Contently

APRIL 18, 2023

But when budgets tighten across B2B and B2C organizations, there’s greater pressure to prove content marketing value relative to revenue contribution. Thought leadership content led to purchase decisions for 48 percent of decision-makers in a global study. Do they prefer to read blogs or watch videos?

Lead Ranking 148

Lead Ranking Webinar Metrics B2B Thought Leadership Marketing & Strategy 148

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 271

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 271

TrustRadius Marketing

APRIL 13, 2022

You’ll see their case studies stats quoted in many SMM articles. The Content Factory also breaks down average monthly costs for individual social media channels as follows: Twitter comes to about $2,000-4,000 per month Facebook comes to about $2,500-9,000 per month Instagram, Pinterest, LinkedIn, Snapchat are $1,000+ per month.

Paid Content 52

Paid Content Social Media Pricing Price 52

LeadSquared

MAY 20, 2015

And, they don’t do anything special either – they just record their online training sessions, and put up the snippets on YouTube to get attention of the searchers. a) Just upload your sessions on public websites, like YouTube and DailyMotion , and you would be getting free views in no time. Video tutorials are the way to go.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Valasys

JANUARY 9, 2020

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. Video marketing will continue to grow in 2020 & so will be the use of YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Online Marketing Institute

DECEMBER 23, 2010

On the surface it seems there are more successful B2C social media examples than B2B, but online seems to be where its at if youre looking to market to those B2B decision makers. Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Single Grain

MARCH 9, 2021

Here are some useful B2B SEO stats to whet your appetite: 55% of enterprise-level companies invest more than $20,000 per month in SEO. In this article, you will learn how B2B SEO is different from B2C SEO, why B2B SEO is important for your business, and the best B2B SEO techniques to improve the visibility of products. Case studies.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Industrial Marketing Today

SEPTEMBER 20, 2010

HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. The chart below shows the difference between B2C and B2B companies. Cooper September 24, 2010 at 4:28 pm Can’t argue against those stats. 4 comments… read them below or add one } S.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 Marketing Management and Measurement Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

ClearVoice

APRIL 10, 2023

54% of decision-makers say they spend more than an hour every week reading thought-leadership pieces (LinkedIn-Edelman B2B Thought Leadership Impact Study ) Decision-makers spend a good amount of time reading thought leadership articles, but they don’t always like what they read. To blog, or not to blog, that is the question.

Statistics 52

Statistics Top of Funnel B2B Thought Leadership B2B Marketing 52

Single Grain

JUNE 13, 2023

Here are the 100 most important ad revenue stats for this year and ahead to help your business growth. LinkedIn ) For non-gaming apps, in-app ad revenue is anticipated to increase by 6.2%, while for gaming apps, by 19.1%. This knowledge also helps you better understand the success of a digital promotion campaign. Let’s begin!

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Outgrow

SEPTEMBER 30, 2022

And he said, according to a study, “more GenZ’ers are searching Tik Tok and Instagram for a restaurant when they want to find something to eat.” But first of all, I want to know where that Googler got that stat, where’s that study? Should we do YouTube, TikTok, Instagram, or LinkedIn?”

SEO 52

SEO B2B Marketing Marketing & Strategy Marketing Strategy 52

Webbiquity

JANUARY 17, 2011

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media Facts and Stats. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? by Social Media Today.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Single Grain

JUNE 5, 2023

While you should be tracking and analyzing your data based on previous campaigns, relevant advertising stats can offer valuable insights about your target audience’s behavior, help identify trends, interpret algorithms, and make data-driven decisions to optimize your campaigns. HubSpot ) 90% of marketers share their content on YouTube.

Paid Content 52

Paid Content Statistics PPC Privacy 52

Webbiquity

OCTOBER 5, 2010

Twitter Facts, Figures & Stats. Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. The Truth About the Average Twitter User [STATS] by Mashable. And much more. Twitter Strategy.

Twitter 100

Twitter Stats Tools Tips 100

KoMarketing Associates

DECEMBER 10, 2019

According to a recent study , only 46% of B2B content marketers used Instagram in the last 12 months. One more request: Please do not treat this platform like it was LinkedIn. Be a thought-leader with quotes and stats and useful information presented in a fresh way. YouTube, maybe… but it’s a close tie. And it all counts.

B2B Marketing 247

B2B Marketing Tactics Advertising Agencies Effectiveness 247

Webbiquity

JULY 26, 2010

Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? What was Linkedin Thinking?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Marketing Insider Group

SEPTEMBER 14, 2021

Their published reports cover all facets of content marketing (ex: their first few listed reports include B2C, manufacturing, technology, B2B, enterprise, and small business). Their blogs are also filled with stats and data, and developers will find their API docs useful.

Case Studies 355

Case Studies Content Case Study Statistics 355

ClearVoice

OCTOBER 30, 2019

When we think of influencer marketing, we automatically apply the impact to B2C marketing initiatives, but it’s undoubtedly applicable (and powerful) for B2B strategies as well. LinkedIn incorporates events into the platform experience. Does the quantity of subscribers affect YouTubers? With only nine posts and over 18.8K

Paid Content 109

Paid Content Social Media Social Marketing Tips 109

SocialPilot

JANUARY 16, 2024

And if that doesn’t make your eyebrows shoot up, consider this: every single minute, YouTube gets flooded with 500 hours of fresh video content. We’ve got the social media demographics and engagement stats you are looking for. Facebook Usage Stats Facebook has 3.03 Crazy, isn’t it? But wait, there’s more.

Social Media 116

Social Media Statistics Media Cost Per Thousand 116

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How are B2B marketers using social media differently from their B2C counterparts? Also noted: • One in four Americans watches a YouTube video every day. • We’re all hungry for data. hours to 6.3

Paid Content 100

Paid Content Social Media Statistics Research 100

Martech Advisor

MARCH 11, 2020

And while the approaches for B2B and B2C marketing differ significantly, they both prominently rely on content marketing. While all these content formats are not suitable for B2C brands, they use many of these formats in different ways up to a certain degree. Tell us on LinkedIn , Facebook , or Twitter. We're keen to know!

Top of Funnel 107

Top of Funnel Paid Content Practices Examples 107

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Most valuable is his dissection of the best way to use the popular social sites, YouTube and blogging in an integrated manner that capitalizes on the strengths of each platform. Adoption soared. 85% of Inc.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. 58% of consumers follow brands on social media.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Hubspot

NOVEMBER 13, 2012

That's why we've collected 62 stats that help paint a picture of how social media works around the world , 20 of which we're going to highlight in this blog post. Plus, we're going to show you how those stats can be boiled down into some insightful global social media strategies that global marketers might want to consider.

Stats 28

Stats Social Media Social Marketing Media 28

Single Grain

MARCH 4, 2022

First, here are some juicy stats that are worth considering: 68% of online searches begin with a search engine. Reviews and Case Studies. Client case studies are also a great source to check any agency's expertise. Their social media experts boost the audience reach on major platforms like Facebook, Twitter, and LinkedIn.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

Albacross

NOVEMBER 6, 2018

Blog article = How To Set Up Your First Facebook Campaign For eCommerce Store Owners Content upgrade = 10 eCommerce Facebook Case Studies. Check out this case study: MySiteAuditor wasn’t generating many leads with their landing page, so they tweaked it so that it required their site visitors to make fewer decisions. Image source.

Lead Generation 75

Lead Generation Budget Programs Lead Scoring Lead Ranking 75

Albacross

NOVEMBER 6, 2018

Blog article = How To Set Up Your First Facebook Campaign For eCommerce Store Owners Content upgrade = 10 eCommerce Facebook Case Studies. Check out this case study: MySiteAuditor wasn’t generating many leads with their landing page, so they tweaked it so that it required their site visitors to make fewer decisions. Image source.

Lead Generation 58

Lead Generation Budget Programs Lead Scoring Lead Ranking 58

Optinmonster

JULY 27, 2021

From blogging and social media to video and visual marketing, we’ve got a great collection of B2C and B2B content marketing examples to inspire you. Creating videos for Facebook and using LinkedIn to send traffic to those videos. Trying to level up your YouTube game? 3 million views of the original study.

Impressions 145

Impressions Paid Content Examples Content Marketing 145

Online Marketing Institute

NOVEMBER 1, 2010

One of the best sources of information is industry statistics. This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How do B2B social media marketing practices differ from B2C companies? How are marketers planning to allocate budgets this year?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Hubspot

APRIL 26, 2012

Can any B2B company make the case that its target audience isn't on LinkedIn? Are there B2C companies without potential customers on Facebook? 79% of US adults use social media (if you were tuning into our webinar with Facebook today, you would have heard that very stat)! And eMarketer predicts there will be 1.43

Social Media 28

Social Media Media Work Management Marketing Management 28

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. e-Strategy Trends ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. e-Strategy Trends ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Sprout Social

OCTOBER 17, 2016

Quick Twitter Stats 310 million monthly active users. Quick Stats 1.65 You can group similar ads together and compare the stats for each variation. source ) LinkedIn LinkedIn is known as the social network for business. If you're in the B2B space, LinkedIn is a must. Quick Stats 9.8

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111