The best part? Looking for more social media best practices? 'by Lauren Harper | Tweet this Social media is still a new frontier for many marketers. With the emergence of what seems like an inordinate amount of social sites and tools, figuring out how to get started and ramp up your efforts with social media marketing can be confusing. So you’ve set up your Facebook page, Google+ page, and your Twitter profile…now what? For example: @LaurenEHarper You are awesome! LaurenEHarper is awesome! 2) Hashtags are your friend and your enemy. b2b #modernmarketing #ee13. MORE >>

Email marketing b2b marketing email best practices Email Marketing email marketing ROI email stats marketing automation Social Media social media marketingby Jesse Noyes | Tweet this Last year was all about social media, right? Everywhere you turned people were talking about social. It dominated headlines. It was the hot topic at conventions. And several pundits claimed its popularity signaled the death knell for email. But is the outlook for email  really that bleak? Let’s consider some facts and figures. The number of registered email accounts reached 3.1 Social Media’s Big Year. MORE >>

Best yet, the correspondence is automatically updated in the user’s Eloqua databases. by Joe Chernov | Tweet this “We’re gonna change the world” has become the battle cry for many tech startups. When you’re bootstrapping a company against all mathematical odds, the only thing better than ambition is wild ambition. But let’s face it: very few companies actually change the world. After all, it’s a tall order. But the release of this infographic is emblematic of another change — albeit a smaller, more nuanced change. It heralds a refined approach to content marketing. MORE >>

Happy conversions are the best kind! by Jesse Noyes | Tweet this Today’s guest post was written by  Amanda F. Batista , a freelance writer, editor and content developer. As the former Managing Editor of DemandGen Report, Amanda covered the latest technology, trends and development in the marketing automation technology space, as well as the sales and marketing strategies central to demand generation. Have you flawlessly planned and executed white paper campaigns? Maybe even driven real results by garnering click-throughs and page views galore? Tap the wisdom of your company’s own crowd. MORE >>

Frequently called the best coffee in the city, their java will wake you up. Share your best below. The 10 Best Walkable Destinations from Dreamforce #DF11 is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Jesse Noyes | Tweet this With top keynote speakers, sessions across the board in cloud trends, live music and more swag handed out than anyplace at the Oscars, Dreamforce can be an all encompassing experience. People have been known to spend the whole event without seeing the sun. But, hey, we like to keep things interactive. MORE >>