Walker Sands

AUGUST 1, 2022

Do you feel like Twitter is one of those spaces that you’re constantly interacting on? I get a lot of information from Twitter — I just don’t tweet a lot. If I don’t hit follow, I still read what they’re posting because Twitter is funny in that there are these weird little pockets.

Work Management 52

Work Management Marketing Management Media Paid Search Agency 52

Industrial Marketing Today

OCTOBER 2, 2010

Let’s look at two case studies to see how industrial marketers are using email to reach and engage with industrial buyers. Case study #1: B2B lead generation through better segmenting and more focused email content Business challenge: FreightCenter wanted to change its customer mix of 70/30 (B2C/B2B) to a more B2B-centric mix.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Buzz Marketing for Technology

JUNE 27, 2008

s needs, knowledge, and the sorts of practices they face on a daily basis is critical in an effective knowledge transfer and exchange activity.". How research or any type of findings are packaged and presented can impact how readily the knowledge is put into practice.". Case studies and best practices.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

SugarCRM

DECEMBER 11, 2013

Case Studies. Best Practices. Privacy Policy. Partner Portal. Agencies & Consultants. On-Demand Webinars. White Papers. Learning Management. Contact Us. You are here: Home Marketing Blog. Marketing Blog. Categories. Blog Series. Email Marketing. Guest Blogger. Learn Marketing Automation. Marketing Blog.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

Industrial Marketing Today

APRIL 22, 2010

I also found a fascinating video interview on Andrew’s blog that really drives home the point with a case study featuring Mr. Fred Whyte, President of STIHL Inc. Privacy Policy | Site designed by AMAInteractive a div. You can buy the book from Amazon and visit his site at www.distributiontrap.com. All Rights Reserved.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Online Marketing Institute

JANUARY 4, 2011

A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them. Case studies? If you were to check the number of pages indexed in Yahoo today, you would see that they have over 3,600 pages indexed.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Online Marketing Institute

OCTOBER 31, 2010

But I tried to offer some hope during a May presentation in Shanghai to the Worldcom Public Relations Group , the world’s leading network of independently owned public relations firms: My 7 Best Practices for Social Media Tool Adoption: Understand your assessment context before you begin. Why do you want to test the tool?

Social Media 40

Social Media Lead Ranking B2B Thought Leadership Lead Scoring 40

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. You are indeed the perfect case study. You are indeed the perfect case study. 2)Social media exposes your privacy 3)Social media resplaces advertising [link] francine hardaway Great list, Jason. Bravo, man. Keep at it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

LeadSquared

FEBRUARY 2, 2016

If only we would start investing 10% of our marketing efforts in doing due research, analysing existing case studies, studying different models, our ROI of all sorts would naturally improve. 2013-2015 practically belonged to social media, but there seems to be a shift already. Don’t put all your eggs in the same basket.

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Industrial Marketing Today

SEPTEMBER 3, 2010

Content marketing does not mean churning out white papers, case studies, articles, blog posts, podcasts and webinars for the sake of putting out content. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

JULY 29, 2010

Johnson , Industrial Marketing , Junta42 , Lenskold Group About the Author Achinta Mitra calls himself a “marketing engineer” because he combines his engineering education with 20+ years of practical industrial marketing experience to connect the dots between strategic advice and tactical implementation. Copyright © 2010 Tiecas, Inc.

B2B Marketing 60

B2B Marketing Top of Funnel BtoB Peer-to-peer 60

Industrial Marketing Today

MAY 5, 2010

said it best when she wrote, “Passive reading of your content is not going to help online marketing initiatives shorten buying cycles or increase customer acquisition and revenues.” Provide him/her with case studies and client testimonials to lower their risks and fears of selecting you. Copyright © 2010 Tiecas, Inc.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

MLT Creative

APRIL 29, 2011

May 9-11 , Confab: The Content Strategy Conference Minneapolis, MN: The conference will consist of real-world case studies, hands-on workshops, and the industries’ best. and mobile applications.

Advertising Agencies 40

Advertising Agencies B2B Marketing WOM Web 2.0 40

Industrial Marketing Today

JUNE 29, 2010

That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. We are all used to seeing case studies and they are powerful marketing content. Privacy Policy | Site designed by AMAInteractive a div.

Relevance 60

Relevance B2B Marketing Web 2.0 Branding 60

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Industrial Marketing Today

SEPTEMBER 13, 2010

I don’t want to ignore the other forms of marketing content such as emails, e-newsletters, virtual events, case studies and analyst reports. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

Online Marketing Institute

DECEMBER 23, 2010

Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter. IBM employees are encouraged to become Twitter-holics. Because IBM understands that their prospects are using Twitter and looking to connect with experts.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Industrial Marketing Today

JANUARY 26, 2010

Use case studies to demonstrate tangible results. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Privacy Policy | Site designed by AMAInteractive a div. All Rights Reserved.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

MAY 14, 2010

What do you do when the bulk of your marketing content, with the exception of case studies is product focused? The best example of an expertise blog that I know of is the Emerson Process Experts blog moderated by Jim Cahill. Privacy Policy | Site designed by AMAInteractive a div. Copyright © 2010 Tiecas, Inc.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Industrial Marketing Today

JULY 23, 2010

Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. Instead of taking sides, I say use it to your best advantage. Privacy Policy | Site designed by AMAInteractive a div. Resources

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Buzz Marketing for Technology

JUNE 27, 2008

Case Study: Papa Johns Pizza Company Slices Travel Costs with GoToMeeting Corporate Citrix Online. Follow ZDNet on Twitter. New entries posted to Know Issues, Best Practices and Workarounds wiki. Privacy Policy |. Trackback by Anonymous — April 5, 2008 @ 3:06 am. Recommended. Site Help & Feedback.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Tomorrow People

SEPTEMBER 27, 2022

Startups, however, need to take these practical constraints even more seriously. These trends could be: Political/legal: You might look into how trade restrictions, data privacy laws, and pricing regulations are changing. What types of content and topics perform best? Put simply, because the rules are different. Perceptual map.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

Tomorrow People

SEPTEMBER 27, 2022

Startups, however, need to take these practical constraints even more seriously. These trends could be: Political/legal: You might look into how trade restrictions, data privacy laws, and pricing regulations are changing. What types of content and topics perform best? Put simply, because the rules are different.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

ClearVoice

AUGUST 14, 2023

This led it to employ a social media marketing campaign that: Promoted its video, blog, case study, and white paper content on YouTube, Twitter, and LinkedIn. Used A/B testing to narrow down the best-performing ad creatives. Publishing an email newsletter is one of the best ways to enjoy such benefits.

Promotion 52

Promotion Work Management Marketing Management Content Marketing 52

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. link] Why Facebook Must Get Serious About Privacy | Live Smart & Play Hard [.]

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

accelerate agency

JANUARY 26, 2023

Below, we’ll look at the best upcoming events for the next year, plus the reasons why SaaS conferences are worth it, together with getting prepared for your own attendance. Best 2023 SaaS Conferences February – March April – June July – September October – December Why attend a SaaS conference?

Conference 52

Conference Work Management Marketing Management Paid Search Agency 52

accelerate agency

JANUARY 26, 2023

Below, we’ll look at the best upcoming events for the next year, plus the reasons why SaaS conferences are worth it, together with getting prepared for your own attendance. Best 2023 SaaS Conferences February – March April – June July – September October – December Why attend a SaaS conference?

Conference 52

Conference Work Management Marketing Management Paid Search Agency 52

Outgrow

MAY 24, 2023

So let’s dive in and understand how can AI boost lead generation efforts and the best practices to implement it in your marketing processes. We will also talk about some brand case studies and the potential challenges and risks of this method. How Can Different Types of AI Tools Enhance Lead Generation?

Marketing AI 52

Marketing AI Lead Generation Sales Qualified Leads ROI 52

nDash

NOVEMBER 24, 2021

Creating content is, by far, the best way to attract and bring in leads. Instead, look at those blog posts as opportunities to create: Case studies. Hootsuite offers some guidance regarding the best times to post on Facebook, Instagram, LinkedIn, and Twitter. Case Studies. Checklists. How-to guides.

Trends 52

Trends Webinar Metrics Case Study Case Studies 52

Single Grain

FEBRUARY 21, 2022

Ideally, the agency should provide case studies that detail what they did for their clients. Since the online marketing field changes at breakneck speed, the case studies and testimonials should be recent. Companies that show a lot of logos without any substantial case studies and testimonials are a big no-no.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Paid Social Agency 52

Single Grain

MAY 10, 2022

These skills are transferable to some of the other products Alphabet (Google’s parent company) offers, such as YouTube and other ad platforms like Facebook, Pinterest and Twitter. Google Privacy Sandbox: What Does It Mean for the Future of Targeted Ads? Dive Deeper: * A Simple Hack to Combine Facebook Ads and Google Ads. *

Paid Search Agency 52

Paid Search Agency Adwords Advertising Agencies Paid Content 52

Single Grain

APRIL 25, 2022

With so many PPC agencies claiming to be the best, finding an experienced, reputable, results-driven one for your business is always challenging. In this guide, I will not only provide a curated list of the top ten choices, but I will help you select the best paid search marketing agency for your business. Let's begin.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

SmartBug Media

NOVEMBER 18, 2022

To find out what campaigns or pieces of content perform best, you can conduct an A/B test. KPI metrics are good indicators of where to improve and can show leaders where to place their efforts for the best results against industry standards. Check out our top inbound terms below: A. Here’s how to calculate your NPS.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Convince & Convert

MAY 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Suffering From Premature Calculation?

Social Media 116

Social Media Webinar Metrics Media Paid Search Agency 116

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. Which Profile Aspects Should Be Emphasized on Twitter, Facebook and LinkedIn?

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Or if not—how have recent changes in Facebook’s layout changed best practices for marketers? Will Facebook lose ground to Google+? Is it becoming uncool?

Stats 100

Stats Facebook Best Practices Mobile Advertising 100

Online Marketing Institute

NOVEMBER 2, 2010

Events Conferences Digital Cream 2011 Digital Cream Dubai Past Conferences Social Events Digital Ski 2011 Past Social Events Jobs View Jobs Post a Job More Blog Press Releases Consulting Services Supplier Directory Member Directory Forums Best Practice Supplier Selection Other Topics Innovation Awards How to enter Why enter?

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40