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B2B Lead Management Market Heats Up

Online Marketing Institute

While honored, I also find reviewing these solutions confusing because there is a lot of variation in the product presentations and overlap between categories. My point: B2B marketers are looking elsewhere for help generating demand. Positioning yourselves as “lead management” does not help differentiate what you REALLY do.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

What percentage of Fortune 100 companies are on Twitter? What social media tool helps small business double their reach on Twitter? “70% of social media users between the ages of 18-34 regularly use Facebook more than other sites such as MySpace, Twitter, and Classmates.com,&# and women use Facebook more than men.