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Tried and True Techniques for Fusing Offline and Online Marketing

Hubspot

On February 10, HubSpot asked for tips marketers wish they could have given Super Bowl advertisers , and on February 27, we asked for tips to give event marketers to keep their efforts inbound. HubSpot Show them why they would want to come to the event with an amazing informative catchy blog post. Bling it up.

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Event Promotion: 35 Creative Ideas For Your Next Online or Hybrid Event

SpotMe Blog

Retargeting people who browsed your event, began to register for it, or made an event-related purchase with ads can produce exceptional results. In fact, Wishpond found retargeted ad click-through rates (CTR) were 10x higher compared to typical display ads. Utilize Podcasts, YouTube, and Popular Blogs Leading Up to the Event.

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity

They were invited to write about trends and speak at industry trade shows. Social Media Marketing Becomes a Thing. YouTube got started in 2005. It didn’t take long for marketers to notice. Consumer marketers used those channels as well but focused much more on broadcast media (radio and TV).