Webbiquity

MAY 9, 2023

Clarity and Evaluation: Goals serve as benchmarks for measuring the success and effectiveness of your social media campaigns. They help you stay focused on tactics that drive results and modify or eliminate those not contributing to your business objectives.

Social Media 313

Social Media Social Marketing Planning Tips 313

Webbiquity

DECEMBER 18, 2018

These are the benchmarks for reviewing the success of the new venture. It’s important to have these benchmarks in place early as it’s easy to lose track of targets once a plan is implemented. Once a new market entry plan has been defined, it is important to set clear KPIs.

Training 214

Training Planning Work Management Marketing Management 214

Webbiquity

AUGUST 13, 2019

That’s one of the key findings from the ninth annual report from the Content Marketing Institute and MarketingProfs: B2B Content Marketing 2019: Benchmarks, Budgets, and Trends—North America report. Top-performing B2B content marketers put the information needs of their audiences ahead of the company’s sales and promotional message.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

Webbiquity

JANUARY 31, 2019

In most cases, an integral part of a social media audit is checking to see how your presence benchmarks against competitors, in terms of engagement and following. Only after analysis, as would be performed during a social media audit, could this strategy have been developed. Keep Tabs on the Competition.

Social Media 243

Social Media Media Word of Mouth Analysis 243

Webbiquity

APRIL 30, 2020

Iconosquare delivers Instagram analytics and niche benchmarks that can help you enhance your Instagram marketing strategy. Awario crawls more than 13 billion web pages each day, making it the most accurate tool to find niche-relevant mentions immediately. This is especially useful during the coronavirus outbreak as new trends are popping up.

Tools 232

Tools Social Media Social Networks Work Management 232

Webbiquity

JUNE 23, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: Marketing Insider Group. This was the eighth post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5:

Education 150

Education Tools Best Practices Business 150

Webbiquity

MAY 10, 2016

A free tool from Agorapulse that lets you benchmark the performance of your page against a broad average, determine how you’re doing on Edgerank, and identify metrics that need attention. 2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: Showcase reviews: Buffer Social, Catherine Pham/SlideShare, Comms Axis.

Facebook 100

Facebook Tools Work Management Best Practices 100

Webbiquity

FEBRUARY 9, 2010

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. Again, you can purchase the full report or download the free executive summary of this social media benchmarking report from MarketingSherpa here. Though the full report runs $400, much interesting data can be gleaned from the free executive summary.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Webbiquity

JUNE 21, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: RazorSocial. This was the seventh post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5:

Google 154

Google Tools Best Practices Planning 154

Webbiquity

MARCH 4, 2013

The dashboard provides companies and agencies with performance indicators, competitive benchmarks and web presence metrics across the five key areas of online presence: press (PR), social, website (search), industry and paid presence.

Paid Search Agency 100

Paid Search Agency PR Advertising Agencies Advertising Benchmark 100

Webbiquity

MAY 3, 2016

A tool to measure digital results, discover business opportunities, monitor competition, and benchmark performance. Lets you benchmark your website against any competitors to see how well you are really doing in terms of overall visits, time on site, bounce rate and page views per visit. 2) Compete.com. Google Review Count: 180,000.

Paid Content 100

Paid Content Advertising Benchmark Tools Best Practices 100

Webbiquity

JULY 2, 2012

Marketers often seek out benchmarks by which to measure the effectiveness of various marketing programs as well as their performance vs. industry competitors. In some cases, this information can be quite useful and enlightening, for example, when looking at average email open rates by industry.

Traffic 100

Traffic PR Correlation Advertising Benchmark 100

Webbiquity

NOVEMBER 12, 2012

It’s also focused on owned (internally produced) media and does not include metrics or competitive benchmarking. Valuable as it is, however, it doesn’t provide the overall online visibility management framework that WPO does because the latter also includes PR, online advertising, competitive benchmarking and earned content.

Marketing Management 100

Marketing Management SEM Lead Ranking PR 100

Webbiquity

MARCH 30, 2012

For both strategic and benchmarking purposes, create a spreadsheet listing your top competitors and, for each, showing: • Social features on their website (e.g. Here’s a four step plan for creating a digital landscape analysis for your organization, to help build or rebuild a successful social media marketing strategy.

PageRank 100

PageRank Budget Programs Social Media Blogger 100

Webbiquity

AUGUST 2, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: This was the 12th post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools. #6:

Marketing Automation Services 100

Marketing Automation Services Budget Programs Tools Service 100

Webbiquity

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. Tags: Marketing Research Marketing Strategy Social Media Marketing 2011 b2b marketing benchmark report b2b lead generation email marketing generating PR buzz longer sales cycles marketing automation software MarketingSherpa telemarketing. Tweet This!

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Webbiquity

MAY 17, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: StoreYa Blog. This was the fourth post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools.

Planning 145

Planning Research Tools Best Practices 145

Webbiquity

JULY 12, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: This was the ninth post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools. #6:

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Marketing Automation Marketing Management 100

Webbiquity

APRIL 15, 2013

When it comes to web presence optimization (WPO), you must be able to accurately measure and categorize backlinks and be able to benchmark your backlink strategy against your competitors to get a competitive edge.

Traffic 100

Traffic Google Marketing Analytics Tools Zoominfo 100

Webbiquity

AUGUST 12, 2012

Part 2 of the book, sub-headed “Stop Crunching Numbers—Start Crushing Them” delves into the detail of data collection, cleansing, benchmarking, optimization and utilization. It’s a practical field guide to building and running a revenue engine, though this isn’t an exercise to be taken lightly.

Work Management 100

Work Management Marketing Management Marketing Automation Services Eloqua 100

Webbiquity

JULY 19, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: StoreYa Blog. This was the 10th post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5:

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Webbiquity

MAY 31, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: This was the fifth post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools.

Tools 100

Tools Best Practices Enterprise Management PR 100

Webbiquity

JULY 24, 2018

Other common features include: competitive benchmarking; ability to identify top influencers and brand advocates; follower growth tracking; content / campaign performance measurement; and. Social media monitoring tools simplify the task of monitoring conversations about brands, product names, and keywords across social networks.

Social Media 246

Social Media Paid Content Enterprise Management Social Marketing 246

Webbiquity

JANUARY 19, 2016

But SMBs are more likely than enterprises to put a priority on website traffic and leads, while enterprises value customer satisfaction and competitive benchmarking more highly. Businesses of all sizes use engagement and audience size as key social media success metrics. Simply Measured ). themselves, at 65%.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Webbiquity

OCTOBER 13, 2010

Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. SM2 provides enough social media monitoring power to be relied upon by some fairly large brands, at a price point affordable to midsized and even socially active smaller companies.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

JUNE 14, 2016

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: This was the sixth post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools. #6:

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Webbiquity

AUGUST 8, 2023

Looking ahead, the top metrics marketers say they want to incorporate over the next 12-18 months are benchmark performance against competitors (68%), by channel (65%), and against industry averages (55%); ROI by channel (55%); and customer acquisition cost (50%).

Marketing Report 238

Marketing Report Multi-Touch Attribution Demand Paid Search Agency 238

Webbiquity

DECEMBER 21, 2021

The 12 Best Competitive Intelligence and Benchmarking Tools. Beating the competition takes more than funneling more money into your marketing. Here are five points from guest author Dylan Berger to scale your B2B business effectively. This was originally published in May 2016. So I’m counting it as a 2021 post.

B2B Marketing 315

B2B Marketing Screencast Budget Programs B2B 315

Webbiquity

FEBRUARY 1, 2010

17 areas to benchmark for social media optimization by John Haydon. Peter Da Vanzo. 6 Must Read Posts about the ROI of Social Media by Social Media Today. Maddie Grant. This Guy Gets the Basics of Social Media ROI by My Venture Pad. Zane Safrit. Measuring Results in Social Media Marketing by Optimize This. John Haydon.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Webbiquity

SEPTEMBER 12, 2023

.” Reflecting these concerns, the top five speaking topics targeted by event organizers this year relate to improving the workplace environment, according to The 2023 Speaking Industry Benchmark Report by AAE Speakers Bureau.

Marketing Report 304

Marketing Report Event Marketing Stats Paid Search Agency 304

Webbiquity

JANUARY 1, 2019

The 12 Best Competitive Intelligence and Benchmarking Tools. While the coming year will bring its own new developments and evolution, many of the themes here are likely to remain important and have fresh impacts over the coming 12 months. Marketers can’t resist knowing what their competitors are up to, and how their own efforts compare.

Work Management 209

Work Management Marketing Management Screencast Stats 209

Webbiquity

JUNE 18, 2019

3) Every time your email’s clickthrough rate is higher than your benchmark. Be realistic when setting benchmarks for what email results are “good.” Email marketing is hard. Changes to how people consume email as well as an increase in the volume of email they receive has made it harder and harder to engage them.

Email Marketing 243

Email Marketing Work Management Planning Marketing Automation Services 243

Webbiquity

JANUARY 7, 2020

Check out these two-dozen-plus tools for managing on-page optimization, rank checking, backlink and keyword research, competitive benchmarking, and reporting in a single package. The 12 Best Competitive Intelligence and Benchmarking Tools. All-in-one SEO tool suites provide most most key functions in one integrated application.

Advertising Benchmark 50

Advertising Benchmark Marketing Analytics Tools Copywriting Social Media 50

Webbiquity

JUNE 18, 2018

The 12 Best Competitive Intelligence and Benchmarking Tools. The 10 Best Customer Service and Customer Engagement Platforms. The 24 Best Email Marketing Tools. The Eight Best Online Tools for Sales Professionals. Marketing Analytics. The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools. Business Operations.

Marketing Automation Services 205

Marketing Automation Services Marketing Management Tools Planning 205

Webbiquity

APRIL 17, 2013

It uses high-level WPO metrics to guide overall strategy and continually improve results, while benchmarking activities against top competitors. WPO Tactics for Panda and Penguin. Here are five WPO tactics that help improve online brand visibility in the Panda and Penguin era: Blogging. Gaining traction in social media engagement?

Public Relations 100

Public Relations Allocation Advertising Benchmark Trade Show 100

Webbiquity

APRIL 25, 2019

To keep your business growing and competitive in the cutthroat world of online marketing, it’s vital to keep up to date with the changing benchmarks and trends presented in this infographic by Serpwatch that can help you plan a successful digital strategy.

Paid Content 252

Paid Content Advertising Benchmark Paid Search Agency Work Management 252

Webbiquity

MARCH 21, 2017

2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: StoreYa Blog. This was the 34th post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5:

Marketing Automation Services 181

Marketing Automation Services Small Business Marketing Enterprise Management Marketing Management 181