Remove best best-practice marketing-lead

DiscoverOrg

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DiscoverOrg’s Tech Transformation: How a Data Company Became a Tech Company

DiscoverOrg

The best way to prepare for the future is to understand the past: You have to know where you came from. Create an environment that advocates for best practices and rewards passion. I joined DiscoverOrg in 2014 to lead the technology team. When DiscoverOrg started out in 2007, it was a data company. We’re still hiring !).

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An Interview with Henry Schuck: 4 Ways to Move the Sales Performance Needle

DiscoverOrg

We were doing great with marketing. Then we brought in new reps and said, “Your job is cold calling, cold emailing, and generating leads yourselves.” But if marketing scales, you can push your reps into a closing role. My assumption is that the best organizations are like that. Google and Tesla are good examples.