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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. 400 hours of video are uploaded to YouTube every minute.

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9 Tools & Tactics for Effective Paid Content Distribution

Marketing Insider Group

and Business Insider Target based on audience type, device, geography, income, gender, and age; by channel, by demo or interest The numbers 247M viewers (94% US reach), 122M mobile uniques Consumers look at in-feed ads 52% more frequently than banner ads 500+ Native Ad campaigns delivered since 2012 4. Why YouTube Ads? Why Outbrain?

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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. 400 hours of video are uploaded to YouTube every minute.

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Online Advertising: Everything You Need to Know in 2018

Hubspot

That was the click-through-rate of the first ever banner ad , purchased by AT&T on HotWired.com in 1994. Fortunately, online advertising has rapidly evolved since the 90’s, so you don’t have to rely on attention-repellent banner ads anymore. Bumper ads are the shortest, yet most memorable YouTube ads. TrueView Ads.

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Understanding Inbound Marketing vs. Outbound Marketing

Sharpspring

The last time your day was interrupted by an ad, whether this particular ad was on television, on a billboard, or on the radio, you encountered outbound marketing. Just think about how many times this week you’ve deleted a spam email, closed a pop-up ad window or clicked “Skip Ad” on a YouTube video. What Is Outbound Marketing?

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Will CTV Advertising Take Over Mobile in 2019?

Martech Advisor

Half a century ago, no one would expect that television would take over the world. By using connected TV devices, viewers can access video streaming services (Netflix, Hulu, YouTube, Pandora) and search for digital content on the web. Nobody can argue that Netflix, Amazon, Youtube and Hulu are the go-to platforms for millennials.

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Battle of the Titans: Content Marketing vs. Traditional Advertising in the Financial Sector

ClearVoice

Radio, print, and television ads all work roughly the same way. And 67% of people say they’re more likely to click on a native ad than a banner ad. It generated 10 million Twitter views, over 6 million YouTube views, and 13 billion media impressions. They send a one-way message to whoever happens to see them.