| | | Biznology | | Best | 238 articles |
| Page 1 of 3 | Previous | Next | BIZNOLOGY APRIL 24, 2013 10 Sharp Ways to Boost the Visibility of Your LinkedIn Profile fully-optimized LinkedIn profile can be one of the best tools in an entrepreneur or professional’s web arsenal. 'Image via CrunchBase. LinkedIn isn’t just the world’s largest professional networking website–it’s an empire with over 200 million members at last count. new member joins every two seconds. Claim Your Custom URL. My URL is [link]. image credit: VirtualLinda. | BIZNOLOGY APRIL 30, 2013 Social media tip: People don’t like being collected Do your best to not allow your burgeoning social media empire to go on autopilot. 'You know how much I am obsessed with “ long-tail blogger outreach ,” right? am a man possessed! That That said, I really don’t collect people. People don’t like being collected. have been consulting some bouncing social media babies recently and they’re doing it right. | | | | | | | BIZNOLOGY APRIL 23, 2013 Blogger outreach is more PR than social media Blogger Outreach Best Practices All Inbound Marketers Should Know (business2community.com). 'The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. My expertise, however, is online community outreach and engagement. And it works. And you know what? | BIZNOLOGY NOVEMBER 20, 2012 Building and spending social media equity The biggest mistake that I see on a daily basis when it comes to some of the best social media engagement strategies is that folks tend to be afraid to spend any of the good will — the equity — that’s built up, over time. The best thing about creating a community like this is that it’s durable. Stop trying to be perfect and try being human, whatever that means. | BIZNOLOGY JUNE 29, 2012 Why you shouldn’t bring your social media (completely) in-house The best vendors, like the best docs and lawyers, keep rigorously up-to-date in the state of the art with a single-minded incentive to keep up and even lead the way. Having an agency or dedicated expert to facilitate action and follow-through is the best way. Photo credit: edrabbit. Someone who has completely rebuilt itself to over-serve its communities. One’s not enough. | BIZNOLOGY JULY 3, 2012 The bloggers are the victims of bad blogger outreach Helping him do that is the best way to win him over and get your content shared. The best suitors don’t “pay for it.” I just wrote an article , Blogger outreach is earned media PR, isn’t it? wherein I suggested that some bloggers are kinda jerks because they lead any blogger outreach with “here’s my advertising packet.” Totally! I don’t know. | | | | | | | | | -
BIZNOLOGY | TUESDAY, JANUARY 1, 2013 11 digital marketing resolution ideas for ’13 And as each of your favorite “forever for now” social networking service fades and dies, you won’t lose any of your best content but will be able to maintain your own database of everything you have ever written. Flipboard is the best-in-breed social newsreader. have basically replaced all the content sources on my phone with Flipboard as al the best of them are being fed through the News portion of Flipboard already — if they know what’s good for them. The best example is For Immediate Release: The Hobson and Holtz Report. Wish me luck! MORE >> -
BIZNOLOGY | TUESDAY, MAY 22, 2012 You’re only renting in social media It is less about the inhuman technology than it is about the culture of the Internet and how to best discover, connect, and relate to online tribes where they live and how they want to be engaged. Photo credit: Wikipedia. What you’re learning by “renting” your pages on Facebook , Twitter, Pinterest , Tumblr, Blogger, WordPress.com, LinkedIn, and Google+ , is portable, which is to say that everything you’re doing, experiencing, and learning will improve your ability to engage and market online into the future. So, that’s good. The MORE >> -
BIZNOLOGY | MONDAY, JANUARY 14, 2013 21 stats show CMOs leap before they look at ROI 36% of senior executives believe “old favorite” events such as open houses, hospitality functions, fundraisers and seminars deliver the best returns among localized marketing channels but can’t do direct tracking. Photo credit: Wikipedia. The average tenure of a CMO has increased from 23.6 to 43 months since 2004 according to Spencer Stuart. That’s good news. Perhaps, companies are finally appreciating the business impact a CMO has. Does longer tenure put more or less pressure on CMOs? If you have a longer tenure, you have greater pressure to live with results. MORE >> -
BIZNOLOGY | TUESDAY, MARCH 19, 2013 You’ve gotta blog like there’s nobody watching Falling on her way up the stairs to receive her first Oscar at the Academy Awards was the best thing to ever happen to her, whether or not it was staged by a very savvy publicist. That telling people how you want to be known, respected, feared, and loved — even commanding them at the point of a sword — is folly; history will make it’s own decisions about you and the best way to be known, respected, loved, feared, and trusted is to be knowable, respectable, lovable, fearsome, and trustworthy. Best Social Media Services in Jaipur (mrinfotechjaipur.wordpress.com). MORE >> -
BIZNOLOGY | TUESDAY, OCTOBER 30, 2012 A good reputation online is an essential marketing strategy Building a strong online reputation defense is the best promotional strategy going. When speaking about what Reputation.com does, people often think of Online Reputation Management (ORM) as a defensive strategy. And for some, it is. However, Google is often the first impression anyone gets when they’re introduced to your brand online. While SEO is an excellent way of getting your company to the top of search, there are nine other results that come up during these searches as well. What are on them? Are they about you? Are they positive? Are there negative reviews or complaints? What MORE >>
- If you perform only to an empty house your show will close BIZNOLOGY | TUESDAY, JANUARY 29, 2013
- 10 SEO measurements every marketer should know BIZNOLOGY | MONDAY, NOVEMBER 19, 2012
- Becoming a social media pro doesn’t require all 10,000 hours BIZNOLOGY | TUESDAY, DECEMBER 18, 2012
- When I cross-post I do it mostly by hand (you should too) BIZNOLOGY | TUESDAY, JANUARY 15, 2013
- 10 social media metrics every marketer should know BIZNOLOGY | MONDAY, OCTOBER 22, 2012
- The art of writing the perfect blogger pitch BIZNOLOGY | TUESDAY, NOVEMBER 29, 2011
- Why haven’t you secured a ton of domain names? BIZNOLOGY | TUESDAY, SEPTEMBER 11, 2012
- Marketers still need to learn some basic HTML BIZNOLOGY | TUESDAY, JANUARY 22, 2013
- Build some social media marketing backbone you big wuss BIZNOLOGY | TUESDAY, FEBRUARY 12, 2013
- You must commit to reddit to succeed BIZNOLOGY | TUESDAY, JULY 24, 2012
- Mea maxima culpa marketing BIZNOLOGY | TUESDAY, FEBRUARY 19, 2013
- Share This: 5 Tips You Must Learn to Create Sharable Content BIZNOLOGY | WEDNESDAY, APRIL 10, 2013
- Facebook paid sponsored content will meet you only halfway BIZNOLOGY | TUESDAY, MARCH 5, 2013
- Optimizing your site information architecture (IA) for Panda BIZNOLOGY | WEDNESDAY, JUNE 6, 2012
- Your corporate website needs to become a trap BIZNOLOGY | TUESDAY, FEBRUARY 5, 2013
- Why you too should be social media slutty BIZNOLOGY | TUESDAY, MAY 15, 2012
- How to clean up a cluttered website? Content analytics is the answer BIZNOLOGY | MONDAY, MAY 7, 2012
- Inside a Social Media News Release BIZNOLOGY | TUESDAY, DECEMBER 6, 2011
- Don’t Ignore Message Boards in Your Social Media Marketing Strategy BIZNOLOGY | TUESDAY, FEBRUARY 14, 2012
- New developments in B2B marketing list acquisition BIZNOLOGY | WEDNESDAY, JANUARY 23, 2013
- Successful Social Business Practices Need C-Suite Support BIZNOLOGY | FRIDAY, SEPTEMBER 28, 2012
- How NOT to pitch a blogger BIZNOLOGY | TUESDAY, SEPTEMBER 20, 2011
- Use Lifetime Customer Value to Measure Social Media BIZNOLOGY | THURSDAY, MARCH 15, 2012
- The best online reputation defense is a good offense BIZNOLOGY | TUESDAY, AUGUST 14, 2012
- Google Plus was born prematurely and you should take advantage BIZNOLOGY | TUESDAY, NOVEMBER 1, 2011
- Maximize your SEO benefit on Google+ in 8 simple steps BIZNOLOGY | TUESDAY, NOVEMBER 8, 2011
- The Quantum Mechanics of Blogger Outreach BIZNOLOGY | TUESDAY, FEBRUARY 28, 2012
- You’ve probably over-farmed your donors’ land BIZNOLOGY | TUESDAY, OCTOBER 25, 2011
- Inbound Marketing the Way God Intended BIZNOLOGY | TUESDAY, OCTOBER 18, 2011
- Be a persistent social media parent BIZNOLOGY | TUESDAY, MAY 8, 2012
- Compare your AdWords account to others–for free BIZNOLOGY | MONDAY, DECEMBER 5, 2011
- Referrals: The Best New Business You Can Get BIZNOLOGY | MONDAY, FEBRUARY 25, 2013
- Are your Google rankings based on your conversion rate? BIZNOLOGY | THURSDAY, MARCH 1, 2012
- In praise of social media mediocrity BIZNOLOGY | TUESDAY, MARCH 26, 2013
- Global Social Media Marketing BIZNOLOGY | WEDNESDAY, JANUARY 11, 2012
- Winning an online reputation “land war in Asia” BIZNOLOGY | FRIDAY, SEPTEMBER 7, 2012
- 5 Critical Roles that Need SEO Skills BIZNOLOGY | MONDAY, DECEMBER 31, 2012
- Let your B2B content run free–the case against gating BIZNOLOGY | THURSDAY, MAY 31, 2012
- High Bounce Rate Doesn’t Always Mean a Site is Bad BIZNOLOGY | WEDNESDAY, MAY 23, 2012
- How to court Google with chivalry and courtly love BIZNOLOGY | TUESDAY, AUGUST 7, 2012
- SEO for Marketing Executives BIZNOLOGY | WEDNESDAY, MARCH 6, 2013
- A Public Relations Case for Digital Marketing BIZNOLOGY | WEDNESDAY, SEPTEMBER 12, 2012
- Search marketers battle Panda, Penguin, and other Google animals BIZNOLOGY | FRIDAY, JUNE 1, 2012
- Vulnerability is essential to your social media marketing success BIZNOLOGY | TUESDAY, DECEMBER 11, 2012
- Should I stay away from highly competitive keywords? BIZNOLOGY | MONDAY, MAY 21, 2012
- Five Apps that Do the Marketing Work for You BIZNOLOGY | WEDNESDAY, FEBRUARY 27, 2013
- To Gate or Not to Gate, That Is the B-to-B Content Marketing Question BIZNOLOGY | WEDNESDAY, MAY 30, 2012
- Content Marketing: It’s Not What You Know, It’s Who You Know BIZNOLOGY | MONDAY, JUNE 11, 2012
- Do you have a handle on your online reputation? BIZNOLOGY | TUESDAY, JULY 31, 2012
- Your client is your work-time spouse BIZNOLOGY | TUESDAY, SEPTEMBER 18, 2012
- Your keywords suck and are outdated BIZNOLOGY | TUESDAY, OCTOBER 2, 2012
- Business tweeting is a life-sentence BIZNOLOGY | TUESDAY, SEPTEMBER 25, 2012
- Take back your online reputation with a little help from your friends BIZNOLOGY | TUESDAY, AUGUST 21, 2012
- Get Over Social Media Writer’s Block BIZNOLOGY | TUESDAY, MARCH 6, 2012
- SEO is the Top Skill for Digital Marketers BIZNOLOGY | THURSDAY, DECEMBER 6, 2012
- 9 Google Analytics metrics every marketer should know BIZNOLOGY | MONDAY, SEPTEMBER 17, 2012
- Social media and the tragedy in Boston BIZNOLOGY | TUESDAY, APRIL 16, 2013
- Selling From A Salesman’s Point of View BIZNOLOGY | FRIDAY, NOVEMBER 16, 2012
- New Developments in B2B Loyalty Marketing BIZNOLOGY | WEDNESDAY, NOVEMBER 21, 2012
- Your online reputation should be a culmination of you BIZNOLOGY | TUESDAY, NOVEMBER 6, 2012
- The Eight Wastes and Internal Social Business Platforms BIZNOLOGY | THURSDAY, MAY 17, 2012
- 3 important SEO metrics to pay attention to BIZNOLOGY | THURSDAY, JANUARY 24, 2013
- Add a blog and blogging to your New Year’s resolution BIZNOLOGY | TUESDAY, DECEMBER 25, 2012
- Your online reputation needs to evolve with you BIZNOLOGY | TUESDAY, AUGUST 28, 2012
- Three Ways to Build Links in the Age of Google Penguin BIZNOLOGY | MONDAY, AUGUST 6, 2012
- Being Honest About Digital Marketing BIZNOLOGY | FRIDAY, OCTOBER 12, 2012
- The Role of Brand Journalism in Content Marketing BIZNOLOGY | THURSDAY, APRIL 11, 2013
- Tips for Next Gen Digital Marketing and PR Pros BIZNOLOGY | MONDAY, APRIL 9, 2012
- Images are now mandatory in social media content BIZNOLOGY | TUESDAY, JULY 10, 2012
- Why Every Social Media Team Needs Millennials AND Boomers BIZNOLOGY | WEDNESDAY, AUGUST 8, 2012
- Is Social Media Security Out of Your Hands? BIZNOLOGY | FRIDAY, MARCH 1, 2013
- How To Generate Great Content For Content Marketing BIZNOLOGY | FRIDAY, JULY 13, 2012
- How Performance Marketing Accelerates B-to-B Prospecting BIZNOLOGY | THURSDAY, JULY 5, 2012
- Outsourcing your social media isn’t all or nothing BIZNOLOGY | TUESDAY, OCTOBER 16, 2012
- How to Use Google+ for Business BIZNOLOGY | WEDNESDAY, MARCH 14, 2012
- Differentiate or die! It’s the digital marketing curse… BIZNOLOGY | WEDNESDAY, MAY 2, 2012
- Engaging Employees to Share Corporate Social Media BIZNOLOGY | WEDNESDAY, MARCH 13, 2013
- Perform a Link Audit to Monitor Link Building Efforts BIZNOLOGY | THURSDAY, APRIL 26, 2012
- Re-Inventing Organizations: Taking “Mad Men” into the 21st Century BIZNOLOGY | THURSDAY, FEBRUARY 28, 2013
- SocialOomph offers essential Twitter tools BIZNOLOGY | TUESDAY, JANUARY 8, 2013
- Stepping Outside of Bounds: Taking a Broader Marketing Perspective BIZNOLOGY | WEDNESDAY, DECEMBER 5, 2012
- Tuning Your Investment in the Digital Marketing Funnel BIZNOLOGY | FRIDAY, MAY 3, 2013
- Is it time for your marketing to include a mobile app? BIZNOLOGY | MONDAY, DECEMBER 24, 2012
- Do large companies need to specialize in their markets? BIZNOLOGY | MONDAY, APRIL 30, 2012
- Answers to Your Google+ for Business Questions, Part 2 BIZNOLOGY | TUESDAY, APRIL 10, 2012
- How does your team get digital marketing training? BIZNOLOGY | WEDNESDAY, JANUARY 2, 2013
- In Digital Marketing, Good Writing Matters, Too BIZNOLOGY | MONDAY, FEBRUARY 11, 2013
- Google’s Enhanced Search Campaigns: What You Need to Know BIZNOLOGY | FRIDAY, FEBRUARY 22, 2013
- The problem with your social business roadmap BIZNOLOGY | MONDAY, SEPTEMBER 10, 2012
| |