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How to Shorten Turnaround on Inbound Lead Generation

Zoominfo

Outbound marketing does push the brand’s message via cold calling, advertising, and email campaigns. Emails and calls could bring in a new sale, but they could also be ignored or shoved into the spam folder. The concept of BANT (budget, authority, need, timing) is somewhat antiquated within modern sales communities.

article thumbnail

How to Shorten Turnaround on Inbound Lead Generation

Zoominfo

Outbound marketing does push the brand’s message via cold calling , advertising, and email campaigns. Emails and calls could bring in a new sale, but they could also be ignored or shoved into the spam folder. The concept of BANT (budget, authority, need, timing) is somewhat antiquated within modern sales communities.