Hubspot

JANUARY 3, 2012

For example, a visitor to your website's product pages might indicate someone who is further along in the sales cycle and readier to buy, so place CTAs for more middle-of-the-funnel offers like free trails, product demos, or free consultations that speak to the interests of a visitor who is closer to a purchasing decision.

Lead Generation 28

Lead Generation Top of Funnel Generation Lead Scoring 28

Vidyard

DECEMBER 4, 2020

What Are Some Video Landing Page Best Practices? Learn From the Pros Social media management tool Hootsuite’s video landing page for their enterprise product effectively focuses on one CTA: “Request a Demo.” Demo Videos : If you’re looking to go beyond what your product is to what it actually does, a demo’s for you.

Landing Pages 65

Landing Pages Video Marketing Marketing Automation Services Work Management 65

Vidyard

JULY 31, 2020

What Are Some Video Landing Page Best Practices? Websites that use video are up to 53x more likely to rank on the first page of Google search results ( Forrester ). Social media management tool Hootsuite’s video landing page for their enterprise product effectively focuses on one CTA: “Request a Demo.” Avoid Autoplay 4.4

Landing Pages 171

Landing Pages Video Marketing Enterprise Management Work Management 171

SnapApp

DECEMBER 14, 2016

We wanted to dive into the trenches and see what some of the best B2B marketers on the planet would be focusing on in 2017. The best way to do both of those things is to simply ensure that the content is so good that readers want to share it and link to it. more likely to send action-triggered, personalized emails in real-time.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62