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LoopFuse Offers Free Marketing Automation System: Another Step Towards Industry Consolidation

Customer Experience Matrix

Salesforce.com easily dominates despite the presence of surprisingly capable free products like ZohoCRM and FreeCRM. Marketo now calls itself a “the revenue cycle management company”, giving equal public weight to lead management, sales insight and analytics. Infusionsoft has repositioned itself as “email 2.0”

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Is the In-House B2B Marketing Department Going Away?

Everything Technology Marketing

We sure see this trend in the marketing automation platforms we use on a daily basis – webcasts, email campaigns, lead management, and many more. What is the barrier where the required level of domain expertise and coordination cost are outweighing the incremental savings and flexibility benefits?