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Customer Anthropology: The Art of Observation

Buzz Marketing for Technology

Once youre in, you need to bring all the observational tools you can. Cameras, video and audio recorders, observation checklists -- not all that different from birdwatchers tools! Now thats a powerful business tool. Subscribe to this blog by. Judith Meskills SocSW Blog. Myst Daves Business Posts.

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How to Save the World

Buzz Marketing for Technology

Judith Meskills SocSW Blog. Myst Daves Business Posts. Open Business Blog. Freakonomics Blog. Guerilla News Network. Mutualist Blog. The Salon Blog Community. BLOG TOOLS. Salon Blog Rankings. Salon Blog Recent Updates. World as a Blog. Blogs Canada.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

So for example while many interviewees said they couldnt find what they were looking for, we tried to discover why this was: Was the tool too complex? This new model entails three significant shifts in approach: From contributing know-what (best practices etc.) Was the training inadequate? Was there too much content to wade through?

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How to Save the World - PKM An Update

Buzz Marketing for Technology

So for example while many interviewees said they couldnt find what they were looking for, we tried to discover why this was: Was the tool too complex? This new model entails three significant shifts in approach: From contributing know-what (best practices etc.) Was the training inadequate? Was there too much content to wade through?

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PKM and the Organization - Pollard

Buzz Marketing for Technology

Most organizations, too, refused to abandon the top-down centralized information model that was already in place, merely institutionalizing it with firewalls, access restrictions, monster centrally-managed one-size-fits-all databases and websites and over-engineered, over-managed collaboration and community-of-practice tools.