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Five Trends and One Unifying Vision 21st Century Leaders Should Focus on in 2022

Biznology

To become a best-in-class workplace where employees thrive driving business results for the benefit of all. As one CEO client told us, “We are headed for a big IPO and want the best culture possible to attract the best talent to get there.”. Investing in human capital development is essential for attracting and retaining talent.

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Data Driven Sales 2.0

Biznology

Having managed several national sales groups in my past life, the tools at our disposal were and still are – hire the best; fire fast; train, motivate and coach; align compensation with results; organize territories properly; keep non-selling time to a minimum; then stand back and let sales do their job. Like this post?

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Influencer marketing should not be about collecting influencers

Biznology

And you don’t need to burn out all your frequent flier miles to become chummy chums with influencers, either, you just need to make the logical leap of faith that there are real people deserving love, attention, and respect. ” Influencers are people too. Well, you can and you certainly need to.

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Are you a social media marketing hunter?

Biznology

If your company is large enough to have a burn rate, a marketing budget, and a staff — if you have quite a big nut to crack every month — you’ll need to not rely solely on word of mouth. Putting all your eggs in one basket is quite dangerous — believe you me (it’s happened to the best of us).

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Facebook paid sponsored content will meet you only halfway

Biznology

And, since the post was mine, and I have 4,734 friends and an additional 439 subscribers — so I can safely assume that these 5,173 folks are at best batting for me and at worst are my allies. Would You Pay Facebook For Sponsored Posts To Dramatically Up Your “Like” Rate? fastcompany.com).

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The bloggers are the victims of bad blogger outreach

Biznology

Helping him do that is the best way to win him over and get your content shared. The best suitors don’t “pay for it.” A blogger might love a brand and want to do all he can to promote it, but at the end of the day, his top priority is gaining traffic and credibility for his website.

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Fulfill your resolution to blog in 11 steps

Biznology

To paraphrase the quote about Rome, your Blog wasn’t built in a day, but it burned in one. If you start seeing more consistent readership and deeper popularity as manifest my consistently-increased social sharing (by people other than you and your best friends) then you’ll start seeing your metrics move more reliably.