WriteSpark

FEBRUARY 11, 2014

I've led hundreds of case study interviews and have seen which bad habits derail the process and which practices improve it. Are there other best practices for case study interviews that you would recommend? Interviews Part 1: Are you interviewing or just chatting? Interviews Part 2: Are your questions leading or asking?

Case Studies 120

Case Studies Case Study Studies Best Practices 120

WriteSpark

FEBRUARY 11, 2014

I''ve led hundreds of case study interviews and have seen which bad habits derail the process and which practices improve it. Are there other best practices for case study interviews that you would recommend? Interviews Part 1: Are you interviewing or just chatting? Interviews Part 2: Are your questions leading or asking?

Case Studies 120

Case Studies Case Study Studies Best Practices 120

WriteSpark

JULY 9, 2013

The TechTarget survey found that for IT buyers in most countries, localized content is less important than finding the best practices, product information, and research resources they need, even if those resources are available only in English. Globally Relevant Content. Deep Dive" Technical Content.

Planning 120

Planning Content Marketing Comparison FAQ 120

WriteSpark

JULY 9, 2013

The TechTarget survey found that for IT buyers in most countries, localized content is less important than finding the best practices, product information, and research resources they need, even if those resources are available only in English. Globally Relevant Content. Deep Dive" Technical Content.

Content Marketing 120

Content Marketing Planning Comparison FAQ 120

WriteSpark

OCTOBER 23, 2012

Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge. Tips for saving time and identifying the best candidates when searching for case study prospects.

Case Study 120

Case Study Case Studies Studies Best Practices 120

WriteSpark

OCTOBER 23, 2012

Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge. Tips for saving time and identifying the best candidates when searching for case study prospects.

Case Study 120

Case Study Case Studies Studies Best Practices 120

WriteSpark

SEPTEMBER 1, 2011

Topics include the impact of cloud computing on high-tech public relations practices, PR and marketing techniques for promoting the world’s first electric passenger automobile, best practices for developing and implementing multinational communications programs, and hi-tech crisis communications strategies and practices.

Conference 120

Conference Public Relations PR Practices 120