KoMarketing Associates

MARCH 3, 2020

A change is coming for the world of B2B ecommerce. The days of buying specific parts over the phone are being overtaken by simply shopping online. Meticulous Research study reports that B2B sales will see the fastest growth of all ecommerce categories over the next 7 years. What are buyers’ end goal for purchasing?

Paid Search Agency 212

Paid Search Agency eCommerce Effectiveness Companies 212

KoMarketing Associates

SEPTEMBER 10, 2019

When most people think of ecommerce, they tend to think of retail or “B2C” ecommerce. Marketing for B2B ecommerce gets almost no attention. B2B ecommerce” barely registers compared to the volume of searches for “ecommerce.”. B2B ecommerce marketing dwarfs B2C ecommerce. trillion by 2023.

eCommerce 121

eCommerce Advertising Benchmark B2B Marketing Practices 121

Salesforce Marketing Cloud

NOVEMBER 9, 2021

And ecommerce strategy used to involve inter-departmental conversations with stakeholders feeling like they were rolling boulders uphill. While capturing the attention of the C-suite is a positive development, it’s not enough to ensure the success of your ecommerce strategy. How frequently do customers order products?

eCommerce 97

eCommerce Buy Marketing & Strategy B2B 97

Hubspot

AUGUST 18, 2020

According to a recent Retail Dive survey, 55% of consumers still prefer to shop in stores because they like to see or test out products before they buy them. But, if consumers could see or try products virtually from home, would they still need to go to the store before making a purchase? Skeptics might say no.

Paid Content 101

Paid Content Purchase Product Research 101

Martech

JULY 6, 2023

As a result, it’s a great snapshot of ecommerce trends. The 2022 event indicated that consumers were ready to buy online if the price was right — U.S. The wider adoption of hybrid shopping means this year’s Prime Day promotions could open up non-traditional ecommerce categories, like groceries. Why we care. Top categories.

eCommerce 99

eCommerce Trends Amazon Gartner 99

Salesforce Marketing Cloud

JANUARY 11, 2024

And that’s where an ecommerce strategy comes in. Your ecommerce strategy is your roadmap to success. Here’s how to develop a customer-first ecommerce strategy that differentiates your brand and drives sales. What you’ll learn: What is an ecommerce strategy? Ecommerce has a lot of moving parts.

eCommerce 64

eCommerce Paid Content Marketing & Strategy Differentiation 64

Salesforce Marketing Cloud

JANUARY 8, 2024

Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. Artificial intelligence is boosting efficiency There’s no doubt about it: Artificial intelligence (AI) is changing the ecommerce game. Do you need to optimize product detail pages ?

eCommerce 76

eCommerce Marketing AI Trends Loyalty 76

Webbiquity

SEPTEMBER 4, 2018

The shift from brick-and-mortar to ecommerce that’s been playing out over the past two decades in the B2C world is increasingly impacting B2b vendors. More than half of B2B buyers say they expect the same user-friendly online buying experience from B2B vendors they get from consumer websites. Guest post by Brian Mechem.

Marketing AI 202

Marketing AI Enterprise Management eCommerce Work Management 202

Optinmonster

FEBRUARY 2, 2023

Want to boost your eCommerce conversion rate? In this article, we’ll go over what a good conversion rate is and actionable ways to grow your eCommerce conversion rate. In this article, we’ll go over what a good conversion rate is and actionable ways to grow your eCommerce conversion rate. Let’s get started!

Conversion Rate 95

Conversion Rate eCommerce Conversion Tips 95

Huptech Web

MAY 12, 2023

Table Of Contents Introduction What are eCommerce Returns? Ecommerce Return Stats Should I Offer Free Returns? How To Reduce eCommerce Returns and Maximize Revenue? However, as with any retail experience, there is always the possibility that a product may need to meet our expectations or requirements.

eCommerce 52

eCommerce Practices Terms and Conditions Tips 52

Martech

JANUARY 11, 2024

In the first article of this three-part series, we looked at the importance of data in making customers aware of our products and services and educating them on our key points of differentiation. In this second part, I will explore a critical part of the journey: the purchase stage. Meticulously streamline the purchasing process.

Purchase 81

Purchase Marketing AI Optimization Customer Satisfaction 81

Martech

DECEMBER 28, 2022

Like other conversational AI applications, it likely will have the best success in answering specific questions that your customers have about products and services. The data that their customers provide come through actions they take — what links they click on, purchases they make, emails they open, etc. —

eCommerce 103

eCommerce CMS Development Marketing AI SMS 103

Navigate the Channel

JANUARY 9, 2023

Chances are your B2B buyers already know what they need, so what matters as you incorporate eCommerce is how you automate your B2B eCommerce site to serve your buyers—and potential buyers—specifically. Buyers want products that perform.” They have purchase orders to fill and way to do it seamlessly, with minimal hiccups.

eCommerce 65

eCommerce Automation Marketing AI B2B 65

seo.co

DECEMBER 13, 2021

Upselling is a sales technique that encourages customers to purchase an upgraded or additional product from the one they originally intended. Cross-selling is similar, but it involves recommending products that are complementary. What is Upselling in eCommerce? Giving discounts for bulk purchases.

Cross-Selling 105

Cross-Selling eCommerce Bundling Paid Search Agency 105

ViewPoint

AUGUST 29, 2017

Abraham Harold Maslow (April 1, 1908 – June 8, 1970) was an American psychologist who was best known for creating Maslow's hierarchy of needs, a theory of psychological health predicated on fulfilling innate human needs in priority, culminating in self-actualization. The product was already great. Improve a product or service.

Buy 240

Buy Forecasting Fulfillment Lead Ranking 240

Salesforce Marketing Cloud

MAY 17, 2023

Can you imagine ecommerce without written content? Picture it: Product listings without descriptions. But don’t take my word for it: Businesses in every industry see the value of quality ecommerce content, and they’re throwing their weight behind it. Photography without context. Landing pages without information.

eCommerce 52

eCommerce Buy Marketing Budget CTR 52

ConvertKit

MAY 28, 2021

So how are your digital products supposed to stand out from the competition? A solid email marketing strategy is one of the best ways to reach those oversaturated minds. You’ll need to grow your email list and market your products strategically if you want to build a lasting connection that turns into sales. It just makes sense!

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Sprout Social

AUGUST 18, 2022

People no longer just Google things they want to buy. But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. This guide will cover: Twitter ecommerce features you need to know.

eCommerce 112

eCommerce Twitter Ideal Customer Profiles Broadcasting 112

ClickZ

DECEMBER 14, 2020

30-second summary: In our recent Marketing Innovation Forum, ClickZ focused on ecommerce transformation and what retailers can learn from the challenges of 2020. The two-panel session looks at the impact that COVID has had on ecommerce and the current state of ecommerce transformation. Image Source: TechCrunch.

eCommerce 141

eCommerce Trends Top of Funnel Amazon 141

Webbiquity

FEBRUARY 16, 2021

But small businesses also use this platform to interact with their target audience and spread the word about their products and services. The best part is that Instagram isn’t only a perfect place for consumer brands—it can work really well for B2B companies, too. Why Should B2B Companies Use Instagram Marketing?

Paid Search Agency 299

Paid Search Agency B2B Marketing Examples Enterprise Management 299

ATAK Interactive

FEBRUARY 1, 2021

For eCommerce businesses, delivering a friendly mobile experience can make or break it. That’s why today’s eCommerce businesses are now turning to progressive web applications (PWA’s) built on a Jamstack architecture to enhance their user experience for its customers. Why Should You Use PWAs for eCommerce Store? Offline Mode.

eCommerce 147

eCommerce CMS Development Top of Funnel Industry CMS 147

Navigate the Channel

NOVEMBER 15, 2022

We may all be aware that eCommerce boomed during COVID. Although some forecasts don’t support continued rapid and expansive growth in ecommerce, financial services company Morgan Stanley is bullish, writing investors that “Over the long term, the e-commerce market has plenty of room to grow and could increase from $3.3 OK, we get it.

eCommerce 65

eCommerce SWOT B2B Paid Search Agency 65

Huptech Web

NOVEMBER 17, 2022

What Is Buy Now Pay Later, and How Does It Work? What Is The Best Buy Now Pay Later Service For Shopify? Over the last few years, Buy Now Pay Later services have become increasingly popular among eCommerce brands. So in this article, we will discuss five Best Buy Now Pay Later apps for Shopify Stores.

Buy 52

Buy Features Work Management Marketing Management 52

DotDigital

AUGUST 10, 2021

It’s therefore imperative that you reduce any possible barrier to purchase. What are the common barriers to purchase? Barriers to purchases are usually the result of seemingly small mistakes on your website. Simplicity is key and confused customers buy nothing. . #4: How to reduce barriers to purchase.

Barriers 98

Barriers Purchase Peer-to-peer eCommerce 98

Navigate the Channel

DECEMBER 7, 2022

With that in mind, this blog post will suggest options on the best platforms for eCommerce, but it will also offer some cautionary advice on what you must address in your selling platform to avoid a nasty fail. According to HubSpot, site structure is “integral to the success of your eCommerce business.” The B2B U.S.

eCommerce 65

eCommerce Domain POS Fulfillment 65

Conductor

MARCH 29, 2022

The COVID-19 pandemic provided a decisive push towards eCommerce adoption. Extended closures prompted even the most reluctant consumers to shop online, from major purchases like cars to everyday ones like groceries. And the eCommerce industry added $219B in sales in 2020 alone. eCommerce Traffic Trends: The End of the Boom?

eCommerce 115

eCommerce Paid Content Features Trends 115

Optinmonster

AUGUST 30, 2021

Are you looking for the best eCommerce personalization examples you can use to boost sales with YOUR store? But, like most things in life, eCommerce personalization takes time and energy. So, in today’s post, we’re going to share 13 eCommerce personalization examples that you can learn from.

eCommerce 110

eCommerce Personalization Examples Webinar Metrics 110

Optinmonster

AUGUST 14, 2023

Are you looking for a complete eCommerce launch checklist to ensure a successful takeoff of your online business? Starting an eCommerce store can be overwhelming. In this article, we’ll share a straightforward and easy-to-follow eCommerce launch checklist. Convey your message effectively through well-written web copy.

eCommerce 52

eCommerce Top of Funnel Fulfillment Paid Search Agency 52

ClickZ

JANUARY 15, 2021

As confusion ensues, costs go up and productivity is impacted. Brands have to, at all costs, find the best way to predict customers’ path-to-purchase that works in the new normal. Jivox Kairos Purchase Prediction Engine drives sales by matching the right products with consumers that have the highest purchase intent.

eCommerce 114

eCommerce Personalization Paid Search Agency Purchase Intent 114

Outgrow

OCTOBER 7, 2021

Growing Ecommerce Business in 10+ Free Ways. Growing ecommerce business may look like a mammoth task with no solution in sight. Ecommerce businesses have the highest potential in the coming years. Read on to find 10+ insider tips on growing your ecommerce business today! . #1 Your customers are your best marketers.

eCommerce 101

eCommerce Outgrow Business Marketing Budget 101

Conductor

DECEMBER 21, 2021

With millions of consumers worldwide now shopping online first, the stakes have never been higher for eCommerce retailers. The skyrocketing level of competition means enterprise leaders must embrace emerging and current eCommerce trends in 2022 to grab their share of an ever-growing market. trillion in 2020. trillion in 2020.

eCommerce 111

eCommerce Trends Enterprise Management Marketing AI 111

Convert

DECEMBER 18, 2020

At the start of the 1980s, a husband and wife sat together at a dining room table and conceived what would be the world’s first eCommerce website. Boston Computer Exchange would be a precursor to eBay and, eventually, the massive eCommerce industry that exists today. UX Can Make or Break eCommerce Websites. eBay in 1996.

eCommerce 119

eCommerce Amazon Comparison User-Generated Content 119

Hubspot

APRIL 7, 2023

They're all digital products. These products aren’t tangible, but they play a role in our daily lives and are no less valuable than physical products. Because digital products are so ubiquitous, selling them can be profitable for your business. How can your business sell digital products? Why sell digital products?

CMS Development 72

CMS Development Product Buyer Personas Industry CMS 72

Salesforce Marketing Cloud

MARCH 31, 2022

Timing is everything — especially when it comes to ecommerce. One of the best (read: fastest) ways to get a new commerce experience up and running? Take a minimum viable product (MVP) ecommerce approach. What is an MVP in ecommerce? Consider it the “fast track” of ecommerce deployments.

eCommerce 52

eCommerce Product Merchandising Conversion Rate 52

seo.co

DECEMBER 20, 2021

Ecommerce has reshaped the modern marketplace completely, making it unimaginable for businesses to function like they did only a decade or so ago. With ecommerce, of course. A reliable ecommerce manager stays up to date with the latest trends in technology, customer service, marketing, products, and small-package shipping.

eCommerce 98

eCommerce Enterprise Management Work Management Marketing Management 98

Outgrow

NOVEMBER 10, 2020

Why Product Recommendation Quiz Drives Ecommerce Sales in 2020? The popularity is immense and now ecommerce marketers use these interactive quizzes for customer intel. If your ecommerce sales are in a slump, you are not alone. It happens to even the best of brands. But, What Is a Product Recommendation Quiz?

eCommerce 52

eCommerce Product Lead Scoring Lead Ranking 52

Hubspot

APRIL 29, 2021

But one segment that feels a little different is the ecommerce customer journey. The customer journey is different from service based companies, because it can be much quicker (buying from Amazon or an Instagram ad). Below, let's learn how to map your ecommerce company's customer journey. That stage is retention.

eCommerce 91

eCommerce Template Paid Search Agency Amazon 91