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4 Secrets of Webinar Marketing that Drive Revenue

Marketing Insider Group

OCTOBER 20, 2020

If a certain page had a large number of downloads or views, it would most likely make a captivating webinar. Attract website visitors with a banner or landing page. Develop content marketing like videos, blogs, or podcasts to create a buzz. that drove high engagement in the past.

Webinar Metrics

Webinar Metrics B2B Thought Leadership Planning Sales Qualified Leads

Maximizing Your Reach: Integrating Email Marketing into Your Content Distribution Strategy

ClearVoice

MARCH 14, 2024

When your email messages are opened, your readers don’t see pop-ups or banner ads, among other marketing materials. You can tell them to share your content, download, comment, etc. Leverage your email newsletters to promote content such as podcasts and videos from other platforms. Promote content across platforms.

Distribution

Distribution Marketing AI Email Marketing Marketing Strategy

How to Use Canva to Enhance Your Freelancing Business

ClearVoice

OCTOBER 18, 2020

Downloading the graphic : When you click Download at the top of the screen, you can choose whichever download format is best for your purposes, like PNG, JPG, or PDF. For example, a Twitter header can also work well as a website banner. Once you decide, be sure to write down the HTML color code. Create a memorable logo.

Business

Business Template Storytelling Banners

Webinars

Sales & Marketing Alignment: How to Synergize for Success

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

27 Content Distribution Ideas to Promote Primary Research

Hinge Marketing

FEBRUARY 27, 2020

When running visual advertisements like banner ads or ads on social, you could incorporate a research statistic into the creative. Printed reports to hand out — You download a digital research report, and then chances are it gets lost on your desktop or your downloads folder. PDF Downloads. Digital Advertisements.

Distribution

Distribution Promotion Research Webinar Metrics

The Beat Goes On: 6 Ways to Repurpose Podcasts

Content4Demand

FEBRUARY 9, 2021

It’s no surprise, then, that podcasts sprung to the top of marketers’ to-do lists. Although podcasts saw a slowdown in the early stages of the pandemic, largely due to the drop in people commuting to work daily, hosts have found their footing and have seen an uptick in listens, downloads and subscribes.

B2B Thought Leadership

B2B Thought Leadership Multi-Channel Bundling Thought Leadership

We Analyzed 2,848 Pieces of Finance Content and Found 3 Key Opportunities for You

Contently

DECEMBER 2, 2021

You can download the free report by clicking the banner below.) Use multimedia content formats like podcasts and video to develop your thought leadership. The top-performing podcast was Morgan Stanley’s Thoughts on the Market, which had 25,473 social shares (100x the average in our study!). One, it’s short.

B2B Thought Leadership

B2B Thought Leadership Thought Leadership Paid Search Agency Work Management

LinkedIn LeadGen Tips for Cyber Security Marketers

Envy

SEPTEMBER 11, 2019

From whitepapers to podcasts to interactive content , choose the content format best suited to deliver specific information. We've done years of banner ad A/B testing with our clients and discovered what works and what doesn't. We've done years of banner ad A/B testing with our clients and discovered what works and what doesn't.

Linkedin Lead Ranking Cost per Lead Marketing Qualified Leads

We Analyzed 2,848 Pieces of Finance Content and Found 3 Key Opportunities for You

Contently

JUNE 24, 2021

You can download the free report by clicking the banner below.) Use multimedia content formats like podcasts and video to develop your thought leadership. The top-performing podcast was Morgan Stanley’s Thoughts on the Market, which had 25,473 social shares (100x the average in our study!). One, it’s short.

B2B Thought Leadership

B2B Thought Leadership Thought Leadership Paid Search Agency Work Management

Do Blog Posts Actually Lead to Purchases [New Data]

Hubspot

MARCH 25, 2021

Additionally, because most blog sites allow you to embed videos, podcasts, and imagery, your company blog can also be a great place to promote your other marketing assets while still informing prospects about your brand. Before you check out those pieces, be sure to download the free resource below.

Purchase

Purchase Sales Qualified Leads Lead Scoring Lead Ranking

86% of marketers say it’s time to rethink nurtures!

Vidyard

SEPTEMBER 20, 2018

The first ever banner ad earned a 44% click-through rate —that’s a story almost every marketer knows, but few are aware that the first marketing email makes that look like a vanity metric. Download the full report. Want to see 25+ more interesting stats from the study?

Sales Management

Sales Management Top of Funnel Banner Ads Lead Nurturing

The New Media Playbook: Incorporating Emerging Digital Channels Into Your Strategy

Digilant

DECEMBER 13, 2022

Employees no longer listen to the radio on their daily commutes; they tune in to Spotify podcasts while working from home. Four of the strongest options now are advanced TV (including TV streaming like OTT and CTV) , digital audio (including podcasts), DOOH, and gaming. . It’s easy to see this evolution all around. Advanced TV.

Paid Content

Paid Content Advertising Channels Advertising Agencies Media

The New Media Playbook: Incorporating Emerging Digital Channels Into Your Strategy

Digilant

DECEMBER 13, 2022

Employees no longer listen to the radio on their daily commutes; they tune in to Spotify podcasts while working from home. Four of the strongest options now are advanced TV (including TV streaming like OTT and CTV) , digital audio (including podcasts), DOOH, and gaming. . It’s easy to see this evolution all around. Advanced TV.

Paid Content

Paid Content Advertising Channels Advertising Agencies Media

The Ultimate Guide to Direct Response Marketing

QuanticMind

OCTOBER 9, 2023

Think back to the last time you registered for a webinar or downloaded an e-book or whitepaper. Or were you roaming the web and a business ad persuaded you to register or download right there in the moment? Had you been actively searching for material around its themes? Was it recommended to you by a colleague? You get the idea.

Advertising Agencies

Advertising Agencies Planning Paid Search Agency SMS

86% of marketers say it’s time to rethink nurtures!

Vidyard

SEPTEMBER 20, 2018

The first ever banner ad earned a 44% click-through rate —that’s a story almost every marketer knows, but few are aware that the first marketing email makes that look like a vanity metric. Download the full report. Want to see 25+ more interesting stats from the study?

Sales Management

Sales Management Top of Funnel Banner Ads Sales Cycle

Custom Reports: Measuring Lead Generation Conversions with Google Analytics

NuSpark Consulting

MARCH 9, 2013

A goal is simply a defined metric you’d like to track, whether it be a view of a page, content that is downloaded, or a multi-page interaction such as average time on site or pages per visit. Registration forms (gated content downloads). PDF downloads. For any ungated content available as PDFs, you can measure downloads.

Marketing Analytics Tools

Marketing Analytics Tools Paid Content Lead Generation Analytics

9 Social Media Metrics You Should Be Tracking (& How to Track Them)

Hubspot

NOVEMBER 5, 2019

This might mean that they downloaded your eBook, signed up for your newsletter, or clicked "Play" on your podcast. Cost-per-click (CPC) is what you pay per click on a sponsored social media post, like a banner ad. Conversion rate. Conversion rates show how relevant your content is to your audience.; Cost-per-click (CPC).

Cost Per Click

Cost Per Click Social Media CPC Media

15 Content Promotion Strategies That Work in 2023

Outbrain

DECEMBER 19, 2022

The post highlights the most important snippets from the report and includes a download link. Asana adds a sticky banner with the blog topic and social media widgets at the top of every blog to help readers easily share the post wherever they prefer. Promote popular pieces through CTA banners.

Paid Content

Paid Content Promotion Top of Funnel Work Management

How to Build a Magnetic Brand

Convince & Convert

OCTOBER 22, 2015

Soon, I’ll be launching a podcast, a new YouTube show, and a daily blog on “How to Take Over the World, Together.” ” Make sure your social media icons and banners reflect your message as you favorite, re-tweet, +1, Like, etc. You can download and use logos here and use the URL shortener WeDig.xyz , too!

Ad Building

Ad Building Brand Identity Branding Trigger Marketing

Sales Pipeline Radio, Episode 103: Q&A with Paul Roberts

Heinz Marketing

FEBRUARY 19, 2018

Among other things (like the Super Bowl) we talked about: The pros, cons and benefits of podcasting. Podcast formats from Q&A to curated shows. Podcasts as unstructured learning time. I think, I previously had not been listening to a lot of podcasts. But I can definitely listen to a podcast. Storytelling.

Top of Funnel

Top of Funnel Banner Ads Paid Search Agency Banners

How to grow your email list for free in 2021

ConvertKit

NOVEMBER 20, 2020

A lead magnet is free information that you package into a downloadable format. A banner on your website, like Sol Studio : A top banner on your website catches attention for your email opt-in, without feeling pushy. Be a guest on a podcast. People will need a reason to sign up for your email list, so give them one!

Opt-out

Opt-out Opt-in Landing Pages Work Management

5 Uses of B2B Marketing Beyond Lead Generation

KoMarketing Associates

NOVEMBER 8, 2018

During this time, an organization has several opportunities to engage a customer, whether they are just starting the process by downloading a free ebook, or if they’ve reached out for a quote directly further down the funnel. A weekly or monthly podcast to discuss industry topics or interview experts.

Lead Generation

Lead Generation B2B Marketing Lead Scoring Lead Ranking

How to Integrate Your Email Marketing Strategy With Your Content Strategy

Mailmunch

APRIL 26, 2021

Content marketing is a broad term for creating and distributing all types of marketing and branding content, such as blogs, videos, webinars, podcasts, ebooks, lead magnets, and so on. While email marketing is often considered a separate category from content marketing, it falls under the same banner. Alternatively, try lead magnets.

Top of Funnel

Top of Funnel Webinar Metrics Marketing & Strategy Marketing Strategy

Not Tracking Social Media ROI is Your Fault

Convince & Convert

JULY 29, 2012

click here to view and download the Social Media ROI Cookbook on Slideshare). B2B companies in particular should have multiple lead-generation opportunities on their website, including contact forms, content downloads, email subscriptions, Webinar registrations, etc. Jay is the founder of [link] and host of the Social Pros podcast.

Social Media

Social Media ROI Media Correlation

The Types of Marketing Communications Your Company Should Be Doing

EveryoneSocial

FEBRUARY 10, 2020

It’s everything from creating videos, podcasts, guides and case studies, direct mailers, images and pictures — creating a vast army of multimedia options to extend your communications in multiple ways. . Download your case study. . Download your guide here. . Customer Marketing.

Paid Search Agency

Paid Search Agency Companies Planning Marketing & Strategy

The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

FEBRUARY 11, 2024

Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Host Webinars and Online Workshops Hosting educational webinars, podcasts and workshops can establish your brand as an authority in your niche, attract a targeted audience, and generate leads.

Paid Content

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy

Stop the Insanity; A View on Social Media ROI for Lead Generation

NuSpark Consulting

APRIL 28, 2012

A blog post, a white paper, a video, a podcast, or another piece of original content all have hard costs; copy and design. I download the paper. Same question for a banner ad, email, or a paid search ad that contributed to a conversion. Let’s keep these measures apples-to-apples. Landing pages as well. Hard to say.

Lead Ranking

Lead Ranking Social Media Paid Search Agency Lead Generation

The Future of Podcasting: Where Is It Going Next?

Single Grain

JULY 5, 2019

Podcasting has gone mainstream. In 2019, more than half of Americans have listened to a podcast , up from 44% just one year earlier: Today there are more than 750,000 podcasts available, spanning every subject from comedy to entrepreneurship. Click here to download your free guide right now! It’s official.

Marketing AI

Marketing AI Banners Startups RSS

The Ultimate List of Marketing Podcasts

Zoominfo

SEPTEMBER 17, 2018

Ten or so years ago, podcasts were just a blip on the average marketer’s radar. In fact, 48 million Americans listened to podcasts weekly in 2018—that’s 6 million more weekly listeners than there were just a year ago ( source ). Keep reading for 50 of the best podcasts for marketers. 1. This Old Marketing Podcast.

Paid Content

Paid Content Paid Search Agency Advertising Agencies Enterprise Management

Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

AUGUST 2, 2012

This is Episode 27 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Click the play button to listen here: Download the audio file: [link]. We should start another podcast to talk about that. Jay : A “Breaking Bad” fan podcast? You might want to talk about it in your podcast.”

Paid Search Agency

Paid Search Agency Advertising Agencies Work Management Enterprise Management

A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

JULY 15, 2011

white papers, case studies, website copy, videos, podcasts, blogs). Downloadable Content via Landing Pages. Whether it is through pay-per-click advertising, email marketing, banner advertising, newsletters, or social media ads, relevant content targeted to your key audiences attract clicks, and then leads via form conversions.

Lead Ranking

Lead Ranking Lead Scoring Planning Sales Management

A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

JULY 15, 2011

white papers, case studies, website copy, videos, podcasts, blogs). Downloadable Content via Landing Pages. Whether it is through pay-per-click advertising, email marketing, banner advertising, newsletters, or social media ads, relevant content targeted to your key audiences attract clicks, and then leads via form conversions.

Lead Ranking

Lead Ranking Lead Scoring Planning Sales Management

10 Best Marketing Podcasts to Help You Grow Your Business

Single Grain

OCTOBER 7, 2019

That is why podcasts are such an awesome way of learning: You can listen to a podcast when you are commuting, exercising or even at your desk while doing mundane tasks, all while absorbing a wealth of information to help you run and grow your brand. Click here to download your free guide right now! Get A Free Consultation.

Startups

Startups Best Practices Business Banners

How Much Work Does It Really Take to Build a Popular Podcast?

Single Grain

JULY 12, 2019

So, you want your podcast to be the “Next Big Thing.” There are currently more than 750,000 podcasts out there, and that’s a lot of competition. In fact, my Growth Everywhere podcast has brought in some of our best clients at Single Grain. Podcasts are convenient, for one. How to Define Podcast Success.

Paid Content

Paid Content Ad Building Banners Peer-to-peer

Podcast Production 101: The Complete Guide to Starting Your Own Show

Single Grain

SEPTEMBER 23, 2019

Podcasting is one of the most unique mediums to reach your audience in the most human way. This is the reason that so many marketers, businesses and freelancers are using podcasts as a content delivery channel to reach their target audience. Podcasts are growing in popularity. Wondering how to start your own podcast show ?

Product

Product Word of Mouth Paid Search Agency Advertising Agencies

Pivoting from a Sales Engagement Conference to a Successful Virtual Summit in 8 Weeks

Outreach

JUNE 2, 2020

We created a virtual booth that gave one-click access to talk live with an Outreacher, download relevant content, watch a demo, and join numerous giveaways. Are they regular speakers and panelists on webinars or podcasts? Will they help you drive engagement before and during the event?

Conference

Conference Paid Search Agency Lead Ranking Paid Social Agency

Why B2B Influencer Marketing is Your Next Big Thing

KoMarketing Associates

MAY 2, 2017

Thought leaders in various industries continue to grow dedicated followings, especially because of the rise of live streaming and podcasts. Think outside of traditional banner ads and consider branded content, sponsored reviews, or social media posts on the publisher’s outlets. Target Authors and Speakers.

B2B Marketing

B2B Marketing Work Management Marketing Management B2B

Leveraging the Best Content Marketing Platforms for Cybersecurity Promotions

ClearVoice

AUGUST 14, 2023

These can include free trials, webinars, or downloadable guides. Employed bumper ads, sponsored content, and standard display banners on social media. Podcasts Did you know that an estimated 103.6 million Americans will listen to podcasts weekly by the end of 2023? ” placing it in the top 1% of podcasts.

Promotion

Promotion Work Management Marketing Management Content Marketing

Just the Stats: Why Should You Leverage Video Marketing

Single Grain

SEPTEMBER 13, 2019

Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download it for free right now! Click here to download it for free right now! Get A Free Consultation. Is it on LinkedIn?

Paid Content

Paid Content Stats Video Marketing Paid Search Agency

Why Entrepreneurs Need to Stop Advertising How Much They Make

Single Grain

SEPTEMBER 24, 2019

Click here to download your free guide right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download your free guide right now! Years [podcast]. Click here to download your free guide right now!

7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

Single Grain

AUGUST 23, 2019

Click here to download your free guide right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download your free guide right now! Click here to download your free guide right now! Get A Free Consultation.

Storytelling

Storytelling Examples Campaigns Top of Funnel

How to Start a Blog That Makes Money: The Ultimate Guide

Optinmonster

JULY 7, 2023

You can download this file as a backup or use it to migrate or duplicate your website. You can also appear on podcasts related to your niche. Guest posting and podcast guesting has 2 major benefits for your blog. Guest posting and podcast guesting has 2 major benefits for your blog.

Paid Content

Paid Content Blogger Domain Advertising Agencies

Social Pros 28 – Katie Richman, espnW

Convince & Convert

AUGUST 10, 2012

This is Episode 28 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Click the play button to listen here: Download the audio file: [link]. Jay : We are back with episode number 27 of Social Pros, the podcast about social media professionals. This episode features Katie Richman of espnW. Listen Now.

Paid Search Agency

Paid Search Agency Work Management Social Media Advertising Agencies

12 Reasons Your SEO Strategy Is Failing

Single Grain

JULY 30, 2019

Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download it for free right now! Click here to download it for free right now! Get A Free Consultation.

SEO

SEO Long Tail Marketing Lead Scoring Lead Ranking

How SEO Will Change in 2020…and You’re Not Going to Like It

Single Grain

AUGUST 30, 2019

Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download it for free right now! Click here to download it for free right now! Get A Free Consultation. It’s a win-win. .

SEO

SEO Long Tail Marketing Dwell Amazon

4 Secrets of Webinar Marketing that Drive Revenue

Maximizing Your Reach: Integrating Email Marketing into Your Content Distribution Strategy

Webinars

Trending Sources

How to Use Canva to Enhance Your Freelancing Business

Webinars

27 Content Distribution Ideas to Promote Primary Research

The Beat Goes On: 6 Ways to Repurpose Podcasts

We Analyzed 2,848 Pieces of Finance Content and Found 3 Key Opportunities for You

LinkedIn LeadGen Tips for Cyber Security Marketers

We Analyzed 2,848 Pieces of Finance Content and Found 3 Key Opportunities for You

Do Blog Posts Actually Lead to Purchases [New Data]

86% of marketers say it’s time to rethink nurtures!

The New Media Playbook: Incorporating Emerging Digital Channels Into Your Strategy

The New Media Playbook: Incorporating Emerging Digital Channels Into Your Strategy

The Ultimate Guide to Direct Response Marketing

86% of marketers say it’s time to rethink nurtures!

Custom Reports: Measuring Lead Generation Conversions with Google Analytics

9 Social Media Metrics You Should Be Tracking (& How to Track Them)

15 Content Promotion Strategies That Work in 2023

How to Build a Magnetic Brand

Sales Pipeline Radio, Episode 103: Q&A with Paul Roberts

How to grow your email list for free in 2021

5 Uses of B2B Marketing Beyond Lead Generation

How to Integrate Your Email Marketing Strategy With Your Content Strategy

Not Tracking Social Media ROI is Your Fault

The Types of Marketing Communications Your Company Should Be Doing

The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Stop the Insanity; A View on Social Media ROI for Lead Generation

The Future of Podcasting: Where Is It Going Next?

The Ultimate List of Marketing Podcasts

Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

A Lead Generation Plan Begins With Content Marketing Strategy

A Lead Generation Plan Begins With Content Marketing Strategy

10 Best Marketing Podcasts to Help You Grow Your Business

How Much Work Does It Really Take to Build a Popular Podcast?

Podcast Production 101: The Complete Guide to Starting Your Own Show

Pivoting from a Sales Engagement Conference to a Successful Virtual Summit in 8 Weeks

Why B2B Influencer Marketing is Your Next Big Thing

Leveraging the Best Content Marketing Platforms for Cybersecurity Promotions

Just the Stats: Why Should You Leverage Video Marketing

Why Entrepreneurs Need to Stop Advertising How Much They Make

7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

How to Start a Blog That Makes Money: The Ultimate Guide

Social Pros 28 – Katie Richman, espnW

12 Reasons Your SEO Strategy Is Failing

How SEO Will Change in 2020…and You’re Not Going to Like It

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