Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. Be sure to check out their 2017 benchmark study on content marketing.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

SocialPilot

FEBRUARY 6, 2024

As a marketer or a brand, you understand the power of data, and that’s precisely what this resource offers. A complete list of Influencer marketing statistics, from engagement rates to industry benchmarks to growth trends; this blog has almost everything that you would need to make an informed decision. Twitter Space.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

KoMarketing Associates

MAY 21, 2015

There are times when a content marketing initiative’s results seem to plateau. This may happen with every online marketing program, be it content development, SEO performance, or building a presence in social media. Ideas grow stale, motivation might wane, or it may seem like all of the opportunities have been covered.

B2B Marketing 120

B2B Marketing Content Marketing B2B Paid Search Agency 120

KoMarketing Associates

MARCH 7, 2013

It’s no secret that social media is an important channel of digital marketing. For B2B marketers, there are endless opportunities for leveraging social media platforms and strategies. Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements. Marketing Sherpa (@MarketingSherpa).

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Webbiquity

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Online Marketing. Internet Marketing. Image credit: Ajax Union.

Marketing Management 100

Marketing Management SEM Lead Ranking PR 100

The Effective Marketer

FEBRUARY 7, 2011

Sure, depending on your industry the numbers might be skewed but at least you have a benchmark and something to show (or not!) This entry was posted on Monday, February 7th, 2011 at 10:05 am and is filed under Online Marketing , Webinars. senior management when your results are being questioned. United States License.

Webinar Metrics 100

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads 100

B2B Marketing Traction

APRIL 17, 2013

A recent survey of traffic to the websites of small to medium-sized business (SMB) provides some interesting insight into what works and what doesn’t for online marketing. As usual, I have to provide information about the source of the survey, which few bloggers ever do.

Customer Surveys 100

Customer Surveys Twitter Email Marketing Paid Search Agency 100

KoMarketing Associates

APRIL 9, 2019

It’s designed expressly for B2B marketers, and expressly to help you cull the type of searches that might technically generate a lead, but end up going nowhere (like students or bloggers doing research). Better in that it easily lets you benchmark a page’s speed against its competitors.

High Quality Lead 215

High Quality Lead PPC Lead Generation Budget Programs 215

Writing on the Web

APRIL 7, 2011

The checklist is designed for digital content creators and marketing teams, but it can and should be used by anyone writing a business blog or other content for the Web. It defines valuable content using five benchmarks: Findable . Blog this on Blogger. Understandable. Actionable.

Digg 100

Digg Content Buzz Blogger 100

Valasys

OCTOBER 8, 2019

GetResponse is more than an online marketing platform for email marketing. With a user base of over 350,000, the tool acts as an all-in-one marketing platform. Benchmark : The free email tool called Benchmark has premium features designed to carter enterprise-level business. GetResponse : .

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

The Effective Marketer

FEBRUARY 16, 2009

This knowledge can come up in several different ways, such as a compilation of the survey results, a more personalized benchmark of your questions versus the survey population, a whitepaper about the subject at hand, and many others. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

Customer Surveys 100

Customer Surveys Marketing Automation Services Work Management Marketing Management 100

Online Marketing Institute

APRIL 4, 2011

Here are four ideas and supporting examples for B2B corporate blog writing, designed to target specific audiences, help achieve Internet marketing goals, and build links for search engine optimization campaigns. Develop badges, awards, and general ways bloggers can showcase recommendations. Have strategies like these worked for you?

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Unbounce

DECEMBER 7, 2021

Nomadic Matt is a travel blogger who knows the importance of building an email list. The Conversion Intelligence Guide to Optimization teaches you how to improve your website’s conversion rate in today’s competitive online market. Rival IQ’s “2022 Instagram Stories Benchmark Report” Opt-In Page.

Opt-in 101

Opt-in Conversion Examples Opt-out 101

Hubspot

APRIL 27, 2010

HubSpot has been reaching out to online marketing experts to get their perspectives on the evolution of SEO and what it means for SMBs. Their perspectives were very complementary, providing a few specific tactics every SMB should employ to get found online. How have you seen SEO as a practice change over the last few years?

SEO 28

SEO Lead Scoring Lead Ranking SMB 28

Online Marketing Institute

JULY 9, 2009

The benchmark is to attract a community of readers, which is carefully tracked on an ongoing basis. Readership and participation is measured with hot topics and themes fed to the sales organization as a form of real-time market intelligence. At Strategic, we view community, conversation and awareness as merely the starting point.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Webbiquity

AUGUST 9, 2016

.” But influencer marketing can be a waste of resources, or worse—actually damaging to a brand—if done wrong. Showcase reviews: Online Marketing Institute, Social Media Today, BuzzBlogger, PR Daily (PR Tools), StoreYa Blog, Robbie Richards. Sample review: “Grouphigh is a really powerful blogger research tool.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Webbiquity

MARCH 23, 2017

” — Online Marketing Institute. Showcase reviews: Online Marketing Institute. ” SlideShare is a venue, primarily for B2B marketers and influencers, to share presentations, PDF documents, and infographics. Join “tribes” of bloggers on similar topics. Online Marketing Institute.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Webbiquity

JANUARY 7, 2020

Barely missing the top 10 were three posts that compiled the funniest, most creative, and most off-beat marketing posts of the year: Funny Business: The Best Digital Marketing Humor, 2013 Edition ; What’s So Funny About Digital Marketing? 2018 Edition ; and What’s So Funny About Social Media and Online Marketing?

Advertising Benchmark 50

Advertising Benchmark Marketing Analytics Tools Copywriting Social Media 50

Convince & Convert

SEPTEMBER 20, 2010

And more… There is enough primary data within this report to help smart marketers be very actionable when it comes to sharpening their social media plans/focus or to help ease the entry into the social media waters. What % are you sharing with me? Your UNION, P.U.B., and its members (Lijit). Barney Barney Moran Founder, P.U.B.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Webbiquity

NOVEMBER 19, 2012

As online marketing processes have evolved, the number and sophistication of software tools to support specific functions has exploded. Every discipline within marketing and PR has its own tools, among them: Content development: CMS tools (WordPress, Joomla, HubSpot, 100s of others), Adobe CS, tools for creating infographics , etc.

CMS Development 100

CMS Development Paid Search Agency Marketing Analytics Tools Marketing Management 100

SmartBug Media

MARCH 25, 2019

4 Things I Learnt as a Blogger Working at an Influencer Marketing Platform. The 9 Conversion Habits of the World’s Most Successful Bloggers. The Moz Blog is home to tons of advice, research, how-to’s, and insights that will help your SEO efforts and online marketing skills. More Resources for Content Writing: 18.

Paid Content 96

Paid Content Inbound Marketing Resources B2B Marketing 96

Webbiquity

APRIL 18, 2012

As you’ve no doubt read in many places before, content is one of the core elements of B2B social media marketing success. Content is also crucial for lead nurturing , SEO and other online marketing initiatives. ” Fuel to the content marketing fire: McKinsey quantify changes in the purchase funnel by steveseager.com.

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

Convince & Convert

SEPTEMBER 21, 2010

Social media strategists should help to do just that – build strategy – but I believe execution, especially blogger relations, needs to become part of overall media relations. I might add; Social Media can be managed by a junior marketing person. &# And I reply, “I don’t build web sites. I market them.&#

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

JULY 8, 2010

While it’s not that easy with online marketing, for the past two decades, email has been the leading retention marketing tactic, and the channel you can bank on to deliver a predictable revenue stream—provided that you’ve invested in building your own, permission-based list. Rohrs Thanks! Take that Team Edward!

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

Webbiquity

SEPTEMBER 12, 2011

John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Influence in social media: how to find the top bloggers by blur Group. The Social Media Marketer’s SEO Checklist by SEOmoz.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Convince & Convert

FEBRUARY 9, 2010

Between the pre-set bots, and the humanoids who decide to act like 'bots RT anything if the right blog (or blogger) curates it … I unfortunately think the #'s would be huge. Because, unlike newspapers or bloggers or ‘friends,’ gravity has no agenda of its own. Not their #'s and reach, but are they trusted.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Hubspot

AUGUST 9, 2018

Search engine marketing is paying for advertising space on said search engines. SEO, SEM, and their ever-changing trends have become such an influential part of online marketing that people are specializing in it — and companies are hiring for it, too. Review Job Descriptions.

Paid Content 92

Paid Content Marketing Budget Creation Work Management Planning 92

B2B Marketing Zone Posts

DECEMBER 1, 2010

People are now curating lists of the most influential bloggers by Klout score. Why Chris Brogan is invincible - grow - Practical Marketing Solutions , November 14, 2010 I am fascinated with uber-blogger Chris Brogan as a cultural icon of the social media revolution. How are your landing pages and blogger pitches?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. client asked yesterday if I had some benchmark information to justify the cost of her marketing automation project.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Webbiquity

FEBRUARY 21, 2017

Showcase reviews: Marketing Insider Group (Curation), Maximize Social Business (Drive), Online Marketing Institute, Perception System, SnapApp. For bloggers, add a share button to posts to make it easy for others to Flip. Pinterest is the ultimate visual content curation tool!” — Online Marketing Institute.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

SnapApp

DECEMBER 22, 2016

Enchanting Marketing. If you are looking to grow your business by using online marketing, then you’ll want to check out this blog. Heidi Cohen's Actionable Marketing Guide. Heidi Cohen marketing blog is dedicated to making her blog all about her readers and customers. Become A Blogger. Smart Blogger.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48