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How to Create Marketing Systems that Expand Bandwidth Without Expanding Budget

Oktopost

Sarah Noel Block reveals where small B2B marketing teams are missing the mark and how to expand bandwidth without expanding budget. She joins host Olivia Messina to reveal her tried and true systems that enabled her to expand her bandwidth without expanding budget. Creating marketing systems that increase bandwidth. Meet Sarah.

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Can Freelancers Help You Scale Up Content Marketing?

Marketing Insider Group

Content marketing freelancers may not be ideal for scaling content marketing because of limitations in bandwidth and consistency. When your content needs start scaling up, the bandwidth of freelancers might not stretch as far as you need it to. For starters, flexibility. Freelancers, for all their merits, often juggle multiple clients.

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Balancing social resources across multiple business lines

Sprout Social

In total, they have 64 social media accounts and hundreds of thousands of followers across platforms. I interviewed Dan Levey, Social Media Manager and Team Lead at Nelnet, to learn how his “small and scrappy team” balances their limited resources across a wide range of business lines. It’s so much more than posting.

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To Share, or Not to Share? Should My B2B Company Use Social Media?

BOP Design

Social media is a useful communication method for many B2B companies. While it may seem like posting a picture or sending a tweet every now and then is enough, using social media to the advantage of your company requires proper planning and a well-thought-out strategy. Make Time for Social Media. Where Is Your Ideal Audience?

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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. Social media can bring joy. It’s corn. ??

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Social media analytics & reporting guide

Sprout Social

The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. There are a lot of different terms, reports and metrics to know about when it comes to social media marketing. Advanced social media analytics.

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Always On: 4 ways I maximize my bandwidth every day with Sprout Social’s Olivia Jepson

Sprout Social

Since joining the social team at Sprout, I’ve grown a lot—both as a social media practitioner and as a creative contributor. Learning to maximize my bandwidth is an ongoing journey, but it’s been one of the most important ways I’ve found more time and space to grow. Create templates for your social media posts. Plan to flex.