Valasys

JULY 12, 2023

SOURCE:[link] Marketing Technologies Customer Relationship Management (CRM) Systems When it comes to improving sales and client relationships, any experienced B2B or B2C marketing analyst will impress upon you the importance of having key information to refer back to with efficiency and accuracy.

Marketing AI 52

Marketing AI Marketing Automation Services B2B Marketing Work Management 52

Navigate the Channel

JUNE 21, 2023

From July 2021 to June 2022, Pinterest had the highest score with 76/100 of all social platforms (tied with YouTube) on the American Customer Satisfaction Index (ACSI), according to social media management tool Sprout Social and Statista. each year, and YouTube and Instagram are both losing users.” Pinterest has a growth rate of 7.5%

Business 65

Business Social Media Youtube Facebook 65

ClearVoice

JUNE 24, 2021

That’s why an overwhelming 90% of all companies and other organizations use content in their marketing plans, including 91% of B2B marketers and 86% of B2C marketers. Each day, almost 5 billion videos are viewed on YouTube alone. Video’s popularity isn’t restricted to YouTube, either. marketing Click To Tweet.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Lake One

AUGUST 13, 2020

While video marketing has been around for a while in B2C, now thanks to the many benefits of video marketing we’re seeing B2B come around to it and use it in their: Sales processes Marketing campaigns Social media platforms Lead generation efforts Email marketing Outreach pitches And More! Source: HubSpot. What is Video Marketing.

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92

Oktopost

JUNE 14, 2021

These details may include contact details such as email addresses or telephone numbers or even encouraging a potential customer to enhance their B2c prospects by creating an account with your firm and modifying their website presences. How Can I Get More Traffic? So that’s part of why you’ve created one, right?

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Martech Advisor

JANUARY 2, 2020

B2B marketers have been conditioned for years to focus on vanity metrics like website traffic and search engine rankings. It is also obvious that B2B websites are far less interesting than those of B2C companies. For some reason, B2C marketing, messaging, and experience have always triumphed that of B2B.

B2B Sales 83

B2B Sales Top of Funnel Marketing Websites Peer-to-peer 83

Marketing Insider Group

FEBRUARY 5, 2024

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. HubSpot) 80% of bloggers affirm that blogging contributes to significant marketing success. HubSpot) On average, bloggers incorporate 2-3 images in each post.

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

ClearVoice

NOVEMBER 2, 2018

Description: Many of the conferences available spread their focus so that it applies to both B2B and B2C marketers, but MarketingProfs B2B Forum is one of the few that provides the kind of focus that allows B2B marketers to get a finely tuned experience specifically for them. Sponsor: Brain Traffic. Sponsor: HubSpot.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. Edwards Deming’s quote is used on occasion at the HubSpot office. B2B content creators should seriously consider creating videos and uploading them to Youtube.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Hubspot

MARCH 14, 2017

Whether you're a B2B or B2C business, videos can help you strengthen relationships with your customers, save time, and boost conversion rates. Every online business wants to drive more traffic from search, and quality videos on your site can help you achieve this goal. YouTube is free, and it has over 1 billion users.

Marketing Automation Services 89

Marketing Automation Services Top of Funnel Click Rate Budget Programs 89

Optinmonster

FEBRUARY 5, 2020

With that in mind, let’s turn to some marketing automation tools that you can use to increase traffic , leads , and paying customers. We believe that driving tons of traffic to your site is great, but the real secret to a successful business is growing your email list. 14 of the Best Marketing Automation Tools. OptinMonster.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

TrustRadius Marketing

APRIL 13, 2022

You can increase your brand awareness and website traffic all while connecting with consumers. If your budget can’t handle paid advertising you can focus on organic traffic generated with SEO best practices. For YouTube, you want to have higher-quality ads. To see the different types of YouTube ads go here.

Paid Content 52

Paid Content Social Media Pricing Price 52

SocialPilot

JANUARY 11, 2024

It is a great place for B2B and B2C marketers to promote their content and build strong connections. But with over 300 million monthly active users, it is also true that traffic on the platform can keep your content out of the spotlight from your audience. Hubspot favors the time between 10 a.m. So, what’s the solution?

Linkedin 52

Linkedin Best Practices Click Rate Case Studies 52

Leadspace

FEBRUARY 19, 2018

Related: 5 Things B2B Marketers Should Learn from B2C Marketing. According to research conducted by HubSpot , B2B companies that blogged 11 or more times per month had nearly three times more traffic than those who only blogged zero or one time per month.

Lead Generation 99

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 99

Marketing Insider Group

SEPTEMBER 17, 2019

According to Hubspot, Content Marketing costs 62% less than traditional marketing. With more effective content distribution strategies, you can make your web traffic soar to the moon and back. Not only will you have more traffic, but that traffic will be, for the most part, qualified prospects. We couldn’t agree more.

Distribution 216

Distribution Traffic Top of Funnel Marketing & Strategy 216

Outgrow

JUNE 20, 2022

About our guest: From working for large brands in both B2C and B2B to scaling one of the largest customer acquisition engines in B2B, Kieran Flanagan is a Senior Vice President of Marketing at Hubspot , holding a proven track record of assisting SaaS businesses of all sizes. We see a decline in the amount of organic traffic.

Paid Content 52

Paid Content Communities Work Management Product 52

Belkins

FEBRUARY 21, 2021

No matter whether you prefer Hubspot or other platforms, automation should become your primary lead generator aiming to facilitate your email marketing skills, beat the competitors , and nurture your potential clients. Boost Website Traffic With Google AdWords. Video Content.

Sales Qualified Leads 67

Sales Qualified Leads Enterprise Management Ideal Customer Profiles Marketing Automation Services 67

Hubspot

AUGUST 28, 2017

We’ve gone from “put it on YouTube and hope the millennials find it” to video enablement platforms which empower small businesses to create, share, and analyze videos without the agencies, actors, or expense. Remember, both B2B and B2C are really just B2H (business-to-human), and humans love video. 4) Video is hard to track.

Video Marketing 77

Video Marketing Paid Search Agency Advertising Agencies Marketing & Strategy 77

Exo B2B

MARCH 16, 2017

Regular presence on a multitude of social platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, SnapChat, Google+, Quora, etc.). Please note that this post was about Web marketing influencers, many of which work in B2C (Business to Customers) and a few of which work in B2B. Active Blog and other publications.

Advertising Agencies 72

Advertising Agencies Blogger B2B Thought Leadership Marketing & Strategy 72

Atomic Reach

MARCH 18, 2019

Also, PPC has shown at least 50% more conversions than organic web traffic. Amanda Sibley - Director of Marketing for HubSpot for Startups. He has been working in both B2B and B2C streams. Sarah Peduzzi is an expert in Google Analytics, AdWords, YouTube ads, Twitter ads, Facebook ads, Bing, and Google Tag Manager.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Online Marketing Institute

APRIL 25, 2012

For instance: There were 107 trillion emails sent last year, Facebook is at more than 900 million users , Pinterest is closing in on 15 million users , and there are three billion videos streamed on YouTube every day. It’s hard to grow traffic. Hubspot recently took a look at how blogging affects leads.

Companies 40

Companies Cold Calling Stats Hubspot 40

EveryoneSocial

JULY 20, 2020

What’s cool is you can use this to welcome new hires and have your team connect with them, encourage employees to follow your company page, or feature other social networks where you want employees to engage with the content too (like Facebook, Twitter, Youtube, etc.). LinkedIn Page Analytics. Best LinkedIn Company Page Examples.

Linkedin 69

Linkedin Paid Search Agency Companies Best Practices 69

Marketing Insider Group

SEPTEMBER 14, 2020

Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. 60% of B2C marketers are committed to content marketing. Industries that blog tend to reach 55% more web traffic. 26% of adults are almost always online. Pew Research Center ).

Stats 271

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 271

KoMarketing Associates

NOVEMBER 10, 2021

While TikTok has a reputation as being a more effective platform for B2C companies, there are opportunities for B2B marketers , as well. While it might not be right for every business, it can help B2B businesses drive traffic, educate their audience, and generate leads. Hubspot recommends : Instagram: 3-7 times per week.

Social Media 276

Social Media Budget Programs Cost Per Thousand Statistics 276

Single Grain

MARCH 9, 2021

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. In this article, you will learn how B2B SEO is different from B2C SEO, why B2B SEO is important for your business, and the best B2B SEO techniques to improve the visibility of products. Boosts website traffic.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Hubspot

JUNE 20, 2015

At 14%, YouTube will grow as video marketing continues to emerge as the future of content, but currently suffers from a slower adoption rate compared to written content. LinkedIn , at 10% is primarily used within B2B industries, hence not as applicable to the B2C industries within the Alexa top million. share of overall homepage links.

Top of Funnel 28

Top of Funnel Social Media Media Marketing Budget Creation 28

Industrial Marketing Today

SEPTEMBER 20, 2010

In order to satisfy the demands of the C-suite, the marketing department usually provides easy-to-measure metrics like traffic, page views, time spent and number of leads captured. HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Hubspot

SEPTEMBER 21, 2010

These videos prove that it doesn't matter if your company is B2B or B2C; anyone can create a video that goes viral. YouTube HD Camera Trick Challenge- Samsung. Use online video to generate traffic and leads! Connect with HubSpot : Take a look at each of these videos. Evian Roller Babies - Evian.

Viral Marketing 28

Viral Marketing Video Marketing Examples Mobile Marketing 28

Atomic Reach

JANUARY 3, 2019

He has been featured by The Huffington Post, Forbes, HubSpot, The Content Marketing Institute, and Entrepreneur Magazine. the Content Marketing Institute, Search Engine Journal, Social Media Examiner, Entrepreneur, and B2C. Find him on Twitter & LinkedIn. Mark Traphagen - Content Strategy Director of Perficient Digital.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Single Grain

OCTOBER 12, 2023

In today’s digital age, video marketing is rapidly becoming the gold standard for both B2C and B2B enterprises — and it’s not hard to see why. More than 80% of traffic online is video traffic. These days, you can watch a podcast on YouTube or access the audio on Spotify. Updated October 2023. Not to worry!

Video Marketing 98

Video Marketing Webinar Metrics Youtube Content 98

Marketing Insider Group

JANUARY 6, 2020

Sessions focus on building traffic, increasing brand awareness, improving customer service, and gaining insight into the latest tools and techniques. HubSpot’s INBOUND Marketing Event. INBOUND is an annual marketing event organized by HubSpot that sees tens of thousands of attendees from all over the world.

Conference 59

Conference Marketing AI Work Management Marketing Management 59

Hubspot

JANUARY 20, 2020

Most people searching for "skiing" aren't interested in reading a blog post about it — they're interested in seeing it visually via YouTube, or finding nearby locations so they can ski themselves. Ultimately, zero-click search steals traffic from websites, but it's still an opportunity to outrank your competitors. Vertical Growth.

Keywords 84

Keywords Hubspot SEO Research 84

Hubspot

DECEMBER 14, 2010

When executed correctly, a social media marketing campaign can bring traffic to your website and generate new leads for your sales team. And there are so many options, from Facebook , to Twitter , to LinkedIn , to YouTube, and the list goes on and on. Connect with HubSpot : You’re Using the Wrong Social Media Sites.

Social Media 28

Social Media Webinar Metrics Media Marketing & Strategy 28

Webbiquity

FEBRUARY 20, 2018

Though the small form factor of the devices is a challenge, marketers have embraced mobile marketing, particularly for local B2C businesses. More than half of all YouTube views are on mobile devices. By 2020, 75% of mobile traffic will be video. But B2C emails get 57% more opens on mobile devices than B2B email.

Mobile Marketing 237

Mobile Marketing Mobile Advertising Planning Stats 237

Hubspot

AUGUST 30, 2011

Fact: 41% of B2B companies & 62% of B2C companies using Facebook have acquired a customer from it. Fact: Companies with 1,000+ Twitter followers get 6x more traffic. Fact: Companies that blog get 55% more web traffic & 70% more leads than those that don't. Tweet This ). Tweet This ). Tweet This ). Tweet This ).

Top of Funnel 28

Top of Funnel Mobile Advertising Budget Programs Landing Pages 28

Content Standard

SEPTEMBER 28, 2023

Below is a list of well-known B2C and B2B brands leveraging atomization to strategically boost the reach and relevance of their content. B2C Content Atomization examples Starbucks Coffee The coffee chain was one of the earliest adopters of content atomization, beginning in the 2010s.

Branding 108

Branding Brand Identity Examples Multi-Channel 108

Hubspot

OCTOBER 19, 2012

Or YouTube? 4) Pinterest is only for B2C organizations. It is totally awesome for B2C marketers, to be sure. But usually when someone says a channel is only for B2C, the B2B marketer in me takes that as a challenge to prove it's not so. Companies with 1000+ more Twitter followers get 6X more traffic. Or Pinterest?

Social Media 28

Social Media Cost per Lead Social Marketing Media 28