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Email newsletter guide: Performance Optimization and analytics best practices (Part 3 of 3)

SmartBrief - Marketing

Tuesdays and Wednesdays are the best days to send emails. Maximize email newsletter performance With the benefits of A/B testing and segmentation, response rates should be optimized. However, there are best practices to consider that do not require extensive testing and segmentation.

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Five Best Practices to Elevate B2B Email Marketing Performance

Launch Marketing

Common email performance metrics include looking at open rate, bounce rate and click-through rate (CTR). CTR is considered one of the best indicators for your email performance as it focuses on those that did open your email and what sparked their interest or persuaded them to find out more.

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8 Best Practices to Protect Your Email Reputation

Zoominfo

Your bounce rate was astronomical and barely anyone engaged with the campaign. The best way to ensure the deliverability of your emails is to maintain a healthy email reputation. Implementing this as a best practice will improve your deliverability rates and minimize bounce-back rates. The likely culprit?

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Marketing ROI 2020: Best Practices, Formulas, Metrics & Calculator

Martech Advisor

To understand the concept and make it easy for you, we have compiled a set of best practices, formulas, metrics, and calculators to help you effectively measure marketing ROI in 2020. Marketing ROI is the practice of measuring the return on investment that an organization spends on its marketing activities.

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Maximizing Your Reach: Integrating Email Marketing into Your Content Distribution Strategy

ClearVoice

percent for open rates, which is generally considered outstanding by industry standards. The users can track their open rates, clicks, unsubscribes, etc. With carefully crafted email content, you’ll get lots of opens and clicks. With poorly crafted content, however, your audience won’t even open your messages.

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5 B2B Email Marketing Best Practices You Can't Afford to Miss

Martech Advisor

If you’re looking to improve your email marketing results, implement these five email marketing best practices! Email is perhaps the best medium for B2B organizations to generate leads and drive conversions. In this article, we share five easy-to-implement email marketing best practices for your B2B brand.

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Customer Experience Email Marketing Tips

SendX

However, before we dive into the potential advantages that email marketing harbor for your customer experience practices, it's crucial to have a thorough comprehension of the importance of customer experience and how it can impact your brand's goals. What Is Customer Experience? Source: invespcro.com The advantages don't stop here.