Remove b2c interactive
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

While 76% of marketers believe “they know what their consumers want” in terms of social media content and interaction, only 34% have actually asked those buyers. ( At least on the B2C side, there is a disconnect between what marketers think consumers think is important and what consumers actually value. eMarketer ).

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34 Compelling Content Marketing Stats and Facts

Webbiquity

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. The top content marketing goals for B2C companies are customer retention/loyalty (88%), engagement (88%), brand awareness (87%) and sales (77%). eMarketer ). TopRank ).

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17 Compelling and Highly Usable B2B Marketing Statistics

Online Marketing Institute

this year, to $129 billion Interactive spending will climb 9.2%, to $51.5 billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8 this year, to $129 billion Interactive spending will climb 9.2%, to $51.5 this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

LinkedIn) An ABM strategy can boost marketing revenue by 208%. HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. LinkedIn) 72% of consumers who conducted a local search visited a business within 5 miles. Gitnux) YouTube mobile video consumption grows by 100% every year.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

What B2B Marketers Use Social Media For While you might assume that B2B companies are less engaged in social media than their B2C counterparts, you’d actually be wrong. Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

What B2B Marketers Use Social Media For While you might assume that B2B companies are less engaged in social media than their B2C counterparts, you’d actually be wrong. Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies.

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How to Stalk Your Competitors in Social Media (So You Can Crush Them)

Hubspot

eMarketer reported on a study from the Association of National Advertisers showing the growth of social media adoption by US marketers since 2007. There may be other social media sites that are important to you -- Google+, Quora, or YouTube, for example. Are there more on, say, LinkedIn than Facebook? Are there a few shares?