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Why You Need LinkedIn Ads as a B2B Marketer in 2023

Launch Marketing

79% of B2B marketers said they saw the best results using LinkedIn for their paid advertising, making it the most used and successful platform for social media advertising. LinkedIn is here to stay and should be strongly considered as an option for your organization.

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The Top 10 LinkedIn Influencers (LinkedInFluencers) to Follow

Oktopost

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. But influencer marketing is not just for B2C. The answer is LinkedIn, the B2B social media platform of choice. The Top 10 LinkedIn Influencers to Follow. Quick Links.

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10 Best Ways to Use LinkedIn for Sales Prospecting

SalesIntel

Sales prospecting on LinkedIn is preferred by most salespeople. According to 89% of top-performing salespeople, social networking sites like LinkedIn are critical for closing deals. LinkedIn, however, offers a unique platform for sales professionals. Enabling communication with a broad audience.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C. I love LinkedIn. Tom: Excellent, I love that.

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What is the Best Time to Post on LinkedIn in 2024?

SocialPilot

Since its launch in 2002, LinkedIn has evolved from just a job-searching, resume-flaunting platform into a brand-building machine. It is a great place for B2B and B2C marketers to promote their content and build strong connections. Yet, many people don’t get to experience LinkedIn’s organic fame. So, what’s the solution?

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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. There’s no mystery why B2B marketers keep flocking to it – it simply works. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . Not so much. billion users.

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Can B2C Marketing Succeed on LinkedIn?

Hubspot

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. Plus, four out of five LinkedIn users hold decision-making positions within their company. Recently, however, LinkedIn has become the home of B2C marketing as well. Can B2C Marketers Engage LinkedIn Audiences?