B2B Marketing Zone

How to Plan Your Content Marketing Strategy for Your Project Launch

Sharpspring

AUGUST 3, 2021

Podcast and/or Vlog About It. I, like so many others, see podcasts and videos as the media of the now, and the future. If you can get on one from another series or channel to promote (which is usually as simple as an email), do it. Otherwise, consider starting your own podcast to promote this work, future works, and your brand.

Planning

Planning Marketing Strategy Marketing & Strategy Content Marketing

How to Integrate Your Email Marketing Strategy With Your Content Strategy

Mailmunch

APRIL 26, 2021

Content marketing is a broad term for creating and distributing all types of marketing and branding content, such as blogs, videos, webinars, podcasts, ebooks, lead magnets, and so on. While email marketing is often considered a separate category from content marketing, it falls under the same banner. Try mailmunch today.

Top of Funnel

Top of Funnel Webinar Metrics Marketing & Strategy Marketing Strategy

How to grow your email list for free in 2021

ConvertKit

NOVEMBER 20, 2020

And the ROI of email is four times higher than any other marketing channel! There are little to no startup costs. A banner on your website, like Sol Studio : A top banner on your website catches attention for your email opt-in, without feeling pushy. Be a guest on a podcast. Image via Bernadette Marciniak.

Opt-out

Opt-out Opt-in Landing Pages Work Management

Webinars

Sales & Marketing Alignment: How to Synergize for Success

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

The Future of Podcasting: Where Is It Going Next?

Single Grain

JULY 5, 2019

Podcasting has gone mainstream. In 2019, more than half of Americans have listened to a podcast , up from 44% just one year earlier: Today there are more than 750,000 podcasts available, spanning every subject from comedy to entrepreneurship. A Brief History of Podcasting. audience of any podcast.

Marketing AI

Marketing AI Banners Startups RSS

Podcast Production 101: The Complete Guide to Starting Your Own Show

Single Grain

SEPTEMBER 23, 2019

Podcasting is one of the most unique mediums to reach your audience in the most human way. This is the reason that so many marketers, businesses and freelancers are using podcasts as a content delivery channel to reach their target audience. Podcasts are growing in popularity. Coming Up with an Idea for Your Podcast Show.

Product

Product Word of Mouth Paid Search Agency Advertising Agencies

Just the Stats: Why Should You Leverage Video Marketing

Single Grain

SEPTEMBER 13, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. You no longer have to pay thousands or millions of dollars to have a media channel. of businesses use YouTube as a channel to post video content. Get A Free Consultation.

Paid Content

Paid Content Stats Video Marketing Paid Search Agency

How Much Work Does It Really Take to Build a Popular Podcast?

Single Grain

JULY 12, 2019

So, you want your podcast to be the “Next Big Thing.” There are currently more than 750,000 podcasts out there, and that’s a lot of competition. In fact, my Growth Everywhere podcast has brought in some of our best clients at Single Grain. Podcasts are convenient, for one. How to Define Podcast Success.

Paid Content

Paid Content Ad Building Banners Peer-to-peer

Is Machine Learning the Future of Marketing? Experts Weigh in.

QuanticMind

JULY 11, 2017

Every week, on the VB Engage podcast , we encounter new startups that use AI & machine learning to automate various tasks. “How do I see machine learning affecting search marketing, paid advertising and intent-driven channels? I see more and more of these channels automated. The future is here, folks.”

Paid Content

Paid Content Marketing AI Work Management Marketing Management

What Percentage of Your Revenue Should You Allocate to Marketing?

Single Grain

SEPTEMBER 19, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Budgets should be based on the profitability of marketing channels, not an arbitrary number set by the finance department. How to Determine Customer Lifetime Value [podcast] .

Allocation

Allocation Marketing Budget Paid Search Agency Work Management

7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

Single Grain

AUGUST 23, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Storytelling

Storytelling Examples Campaigns Top of Funnel

9 Tools for Easy Competitive Website Analysis

Single Grain

AUGUST 1, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. SimilarWeb is a great way to see how much traffic your competitors are receiving and what advertising channels they’re using most. Percent of traffic from various channels.

Paid Content

Paid Content Analysis Budget Programs Marketing Websites

LinkedIn’s Algorithm Is Changing, so Milk It While It Lasts

Single Grain

JUNE 10, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. The more channels you can distribute content to, the more likely it is that a potential client or customer will see it. And I create podcasts. This blog is a channel that we own.

Linkedin Paid Search Agency Banners Ideal Customer Profiles

187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

JUNE 5, 2023

User Guiding ) Learn More: * 20 Benefits of Advertising via Online Channels * AI for Marketing: Best Examples of How AI Helps in Advertising * Demystifying Google Paid Ads: A Beginner’s Guide for Online Advertising PPC Statistics Search Internet advertising is the most profitable digital advertising format. billion internet users.

Paid Content

Paid Content Statistics PPC Privacy

The Best Twitter Traffic Hacks to Grow Your Business

Single Grain

SEPTEMBER 3, 2019

On a recent episode of our Marketing School podcast , Neil Patel and I each shared our best Twitter hacks for building connections, growing engagement and bringing in traffic and leads. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Twitter

Twitter Traffic Top of Funnel Best Practices

10 Tools to Easily Perform Competitive Website Analysis

Single Grain

AUGUST 1, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. SimilarWeb is a great way to see how much traffic your competitors are receiving and what advertising channels they’re using most. Percent of traffic from various channels.

Paid Content

Paid Content Analysis Budget Programs Marketing Websites

Creating a Marketing Plan for 2019: What to Focus On

Single Grain

JUNE 5, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Having the right marketing plan in place is essential for any business whether it is a small business, a startup or a large and established corporation. Get A Free Consultation.

Planning

Planning Marketing Plans Work Management Enterprise Management

How to Make Your Live Video a Guaranteed Success

Single Grain

JULY 9, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Promote Your Live Video Through All Available Channels. It lets you simulcast on multiple channels: LinkedIn, YouTube, Twitter, Facebook, etc. Get A Free Consultation.

Video Marketing

Video Marketing Banners Youtube Startups

How to Grow Your Facebook Group From 0 to 10K Members Without Spending a Dollar

Single Grain

JULY 18, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Molly McGlew , social media strategist at Condé Nast, explains: “We wanted to explore a new social channel that might be able to bring something different, and develop niche communities.

Facebook

Facebook Spending Webinar Metrics Paid Search Agency

Targeting Branded vs. SEO Keywords: Which Should You Focus On?

Single Grain

JULY 3, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Keywords

Keywords SEO Brand Identity Branding

37 Life-Changing Leadership Books You Need to Read ASAP

Single Grain

AUGUST 5, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Learn more about this book on my podcast. Charisma is everything, but only if leaders channel it properly. Listen to Joe on my podcast. The Lean Startup by Eric Ries.

Startups

Startups Top of Funnel Banners Class

Should You Offer a Freemium Level for Your SaaS Platform?

Single Grain

SEPTEMBER 20, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. If you look at freemium through the lens of product-led growth, you aren’t giving away a product for free; you’re marketing your paid products through a freemium channel. Final Thoughts.

CMS Development

CMS Development Lead Ranking Skype Banners

How to Find and Hire a Director of Marketing for Your Business

Single Grain

JUNE 3, 2021

Therefore, companies are adopting an omnichannel marketing strategy that offers a combination of online and offline channels of marketing to reach a larger group of potential customers at different stages of the buyer journey. Large businesses often run several marketing campaigns at the same time on different digital channels.

Resource Management

Resource Management Paid Search Agency Planning Work Management

Growth Marketing: How to Generate a Marketing Plan Using AI

B2B Digital Marketer

APRIL 29, 2021

Maryna Burushkina is the Founder & CEO at Growth Channel AI, as well as a Digital Marketing Consultant and Trainer. She has helped dozens of multinational companies (Fortune 100 and startups) reshape their marketing to drive accelerated growth over the last decade. . Podcast Timestamps/Outline. 01:36 – Introduction.

Marketing AI

Marketing AI Planning Growth Marketing Marketing Plans

The Evolution of SEO [Video Presentation]

Moz

JANUARY 12, 2021

This was a fast-growing startup, getting lots of press coverage, earning lots of links. And there's only one banner ad here. They go even further and have a pretty impressive AdaFruit channel on YouTube. Now if my theory is right, as soon as they put this registration wall up, visitors would have started bouncing.

SEO

SEO Video Marketing Correlation Click Rate

Best Cryptocurrency Marketing Agency: Top 5 Choices for 2022

Single Grain

FEBRUARY 23, 2022

Blockchain and crypto startups have exploded, and distributed ledger technology remains one of the hottest trends in e-commerce, business and finance, as well as other industries. Venture capitalists are eyeing crypto startups for investments because of the tremendous growth potential in the blockchain space. billion by 2030.

Advertising Agencies

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content

Social Pros 29 – Lauren Vargas, Aetna

Convince & Convert

AUGUST 17, 2012

This is Episode 29 of the Social Pros Podcast : Real People Doing Real Work in Social Media. We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). Listen Now. What do you call yourself?

Enterprise Management

Enterprise Management Work Management Marketing Management Communities

What Is Earned Media? Definition, Attribution, Best Practices with Examples

Martech Advisor

OCTOBER 18, 2019

This is the gist of earned media, or as Forrester puts it, “ When customers become the channel.” Earned media can appear across both - traditional and modern channels such as print, radio, television, social media, webzines, blogs, email, etc. Interviews. interviews, and press coverage. Builds Credibility.

Practices

Practices Examples WOM Media

20 Handy B2B Lead Generation Resources

PureB2B

MAY 29, 2016

In recent years, there has been a boom in the startup industry. Many of these startups have become quite popular through digital marketing. In this blog article from WordStream, startup entrepreneurs share their top lead generation strategies. The B2B Marketing Leaders Podcast. Tung on Marketing Smarts [Podcast].

Lead Generation

Lead Generation Resources Sales Qualified Leads Generation

20 Handy B2B Lead Generation Resources

PureB2B

MAY 29, 2016

In recent years, there has been a boom in the startup industry. Many of these startups have become quite popular through digital marketing. In this blog article from WordStream, startup entrepreneurs share their top lead generation strategies. The B2B Marketing Leaders Podcast. Tung on Marketing Smarts [Podcast].

Lead Generation

Lead Generation Resources Sales Qualified Leads Generation

20 Handy B2B Lead Generation Resources

PureB2B

MAY 29, 2016

In recent years, there has been a boom in the startup industry. Many of these startups have become quite popular through digital marketing. In this blog article from WordStream, startup entrepreneurs share their top lead generation strategies. The B2B Marketing Leaders Podcast. Tung on Marketing Smarts [Podcast].

Lead Generation

Lead Generation Resources Sales Qualified Leads Generation

7 Dead Simple Social Media Marketing Tactics That Still Work Today

Single Grain

JULY 10, 2019

There’s always a new channel or strategy for growth, and marketers want to be the first to test and successfully use the “Next Big thing.”. There’s nothing wrong with trying out new tactics for social media (or any other channel) marketing. Then we’ll: Turn it into a Growth Everywhere podcast. And I’m guilty of this, too.

Social Media

Social Media Tactics Social Marketing Media

How to Create the Ultimate Marketing Funnel (Templates Included)

Single Grain

AUGUST 6, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. For instance, if you’re selling marketing automation software to a startup, showcase a startup that 10X-ed their leads. Podcast] 5 Ways to Generate Leads from Snapchat.

Top of Funnel

Top of Funnel Marketing Funnels Marketing Qualified Leads Paid Content

10 Best Cold Emailing Tools to Help You Quickly Close Sales Deals

Single Grain

SEPTEMBER 12, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation. 4) Sendbloom.

Sales Management

Sales Management Budget Programs Top of Funnel Work Management

The 2021 Guide To Virtual Conferences (And Why You Might Want to go Hybrid)

SpotMe Blog

MAY 4, 2021

Place sponsors on your virtual platform with banners, graphics, or video ads. This is especially important in the hybrid event world, where your goals must be clearly executed across two types of channels: in-person and virtual. Worried about how to incorporate sponsors into the virtual side of your event? Running Remote. FinCon 2021.

Conference

Conference Marketing AI Marketing Automation Services Work Management

The Complete Guide to Brand Building (Must-Read for Digital Marketers)

Single Grain

SEPTEMBER 3, 2022

Further Reading: What The Oldest Brand in The World Can Teach You About Marketing [podcast]. Whether you are a small business/startup or a large enterprise, brand growth starts with a strong foundation, so the first step is to make your brand roots strong. Further Reading: Here’s A Unique Way To Keep Your Brand Top Of Mind [podcast].

Lead Scoring

Lead Scoring Lead Ranking Ad Building Brand Identity

The 30-Day Strategy to Build an Audience (Without Spending a Dime!)

Single Grain

JULY 3, 2019

If you look at people with 10K, 500K or even 1M followers on their blog or YouTube channel, you think they must be special, right? class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. I asked him, “Who owns this podcast? Duh, right?

Spending

Spending Ad Building Marketing & Strategy Youtube

30 Actionable Content Marketing Tips for Digital Marketers

Single Grain

SEPTEMBER 10, 2019

As with any great marketing channel, content marketing has become saturated and is less effective in 2019 than it was ten years ago. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 13) Go Omni Channel. Get A Free Consultation.

Top of Funnel

Top of Funnel Paid Content Content Marketing Tips

How to Use Event Marketing to Generate Leads & Close Sales

Single Grain

OCTOBER 11, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Event Marketing

Event Marketing Top of Funnel Sales Qualified Leads Lead Scoring

The Power of Guest Blogging (And How to Get Started!)

Single Grain

OCTOBER 18, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Related Content: The Most Underrated Tactic to Boost Your Search Ranking: Podcast Guesting. Why You Should Use Multiple Channels to Maximize Your Customer Acquisition.

Paid Content

Paid Content Sales Management Blogger Lead Scoring

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

JULY 19, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Marketing AI

Marketing AI Paid Content Trends Work Management

31 Best Digital Marketing Campaigns You Can Swipe

Single Grain

APRIL 28, 2020

If you’re looking to decrease your marketing costs, think about how you can lower the cost of your leads through untapped channels like Messenger. Eric has a daily bite-size marketing podcast (co-hosted with Neil Patel) called Marketing School , as well as the weekly Leveling Up podcast and a YouTube channel. The Lesson.

Marketing Budget

Marketing Budget Campaigns Paid Search Agency Work Management

How to Grow Your Business With Influencer Marketing and Brand Partnerships

Single Grain

SEPTEMBER 12, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 89% of marketers say that ROI from influencer marketing is comparable to or better than other marketing channels. Related Content: 7 Types of Marketing that Are Long-term Plays [podcast].

Paid Content

Paid Content Marketing Budget Brand Identity Branding

5 Steps to Developing Successful Pillar Content

Single Grain

SEPTEMBER 11, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Paid Content

Paid Content Top of Funnel Lead Scoring Lead Ranking

Content Productivity: How to Repackage Your Old Articles into New Content Assets

Single Grain

AUGUST 14, 2019

For example, you can turn your how-to article into a visual flowchart or you can read your article as a podcast episode or even a mini-audiobook (especially if you are into writing fiction). class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Marketing AI

Marketing AI Product Content Banners

How to Plan Your Content Marketing Strategy for Your Project Launch

How to Integrate Your Email Marketing Strategy With Your Content Strategy

Webinars

Trending Sources

How to grow your email list for free in 2021

Webinars

The Future of Podcasting: Where Is It Going Next?

Podcast Production 101: The Complete Guide to Starting Your Own Show

Just the Stats: Why Should You Leverage Video Marketing

How Much Work Does It Really Take to Build a Popular Podcast?

Is Machine Learning the Future of Marketing? Experts Weigh in.

What Percentage of Your Revenue Should You Allocate to Marketing?

7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

9 Tools for Easy Competitive Website Analysis

LinkedIn’s Algorithm Is Changing, so Milk It While It Lasts

187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

The Best Twitter Traffic Hacks to Grow Your Business

10 Tools to Easily Perform Competitive Website Analysis

Creating a Marketing Plan for 2019: What to Focus On

How to Make Your Live Video a Guaranteed Success

How to Grow Your Facebook Group From 0 to 10K Members Without Spending a Dollar

Targeting Branded vs. SEO Keywords: Which Should You Focus On?

37 Life-Changing Leadership Books You Need to Read ASAP

Should You Offer a Freemium Level for Your SaaS Platform?

How to Find and Hire a Director of Marketing for Your Business

Growth Marketing: How to Generate a Marketing Plan Using AI

The Evolution of SEO [Video Presentation]

Best Cryptocurrency Marketing Agency: Top 5 Choices for 2022

Social Pros 29 – Lauren Vargas, Aetna

What Is Earned Media? Definition, Attribution, Best Practices with Examples

20 Handy B2B Lead Generation Resources

20 Handy B2B Lead Generation Resources

20 Handy B2B Lead Generation Resources

7 Dead Simple Social Media Marketing Tactics That Still Work Today

How to Create the Ultimate Marketing Funnel (Templates Included)

10 Best Cold Emailing Tools to Help You Quickly Close Sales Deals

The 2021 Guide To Virtual Conferences (And Why You Might Want to go Hybrid)

The Complete Guide to Brand Building (Must-Read for Digital Marketers)

The 30-Day Strategy to Build an Audience (Without Spending a Dime!)

30 Actionable Content Marketing Tips for Digital Marketers

How to Use Event Marketing to Generate Leads & Close Sales

The Power of Guest Blogging (And How to Get Started!)

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

31 Best Digital Marketing Campaigns You Can Swipe

How to Grow Your Business With Influencer Marketing and Brand Partnerships

5 Steps to Developing Successful Pillar Content

Content Productivity: How to Repackage Your Old Articles into New Content Assets

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