b2c Digg Forrester iCrossing Multi-Channel 
Online Marketing Institute
JULY 31, 2009
Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.
Webbiquity
SEPTEMBER 8, 2010
How do B2B social media marketing practices differ from B2C companies? Digg is the most technical; 12% of its outbound traffic goes to technology sites, vs. 10% from Twitter and 7% from Facebook. Overall, 79% of Fortune 100 companies are using at least one social media channel, with the highest use in European (88%) and U.S-based
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