100 Important PPC Statistics That Will Impact Your Search Ads
Atomic Reach
MAY 14, 2019
Traffic that comes through PPC ads brings in 50 percent more lead conversions than organic search traffic. PPC ads and organic search links are difficult for internet users to distinguish, with 46 percent saying they can not readily tell the difference. 46 percent of clicks on a page go to the top 3 PPC ads. Wordlead ).
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