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250+ Instagram Reel hashtags to boost engagement for your brand

Sprout Social

The good news is you can add Instagram hashtags to Reels the same way you add hashtags to posts to boost visibility, reach and engagement. In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. Hashtags are also excellent targeting and analytics tools.

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How to Use Social Listening to Retain More Customers

Webbiquity

First, identify the keywords and phrases associated with your brand, including your brand name, product, features unique to your product, brand slogans, hashtags, and common misspellings. This requires accurate benchmarking through competitor analysis. Narrow down the most used hashtags for your brand and industry.

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How to Create Shareable Social Media Content

Marketing Insider Group

Keep hashtags short – under six characters whenever possible. Sticking to one or two highly relevant hashtags is a good benchmark to hit. Use one or two hashtags to engage in more extensive discussions. Consider creating your own branded hashtags to use consistently (e.g., Add up to 3-5 relevant hashtags.

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How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

Also follow social media hashtags related to your product or service. For example, if you run a home office furniture company, you might follow hashtags like #ergonomicchair or #homeoffice. Checking out how much content they’ve developed in total could help you set expectations or benchmarks for your content.

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Eight Tools to Grow on Instagram During the COVID-19 Outbreak

Webbiquity

Hashtags are an important element in getting more exposure, and subsequently higher rates of engagement. Any hashtag is a directory for a specific phrase, and every post containing it can be discovered in the search results for that hashtag. Hashtags are most effective when used strategically. Hashtagsforlikes.

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3 Ways to Map Content to The Buyer Journey

Marketing Insider Group

A 2020 Demand Gen Benchmark Study found that 51% of marketers are using data to inform their campaigns. This will give you an analysis of the topics, trends, key words, phrases, and hashtags they are discussing publicly on social media. I do understand though. This type of content analysis isn’t easy.

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Audience engagement: What it is and tips to improve it

Sprout Social

Sprout’s 2023 Content Benchmarks report is a good resource for understanding how you stack up against industry benchmarks. In this example, Nike appeals to soccer fans by using a specific hashtag and tailoring the copy and image to soccer players. The hashtag should be short, unique and memorable. How do you compare?