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The social media video statistics marketers need to know for 2022

Sprout Social

Forrester (@forrester) October 27, 2021. YouTube video statistics. As the second-largest search engine (behind Google), YouTube is more than just a platform where you can watch dog videos after work. These next few statistics lay out some insights to help brands optimize their time on YouTube.

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Why we care about B2C marketing: A guide for marketers

Martech

YouTube, for example, provides a platform for marketers to create video content that drives consumers to online retailers. The pet product retailer Chewy, for instance, creates YouTube videos called Chewtorials that combine practical information with product tie-ins. blog posts, articles, videos, etc.),

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B2B Marketing Trends & Studies That Every Marketer Should Know

Valasys

According to a prediction by Forrester by the year 2021, 48% of the B2B marketing organizations will be organized to support customers’ journeys. The magical & mystical B2B marketing landscape crystal holds that the competition amongst the B2B brands will be fiercer in the year 2020 than it has ever been before.

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Is B2B Marketing Ready for Programmatic Advertising?

Inbox Insight

Buying platforms, data providers and publishers formally the preserve of B2C marketers are now responding to this demand, opening up new opportunities for B2B marketers to extend their advertising ecosystem ( Forrester ). ANA/Forrester ). Lack of value chain transparency.

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How ABM Maturity and B2B Sales Revenue are Intertwined

Valasys

According to research by Forrester , ABM maturity and B2B Sales Revenue are Intertwined. According to the latest research report Moving to ABM Maturity: 2019 ABM Benchmark Study, by ITSMA and ABM Leadership Alliance (of which Demandbase is a founding member), 21% of the respondents expect an increase in their current ABM budgets.

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#10 Best Practices for Effective Lead Nurturing

Valasys

According to Forrester, companies that excel at effective lead nurturing strategies, generate 50% more sales leads. Read more on How to Assimilate Competitive Benchmarking in Social Media. According to research from Forrester , 33% of marketers consider “targeted delivery of content” (i.e. Ways to Excel Effective Lead Nurturing.

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Sales Pipeline Radio, Episode 318: Q & A with Alan Gonsenhauser @agonsenhauser

Heinz Marketing

This week’s show is entitled, “ New Insights & Benchmarks for Customer Experience “ and my guest is Alan Gonsenhauser , Principal & Founder at Demand Revenue. If you’re watching this live on LinkedIn, we’re on LinkedIn and YouTube today, Alan, live. You can even ask Siri, Alexa and Google!