Directive Agency

MAY 2, 2017

Twitter is one of the best platforms for B2B and influencer marketing. Sixty-eight percent of communications professionals say that Twitter is the key channel for influencer engagement campaigns, after all. According to eMarketer, two-thirds of B2B marketers say that producing webinars is an effective content marketing tactic.

Paid Search Agency 40

Paid Search Agency B2B Marketing Companies B2B 40

Industrial Marketing Today

SEPTEMBER 3, 2010

Content marketing does not mean churning out white papers, case studies, articles, blog posts, podcasts and webinars for the sake of putting out content. and the author of eMarketing Strategies for the Complex Sale , calls this Contagious Content. What is effective content marketing? Ardath Albee of Marketing Interactions, Inc.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 57% of B2B vendors say they are shifting their B2B commerce transactions from offline to online and self-service, and 44% agree “that B2B commerce is adopting B2C best practices in order to optimize the purchasing experience.”

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. Social Media Strategy and Best Practices. What to do?

Social Media 100

Social Media Enterprise Management Media Case Studies 100

SnapApp

DECEMBER 4, 2017

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Case studies allow businesses to use relatable business stories to move prospects towards the end of the buyer journey. 78% of B2B buyers use case studies when researching purchases - DemandGen. . MassPlanner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Outbrain

DECEMBER 30, 2019

Check out this case study to see how it works. Before solidifying a video advertising approach, choose the best key performance indicators (KPIs) to track. As you might guess from the name, shoppable ads try to encourage people to practice their purchasing power and buy things rather than just browsing for them.

Paid Content 60

Paid Content Advertisements Advertising Video Marketing 60

B2B Marketing Zone Posts

DECEMBER 1, 2010

Here’s what the social signals said was the best content and the hottest topics. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Facebook Insights. Google Analytics.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Zone Posts

JANUARY 4, 2011

Here it is - the very best posts and the hottest topics for 2010. How do we come up with these - well it’s based on social signals (clicks, views, twitter, delicious and more). 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Congrats to all for making the list!

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Online Marketing Institute

JULY 31, 2009

They need a platform that fits together with their CRM/SFA systems but separately helps them to identify and sort the best leads from the rest and to nurture those not yet ready to buy. How many of those briefings you listen to from the tools vendors label their tools/capabilities as "best practices"? Thanks again.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Single Grain

SEPTEMBER 27, 2019

You've probably read about it on blogs, seen its hashtags trending on Twitter, noticed it being bandied about at conferences. According to eMarketer, 70% of business leaders expect marketing AI to be critical for the future success of their businesses. Research Case Studies. Click here to download it for free right now!

Marketing AI 103

Marketing AI Paid Content Paid Search Agency Advertising Agencies 103

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) Here are the 25 articles that I liked best. Crowd-sourcing moves into the mainstream.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40