Marketing Budget and Strategy Trends for 2023 – Seven Intriguing Insights
Webbiquity
MAY 30, 2023
1) B2B marketers are faring (a little) better than B2C. ” It’s not surprising that increasing sales revenue was the top goal (at 67%) among B2C marketers, where marketing is responsible for driving in-store and online traffic, and sales professionals (other than for big-ticket items) generally play a smaller role.
Let's personalize your content