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4 Examples of Content Curation Done Right

It's All About Revenue

In recent years there has been a lot of buzz about content curation , given its power to help fuel content marketing and better engage an audience. By now most marketers have heard of curation conceptually, but may not be familiar with how their peers use it in the real-world. Curation is an investment multiplier, a way for any firm to enhance brand awareness.

The 30 Best Content Curation Resources for Marketers and Business Pros

B2B Marketing Insider

So here, I have curated my own list of the top sites of business and marketing information – some of which are great examples of content curation themselves. Fast Company  (@ FastCompany ) – one of the best rags you’ll find on business, innovation and professional success. BusinessWeek  (@ BW ) – one of the best twitter handles on the web!

The 29 Best Social Media Monitoring Tools


They’re a textbook example of how to build a platform by doing one thing better than anyone else. Identify key influencers, monitor brand mentions and conversations, curate and share engaging content, respond to your community, and measure the impact of campaigns. Social media monitoring is vital for virtually every B2B or B2C brand. 58% 58% of consumers follow brands on social media. 71%

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28 (of the) Best Business Blogging Guides and Tips of 2013


Maintaining a company blog has numerous benefits for businesses of almost all shapes and sizes: blogging is an SEO best practice; it drives more website visitors lead conversions; it draws new visitors, expanding the reach of the company website; and it’s core element of a content marketing and online presence optimization strategy. Best Business Blogging Guides and Tips.

4 Promotion Strategies Used by the Best Business Bloggers

It's All About Revenue

For example: ?80% 70% of business bloggers have had their blogs for more than two years. ?44% 44% of business bloggers have more than two blogs. There is an exclusive group of business bloggers, which we’ll call “The 10K Club”, who receive more than 10,000 page views per month. This groups represents 21.8% of all business bloggers in the study.

6 Engagement Marketing Lessons from Successful Video Bloggers

Modern B2B Marketing

Author: Elaine Ip If anyone has mastered the art of engaging an audience, it’s successful video bloggers (otherwise known as vloggers). Fashion and travel blogger Laureen Uy of Break My Style YouTube channel , who also co-hosts a fashion TV show in Manila, has learned how to address an audience of individuals effectively. That’s a lot of competition for vloggers. ” — Ron Gelok.

What are the best social media platforms for your business?

grow - Practical Marketing Solutions

Today I would like to introduce a few high level ideas to help you decide where to put your time for the best results for your business. ” This post contains broad generalizations — you still have to use common business sense to determine what fits best for you.  OK? But if you have no emotional connection to me as a blogger, are you going to hire me? It does not.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012


As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. Research] by Heidi Cohen.

16 of the Best Brands on Instagram Right Now


Near the end of each year, they actually choose the best photo submissions to the #DogsOfWeWork hashtag on Instagram and Facebook and put together a calendar for the following year. Here's an example of a hiring call they posted, featuring that slogan again, "Do What You Love": 2) National Geographic. Take a look at some of the examples below to see what I mean. letsbefrank."

Best Twitter Tips, Tools and Tactics of 2011


Nearly 3/4 of active Twitter users are bloggers. What’s the best way to build a quality, relevant Twitter following? Discover the answers to those questions and many more here in 45 of the best guides to Twitter tips, tools and tactics of the past year. 40 Examples Of Creatively Designed Twitter Backgrounds by Tripwire Magazine. More than 80% of U.S. Twitter Tools.

The Best Infographics of 2014 (So Far)


The best infographics are clear, easy-to-follow, contain useful information, and have colors that go well together. 11 of the Best Infographics From Brands This Year. 1) The Blogging Food Groups: A Well-Balanced Diet of Content , by LinkedIn Marketing Solutions. This is a great example of an infographic that tells a story. So scroll on and get inspired! content creation

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The 14 Best Content Planning and Research Tools


Best Content Planning Tools. 1) Trello. 10 Best Content Research Tools. 1) Google Scholar. For example, almost no one looked for information about “content marketing” prior to early 2011, but interest really soared a couple of years later, with search volume tripling between December 2012 and January 2014. Google Review Count: 1,190,000. Google Review Count: 57,800.

The 31 Best Tools for Improving Your Writing Skills


It's just a matter of finding the writing environment that works best for you, expanding your vocabulary, asking for feedback (and listening to it), and practicing. The 31 Best Tools for Improving Your Writing. 1) Daily Page. Tools like Twords can help bloggers commit to writing consistently. To help your writing be more specific, it's generally best to avoid clichés.

Learn to create effective content by putting it through the RITE test

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Here’s an example of how I did it. Here are opportunities to create content based on changes going on in your environment: Wow news — In every industry there’s somebody producing a newsletter that curates the latest news (If there isn’t, go do that!). Like Greg Kinman, for example. This example might seem outlandish, but it’s actually sort of predictable. Relevant.

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27 (of the) Best Social PR Guides and Tips of 2014


How can PR pros best utilize content in this environment? Find the answers to these questions and many others in more than two dozen of the best guides to social PR practices of the past year. Frequent best-of honoree Lisa Buyer  summarizes the high points of a presentation by WordStream CEO Larry Kim. Guides to Journalist Pitching, Media Relations, and Blogger Outreach.

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Case study: IKEA launches social offer to drive sales

grow - Practical Marketing Solutions

Neicole   Crepeau  a blogger at  Coherent Social Media   and the creator of  CurateXpress , a content curation tool. Case studies Personal Social Media best practices ikea neicole crepeau social media case study social offer exampleBy Neicole Crepeau, Contibuting {grow}  Columnist. social offer is a win-win proposition that you make to your audience. Oh, and guess what?

Content Curation in B2B Marketing

delicious b2bmarketing

November 7, 2010 Content Curation in B2B Marketing Posted by: Lee Odden of Online Marketing Blog on 06/29/10 1 Comment : Linking Blogs : Add to : Many of the B2B companies that publish corporate blogs have long realized the value of publishing useful content in the form of white papers, case studies, webinars, newsletters and other types of educational content. Other stuff?

How to differentiate your blog based on the time you can put into it

grow - Practical Marketing Solutions

Let’s look at a few of the top marketing blogs as an example of using the time you put into blogging (or any kind of content creation) as a competitive angle. While Scott publishes infrequently, he puts an incredible amount of time into his curated weekly highlights post. Could you stand out like Scott Monty and devote your blogging time to skillful curation at a low frequency?

6 Jobs the Best Social Media Managers Actually Do


Here are the six roles that the best social media managers play. 1) Content Creator. Even if you have dedicated bloggers and ebook writers, that content still needs to be adapted to each social network. For example, in an A/B test , we found that tweets a link and an image optimized for the platform yielded 55% more leads than tweets with just a link. Skills Necessary.

How your personality aligns with social media content types

grow - Practical Marketing Solutions

In an excellent post about the human factors behind Snapchat Jay Acunzo argues that the best content is goofy and random. The social media content form I love best is blogging. So for example, an extremely extroverted person might like streaming live video and would also enjoy the Facebook Live feature because it allows for tremendous interaction. By Mark W. Schaefer.

Finding the right “authenticity level” for your brand

grow - Practical Marketing Solutions

common issue is deciding how much “humanity” is best for your brand. Here’s an example: A blogger from Sweden posted a photo of his office set-up. Was she revealing too much, or would she become irrelevant if she portrayed a too-curated picture of herself? By Mark Schaefer. One of my readers asked me if I would review his blog and provide some advice. That last one?

12 (of the) Best Content Marketing Guides, Tips and Tactics of 2011


What are the current best practices in content creation? Get the answers to these questions and more here in a dozen of the best content marketing guides of the past year. It’s an excellent article, though unfortunately Rob’s first example is Kodak. The 22 Best Infographics We Found In 2011 by Co.Design. Content is king. But producing content is expensive.

18 (of the) Best SEO Link Building Guides of 2011


What are the best link-building strategies in a post-Panda world? Discover the answers to those questions and more here in 18 of the best SEO link building guides of the past year. Berger and Jason Walker take a close look and discover that a significant percentage of major retailers are violating more than one of five “red flag” SEO practices that are best avoided.

How to Use Reddit to Boost Your Marketing through the Roof


However, when used correctly and with the interests of the Reddit community in mind, it can be used to drive highly specific traffic to your website, build a fan base around your brand, and reach internet “influencers” who can help spread and promote your best content. Reddit is a content curation and sharing site. Guest post by Scott Masson. What is Reddit and How Does it Work?

58+ Resources to Master SEO Copywriting


If you don’t have a clue about SEO copywriting this is the best place to start your journey. 2. First Step SEO Tips for Bloggers. Don’t miss this unbelievable opportunity to learn from one of the best in the industry. 33 Examples of Great Meta Descriptions for Search. Isn’t it great when theoretical material is strengthened by effective and clear examples?

28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)


Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. Bliss Hanlin provides a list of about 140 (how appropriate) examples of Twitter shorthand ranging from the obscure (CX = correction) to the borrowed-from-the-military (SNAFU, FUBAR) to common hastags (#FF for follow Friday). ” New Twitter Brand Pages – Guideline and Examples by DreamGrow Social Media. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. Twitter Tips for Newbies.

Are you #BreakingTheLaw by using Hashtags?

grow - Practical Marketing Solutions

For example, Delta Airlines owns the trademark “Delta” for air travel, but Delta faucets owns the trademark for bathroom fixtures. For example, don’t use #CocaCola if you’re tweeting from Pepsi’s official account and promoting Pepsi. For example, Delta Airlines owns the trademark “Delta” for air travel, but Delta faucets owns the trademark for bathroom fixtures. Share a square.

We Me We – Why the Curation vs Aggregation Discussion is Messy


In Aggregation Is Not Curation – There Is A Big Difference , Tom Foremski provides definitions of curation and aggregation: Curation is a person or persons, engaged in the act of choosing and presenting things related to a specific topic and context. Curation is about choosing what’s in a collection. This is one example of curation. Bookmarking.

23 Outstanding Social Media Marketing Guides


How are social media marketing best practices evolving? How can marketers make the best use  of visual content? Find the answers to these questions and more here in some of the best guides to social media marketing and measurement of the past year. Brian Solis’ Conversation Prism Catalogs The Best Social Platforms by Search Engine Journal. ** 5 STARS. do that for me?”

Forget demographics. It’s all about the socialgraphics

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For example, working mothers may look for emotional support and practical suggestions for balancing work and life in one forum, but be focused on career growth and networking with other professional mothers in another forum. Neicole  Crepeau  a blogger at  Coherent Social Media   and the creator of  CurateXpress , a content curation tool. Socialgraphics helps move your message.

How to Promote Blog Posts: 200+ Ideas from Eight Experts


Richard Marriott curates answers from 50 (actually 53) experts on which tools they would use to promote their blog content if they could only use three. Pinterest diva Rebekah Radice here outlines more than two dozen tactics for promoting posts, from social networks to blogger communities like Triberr, Social Buzz Club and Viral Content Buzz, to manual and automated social bookmarking sites.

A reasonable plan to scale content marketing efforts

grow - Practical Marketing Solutions

Curate relevant content. One of the best ways to do this is by looking at your seesaw data — which is our way of saying that we look at the top performing and bottom performing content each week. Curation. Curation is an often-argued topic. We subscribe to the school of thought that says curation is a good thing. Are you in the same boat? Repeat. Creation.

The killer user experience: Apple Music

grow - Practical Marketing Solutions

The site allows you to customize your preferred channels and artists and then offers personalization with entire playlists that are curated based on your picks. Under ‘New’ I can keep up with what’s hot, curated lists by people in the know, and view song charts. Under 'New' I can keep up with what's hot, curated lists by people in the know, and view song charts.

Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. So curated content is not something new.

Will Your B2B Campaign Win With Pinning?


Suppose you want to show a client several examples of your advertising talent. Here is an example from GE: With a simple click you can add and delete images on your board, link to other social media tools like Facebook, and “repin” images from other people’s pinboards onto yours. Best of all, Pinterest is free and is available anywhere, anytime, using mobile devices.

Developing an Integrated Content Marketing Strategy that Works – a Guest Post by Joe Pulizzi

Fearless Competitor

Content Curation. Content curation is the concept that we become the “expert filter” for our customers and deliver the best of what the industry has to offer, similar to a museum curator who presents only the best works of art. The Junta42 Community – an ongoing resource for the best content about content marketing on the web. Full bio follows the post.).

38+ Cool Social Media and Web Tools and Reviews


Frequent best-of honoree Ann Smarty reviews five spreadsheet apps for the iPhone that “allow you to look at anything from profits and annual earnings, to employee checks and monthly expenses” anytime from anywhere. She notes that there are many others available, but calls these “arguably the best around.” 250 best iPad apps: social media apps by The Telegraph.

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