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The 15 Best Special-Purpose SEO Tools

Webbiquity

Previous posts in this series have covered tools for specific SEO functions including content ideation , keyword research , and rank tracking. This post reviews more than a dozen special-purpose SEO tools for functions like finding HTML errors, checking for broken links, performing technical SEO analyses, optimizing video content, checking page-load speed, and more. 1) Google Search Console.

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The Top 10 Best Resources to Learn About SEO

Vertical Response

This is where search engine optimization ( SEO ) comes in. To help you learn more about SEO, we’ve put together a list of the 10 best resources on the subject. While we’ve explained it in fairly simple terms, SEO can be complicated. SEO websites and blogs. 1. The blog is updated frequently, and you can search for specific topics of interest.

48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

” While he wasn’t referring to SEO (which wouldn’t really exist for another 16 years), the lyrics certainly apply. SEO practices which may be very effective one day are useless the next,  and then actually invite penalties, before being once again ignored. So what’s an SEO professional to do? Guides to SEO for Beginners. ” SEO Tutorial.

28 of the Best Chrome Extensions for SEO, Productivity & More

Hubspot

For all of the greatness that the internet affords -- cute animal videos , GIFs , and interesting blogs -- I think its biggest downside is how distracting it can be. We’ve broken them down into different categories if you want to jump ahead: Social Media , SEO , Content Sourcing , Blogging , Productivity. SEO. 8) MozBar. 12) HubSpot Collect. Blogging.

B2B Marketing Trends for 2016

them the best rather than reaching for more eyeballs. great example is Moz’s Web Developer’s SEO. the workforce around social business best practices. in training to enable their teams to make the best use of these new capabilities. technology will determine the best time and day to deliver the message. marketing topics on the Webbiquity blog. Look for.

Four Expert Local SEO Guides

Webbiquity

Although the beauty of the Internet for enterprises and publishers is its global reach (for example, one out every eight visitors to this blog is from the U.K., For establishments that rely on local customers, or even global enterprises with prospective customers in their geographic area, local SEO is a vital component of online marketing efforts.

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6 Reasons a Blog Should be the Center of Any Social Content Strategy

Webbiquity

Despite the many business benefits of blogging , it remains an underutilized tactic. 500 fastest-growing companies and just 35% of the Fortune 100 enterprises maintain blogs. While blog adoption is actually slightly higher among small to midsized businesses (SMBs), roughly half are still not taking advantage of this medium. Search engine optimization (SEO). Flexibility.

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The 24 Best Visual Content Creation Tools

Webbiquity

” — B2B PR Sense Blog. Showcase reviews: B2B PR Sense Blog, BuzzBlogger, Entrepreneur, Express Writers, HubSpot (Content), Inc., Kathryn Aragon Media, Marketing Insider Group Startup), Moz, Quick Sprout, RazorSocial, SmartBug Media, SnapApp, StoreYa Blog. 2)   Creately. ” — StoreYa Blog. Showcase reviews: StoreYa Blog. 8) Pablo. HubSpot (Video).

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28 (of the) Best SEO Guides, Resources and Infographics of 2013

Webbiquity

These are indeed “interesting times” for SEO professionals, with rapid and wide-ranging changes to the search landscape being announced at an accelerating pace. Given all of this change, what are the best practices for SEO as we head into 2014? Which SEO strategies, tactics, and ranking factors still apply? SEO Guide, Tips and Best Practices.

B2B Marketing Trends for 2016

them the best rather than reaching for more eyeballs. great example is Moz’s Web Developer’s SEO. the workforce around social business best practices. in training to enable their teams to make the best use of these new capabilities. technology will determine the best time and day to deliver the message. marketing topics on the Webbiquity blog. Look for.

How to Make Your Blog Posts SEO-Friendly [Checklist]

Hubspot

What''s best practice, and what''s old-school? Today, HubSpot has launched an SEO Panel that will help take you through how to optimize your blog posts as you''re writing them. The SEO Panel lets you know in real-time what you need to do to optimize your posts for the keywords you care about, and what you''ve already succeeded in doing for your in-post SEO.

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Compounding Posts Generate 38% of Your Blog's Traffic: Here's What HubSpot's Look Like

Hubspot

Did you know that there is a certain type of blog post that makes up 10% of a blog's repertoire, but are responsible for generating 38% of total blog traffic? In a recent study, we investigated these standout posts, which we call “compounding posts," and discovered that they're found in all types of business blogs. An Analysis of HubSpot’s Compounding Posts.

What would I do if I were starting my blog from scratch?

grow - Practical Marketing Solutions

If you are just building a blog from scratch, here are the foundational steps I would take to do it. 1. Maybe you won’t discover your niche until you have blogged for six months, or a year. Maybe you will discover your niche based on an insight from a blog comment, maybe your niche will shift over time. My blog is different than it was six months ago. So I changed it.

20 (More of the) Best SEO Guides, Tips and Insights of 2011

Webbiquity

SEO remains the most cost-effective way to drive website traffic. But SEO is changing. Sure-Fire Signs Your SEO Sucks by HubSpot Blog. Corey Eridon presents signs that your SEO efforts may be headed down the wrong path, along with guidance for fixing each issue. Content sounds like it was written by an SEO expert from 1999. Example: “2.)

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Top Marketing Blogs You Should Be Reading

Radius

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year. The Best Marketing Blogs of 2015.

B2B Marketing Trends for 2016

them the best rather than reaching for more eyeballs. great example is Moz’s Web Developer’s SEO. the workforce around social business best practices. in training to enable their teams to make the best use of these new capabilities. technology will determine the best time and day to deliver the message. marketing topics on the Webbiquity blog. Look for.

The Six Best Screen Capture Tools

Webbiquity

Here are half a dozen of the best free or low cost options for quickly grabbing, saving, and sharing single images or animated actions. 1 ) Amit Argawal – Screen Capture. It’s easy to use; yet it provides the best-looking screenshot annotating tools I’ve ever seen.” Perfect for when you need a screenshot for your blog post.” ” — HubSpot. HubSpot.

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A Brief History of Search & SEO

Hubspot

Tracing the history of SEO is kind of like trying to trace the history of the handshake. But unlike the handshake, SEO is fairly young, and changes frequently. So where did SEO begin, and how did it become so darn important? But here’s where SEO itself comes in. And that, dear readers, is where the SEO story begins. Brief History of Search & SEO.

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24 (of the) Best Business Blogging Guides, Tips and Tools of 2011

Webbiquity

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Optimize blog content for search? Emulate the best corporate blogs?

Facebook content strategy is a time bomb for inbound marketing

grow - Practical Marketing Solutions

Inbound marketing is a term coined by Brian Halligan of HubSpot to describe a way to promote a company through blogs,  podcasts , video, eBooks, newsletters, social media marketing , and other forms of  content marketing  which serve to attract customers. Hubspot tends to view inbound marketing as an engine for leads. You get the point. Really. The goal of inbound marketing.

Top Marketing Blogs You Should Be Reading

Radius

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year. The Best Marketing Blogs of 2015.

The Five Best Infographic Creation Tools and Services

Webbiquity

But more often, blog posts, reports, and presentations that are heavy on numbers (provided the underlying information is actually interesting and informative) become prime candidates for repurposing as infographics. Here are four of the best such tools…plus services to call on if you have the budget and really want to make sure your infographics look original and great. HubSpot.

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How to Get the Most Out of Your HubSpot 30 Day Trial [INFOGRAPHIC]

Synecore

Try HubSpot's 30 day trial to see how you can control your marketing from one platform. Infographic Transcription : HubSpot’s all-in-one marketing software provides you with all of the tools necessary for you to optimize your website to get found by more prospects, convert more leads, and delight your customers. SEO : Improve your search rankings and get found by quality leads.

Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But a blog also presents additional opportunities for search optimization beyond those that apply to standard websites (which is why Google loves blogs ). Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence. 1. Syndication and blog directories. Fresh content. Social media.

12 Awesome HubSpot Resources That Won't Cost You a Dime

Hubspot

But sometimes, the best things are free. Over the years, HubSpot has developed a number of free tools and programs that we love to share with others. 12 Free Features & Tools for Marketers. 1) HubSpot CRM. HubSpot's new site, freestockphotos.org, catalogs photos that you can use for blog posts, social media, or wherever else you need high quality photos.

How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year

Hubspot

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. This is especially true for those marketers who are just starting to ramp up their business blogging efforts and don't have much bandwidth. Why start there?

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

It will fundamentally change SEO. Learn all of that and more here in almost three dozen of the best Google+ reports, guides and insights of the past year. Kelli Shaver shows how to display your Google+ profile information on a WordPress site/blog, add the +1 button, and even use a Google+-inspired WordPress theme, with details about and illustrations of three examples.

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How to Validate Your Blog Post Topics: A 3-Step Process

Hubspot

How to Validate Your Blog Post Topics: A 3-Step Process. 1) Get to know your audience really well. But in case you’re not, or you need to refresh your memory, here are a few questions you should be asking when you’re brainstorming blog content ideas: Who searches for information on this topic? What do you want viewers to do with your blog posts once they read it? The result?

Best SEO Guides, Tips and Resources of 2010

Webbiquity

That makes optimization more important than ever, and leads to questions like: How can SEO be used in online reputation management? What common SEO mistakes are critical to avoid? How important are footer links to SEO? How does the introduction of Google Instant change SEO tactics? What are the crucial tasks to include on site audit and pre-launch SEO checklists?

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How to Teach Yourself SEO in 30 Days

Hubspot

However, the truth is, if you are doing any kind of online marketing, having even a basic understanding of SEO can help you deliver more successful strategies and campaigns. So to help set you up for success, we've put together a 30-day plan designed to give you a better sense of how SEO works, how it fits into your strategy, and what tools you can use to measure and report on your efforts.

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4 Simple Ways to Choose the Best Blog Topics for Your Audience

Hubspot

Once upon a time, I had no idea what to write on my blog. Coming up with blog article titles was slow and painful. Not only do I publish articles on my two blogs , but I also publish hundreds of guest posts for dozens of publications. Simple Ways to Choose the Best Blog Topics for Your Audience. 1) Know your target audience. read and respond to blog comments.

25 of the Very Best Content Marketing Resources in 2016 … So Far

Vidyard

If you want to be the best, isn’t it smart to learn from the best? This resource is a wicked summary of all the things we should be doing to keep SEO top of mind and ensure we’re getting that extra boost from the oh-so-powerful wizards at Google. (Oh and Bing, etc. Catchy Blog Title Formulas that Boost Traffic by 438%. The Best Ways to Come Up with New Content Ideas.

24 reasons SEO and social media are inextricably linked

Biznology

59% of marketers agree SEO has the biggest effect on lead generation. Search Engine Optimization (SEO)  is is the process of getting website traffic from “free,” “organic,” “editorial” or “natural” listings on search engines. Recent Google algorithm changes underscore how SEO and social media are inextricably linked.  22% say social media. That’s a big mistake.

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Blog SEO for the Modern Marketer: How to Optimize Your Posts

Hubspot

With Google making 10 algorithm changes in the last four months and keyword data getting harder to come by, it may be ideal for marketers to take a step back and get back to SEO basics. Here’s what you need to know to optimize your blog posts for search. Turn Keyword Research Into Blog Topics. Optimize Blog Post Headlines and URL. Are They Good for SEO?

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Dear HubSpot: My Blog Isn't Generating Leads. Please Help?

Hubspot

So we decided to start a little advice column on the blog to help you figure out these tricky situations. To give you an idea what I''m doing now, I''m blogging every other business day and spending a lot of time optimizing those posts for SEO. People on your blog probably aren''t noticing your CTAs. Create new offers based on your most successful blog posts.

Vote for Your Favorite Marketing Blogs on MarketingSherpa

Webbiquity

MarketingSherpa is once again out to find the best marketing blogs across a range of categories, based on reader votes. The nominating “primaries” are over, and it’s time for the blog-reading public to select the winners. Best Email Marketing Blog nominees. Marketing Blog from VerticalResponse. Best B2B Marketing Blog nominees.

The 14 Best Marketing Automation Tools

Webbiquity

These firms are also  much more likely to be “best in class,” and most see sales pipeline opportunities increase by 10-15%. Here are 14 of the best marketing automation tools based on their popularity with reviewers. 1) Marketo. Showcase reviews:  SnapApp. 2) HubSpot. HubSpot handles inbound holistically. Best suited (like Marketo) for large enterprises.

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What Is SEO? [FAQs]

Hubspot

SEO seems pretty straightforward. Your page is optimized for SEO. Many people understand the basic principles of SEO, but a lot has changed in the last decade. The SEO that we know and love in 2014 is not the same SEO that we knew and loved (or hated) 10 years ago. what is SEO? (In 2014, anyway.). SEO stands for search engine optimization. Right?

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

What are the best strategies for promoting social content (and which bad ideas should be avoided)?  Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” 30 Terrible Pieces of Social Media Advice You Should Ignore by HubSpot. ” phase. 90% of Inc.

17 SEO Myths to Leave Behind in 2015 [Free Ebook]

Hubspot

SEO is an evolving science. Unless your organization benefits from having a dedicated SEO person who can work on this stuff day-in, day-out, keeping up with the latest changes in the world of SEO can be a struggle. The traditional advice had always been, “Oh, you totally need to get Authorship set up on your blog. Yep, we''re serious. Welp, it’s all over.