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The Trick to Seeing Through Marketing Statistics

Digital B2B Marketing

Look at the other side of the same metric: despite all of the videos vendors are creating, more than half of potential buyers say they have never purchased a product because of a video. Here is a comparison, from the same study: 41% purchased a product because they saw a banner ad on a tablet. Check the Sample.

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Today’s stat of the week comes from the CMO Club , which is a pretty well-known marketing organization, basically did a member survey. That’s why we kind of came together, this New York advertising and social Silicon Valley to look at this report, paid owned and earned together. Thank you, Ian, for the great suggestion.