Remove benchmark work
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2011 B2B Marketing Trends

Webbiquity

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. Why would otherwise highly sensible, ROI-conscious marketers spend even more money on a tactic that they don’t believe works very well? You can download the executive summary for free (or pay $400 for the full report ). Share this on del.icio.us.

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Blogging Is Good Business – 8 Tips To Get It Right

Marketing Insider Group

MarketingSherpa just released their Social Marketing Benchmark survey and I absolutely love this chart they provided in the summary. How to…can work. I share once on Linkedin, StumbleUpon, Digg and sometimes Facebook. Analyze what works. Play around and see what works for you. Using keywords helps.

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8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

When we first started working with clients on more organized content marketing initiatives, ideas were saved everywhere, across everyone’s desks and laptops. RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. Otherwise, you may find yourself staring at a blank screen for quite some time.

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Fundamentals of Product Experimentation for Beginners

Convert

From Experimentation Works: The Surprising Power of Business Experiments by Stefan H. If you deny it, I’ll refer you to Blockbuster and Digg. Clear objectives and measurable key metrics are essential to get everyone on the same page and working towards a common outcome-driven goal.

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The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

Digg Reader is a tool for keeping up with sites and blogs. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” Sample review: “(One of the tools) I can’t live without when working (is) Feedspot.com – (an) RSS reader, I pay for the gold level. Google Review Count: 183. Pricing: free.

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How to Write a Social Media Policy

Webbiquity

Even without any formal plan to use social media, every organization with more than a handful of employees (and many under that benchmark) is present in social media because people are talking about them. Digg, StumbleUpon, Reddit, etc.). Is personal use ever allowed at work? YouTube, SlideShare, Flickr, etc.).

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

How can marketers craft email subject lines that work? 2009 Email Marketing Metrics Benchmark Study by XDXY eMarketing Tips. Email Marketing Benchmarks for Small Business by MailChimp. Dylan Boyd (again) lays out the six key elements of a “sexy&# email subject line (e.g., by BtoB Magazine. Share this on Bebo.