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Email Marketing Stats and Trends

Porch Group Media

Email Marketing Stats and Trends. 77% of people prefer to get permission-based promotional messages via email (versus direct mail, text, phone, or social media). 52% of B2C brands’ emails and websites aren’t both mobile-friendly ( Litmus ). More than 50 percent of U.S. More than 50 percent of U.S. WordStream ). WordStream ).

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity

HubSpot last week released the Marketing Data Box , a 3.4 Not surprisingly, offline tactics (trade shows in particular) are viewed as costly by B2B marketers on a cost-per-lead basis, while online tactics are seen as more cost-effective. Direct mail, for example, can be highly effective if done properly.

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The Ultimate Resource for 2013 Inbound Marketing Stats and Charts [SlideShare]

Hubspot

Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 86 Revealing Charts From the 2013 State of Inbound Marketing Report from HubSpot All-in-one Marketing Software. Tweet This Stat. Tweet This Stat.

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76% of Businesses Use Email for Event Marketing [New Data]

Hubspot

HubSpot and Constant Contact recently partnered to release Fascinating Event Marketing Stats , an insightful, data-filled ebook on how businesses conduct marketing for their live events. The research is based on the survey results of more than 900 respondents from a mix of businesses (B2B, B2C, and nonprofit).

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3 Marketing Lessons From Charles Darwin

Hubspot

Survival of the fittest applies in business as it does in nature, and in today’s corporate environment, the evolution of buyer behavior is causing the need for both B2B and B2C companies to adapt. This presentation contains dozens more stats that illustrate this shift: It's Time to Transform Your Marketing. Marketing Evolution.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. The chart below shows the difference between B2C and B2B companies. HubSpot results indicate that median leads start to grow once 24-51 articles are written and published.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Although social media has been the hottest topic in marketing this year, what other tactics are critical to adopt, maintain or expand? Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year.