Remove best-practice
article thumbnail

12 Essential LinkedIn Groups for B2B Marketers

KoMarketing Associates

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. There is information about every type of social media platform along with the best techniques for fully optimizing yourself or business on a social network.

Linkedin 120
article thumbnail

5 Steps to achieve Lead Generation ROI

Marketing Insider Group

Online lead generation is one of the best ways to identify customers early in the journey and produce a solid and predictable return on investment. Marketing needs to be the engine to identify qualified leads for sales. If you have content- test which pieces work best. Why is this important?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Marketing Agencies: How to Choose the Best Fit

BOP Design

In this blog post, we take a quick look at how to choose the B2B marketing agency that is the best fit for your needs. Start by asking what they do best. While this is common, it’s not always a best practice. As such, the right agency will be interviewing you to ensure your firm is the best fit as well. Web Design?

article thumbnail

How to Use SlideShare for B2B Lead Generation

Hinge Marketing

In a research study of 500 professional services firms, we found striking connections between online lead generation and firm growth and profitability. On the low end of the graph below, representing firms with lower levels of online lead generation, we see profitability of 14-15% of revenue. Consider this.

article thumbnail

A Guide to SaaS Lead Generation- 11 Strategies + 4 Tools

Outgrow

Now that we know what SaaS lead generation is, let’s go over some strategies to generate leads. Some Tried-and-tested SaaS Lead Generation Strategies We will now look into some of the best lead-generation strategies you can apply to get the right leads for your SaaS company.

article thumbnail

The Battle for Marketing Talent in Professional Services

Hinge Marketing

That’s not inference or wishful thinking – our research shows that firms generating leads online, for example, grow faster. Firm Growth and Online Lead Generation A similar trend holds true for firms that conduct brand and marketplace research.

article thumbnail

Differentiation Case Story: How Pariveda Solutions’ Employees Make the Difference

Hinge Marketing

One of the most common mistakes businesses make in differentiation is relying on tired lines like “We have the best people,” to the point that it has become a cliché But that doesn’t mean emphasizing your team is inherently ineffective, and Pariveda shows why. On Twitter or LinkedIn? Employee-Driven Excellence.