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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

HubspotHubSpotHubspot in all-in-one marketing software that brings your whole marketing world together in one powerful, integrated system. Presenters of Inbound Conference. Write case studies, eBooks, white papers, etc. Cambridege, MA – [link]. Cambridge, MA – [link].

Twitter 100
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CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

ViewPoint

Stephanie Tilton is a content-marketing consultant who helps B2B companies craft content that engages prospects and customers, nurtures leads and advances the buying cycle. She has produced hundreds of white papers, case studies and eBooks for a range of organizations, including some of the world's leading technology companies.

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6 Tips for Symbiotic Sales & Marketing Lead Management

Hubspot

In fact, you need to be constantly expanding the top of your funnel because, as our presentation " Death by Marketing Automation " showed, your email list expires at approximately 25% a year. Study after study shows that email response rates decline over the age of the lead. Case study download = 10 points.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Case studies allow businesses to use relatable business stories to move prospects towards the end of the buyer journey. 78% of B2B buyers use case studies when researching purchases - DemandGen. . MassPlanner. .

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

CK’s B2B Blog , September 20, 2010 Last week I had the honor of presenting on both social media and mobile media at Optimization Summits in Dallas and I wanted to take this post to share the mobile marketing presentation I created for the event. or spread all over the globe. or spread all over the globe. 3D Icon Set. 3D Icon Set.

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6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)

Hubspot

According to " B2B Enterprise Content Marketing: 2013 Benchmarks, Budgets, and Trends ," a report by t he Content Marketing Institute, the top content challenges enterprise marketers face are: Producing content that engages (58%). For example, at HubSpot, each team has a monthly goal that rolls up into a larger a team-wide goal.

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Content Marketing for Manufacturers: How to Build a Successful Strategy

Lake One

Highlight those things by creating case studies, client testimonials, and more. According to HubSpot, their biggest source of traffic is and continues to be blogging! Solve for Complex B2B Buying Cycles. Engage : This is where you will present your insights and solutions to their problems and goals.