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Vidyard

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The Video Pre-Production Checklist for Content Creators

Vidyard

If it’s for lead generation, you can get to a pretty accurate number by determining the return on investment (ROI) you’d like to get—in terms of leads or pipeline—and working back. It’s all about getting the ideas on paper. When it comes to dialogue, you want to do your best to make it sound natural.

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The Ultimate Guide to Virtual Selling in 2021

Vidyard

We’ll break the virtual selling approach down into three parts: Why you need to design a virtual selling sales process Seven virtual selling techniques you should be adopting Some of the best virtual selling tools you should be using Ready to start? The best metrics to keep tabs on are ones like: How long is your sales cycle?

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The Ultimate Guide to Virtual Selling in 2021

Vidyard

The Ultimate Guide to Virtual Selling from Vidyard We’ll break the virtual selling approach down into three parts: Why you need to design a virtual selling sales process Seven virtual selling techniques you should be adopting Some of the best virtual selling tools you should be using Ready to start? Let’s dive in. Contents 1. Which aren’t?

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How to use Video in your Email Marketing Campaigns

Vidyard

Building a call to action can be as simple as prompting viewers to “download our white paper” or as strategic as including a contact form at the end of a video. A form can collect even more details to push into your marketing automation or CRM contact records for future lead nurturing and segmentation.

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Why Video and Visual Marketing is Everyone’s New Best Friend

Vidyard

We all know B2B is the land of solemn white papers and earnest case studies, right? In fact, as YouTube, Vine and Vimeo rise in popularity, the time is ripe for B2B marketers to explore how video can boost their content game – from brand awareness to lead generation. Who is the most talented generation?