Martech Advisor

JANUARY 27, 2020

Toby Britton, CMO at Miappi explores how brands can improve their e-commerce experience in 2020 by using marketing tools such as user-generated content to personalize their consumer experience in an effort to support their e-commerce experience strategy. Good consumer experience is a highly personalized one. Conversational Marketing.

Work Management 84

Work Management Word of Mouth Marketing Management FAQ 84

Marketing Insider Group

JANUARY 6, 2020

Sessions and topics on offer cover content, search, email, mobile, UX, social, strategy, and more. Topics covered include content strategy, usability and design, customer engagement, social media, targeting and optimization, marketing automation, and more. February 13, Dublin, Ireland. February 24 – 26, Scottsdale AZ.

Conference 59

Conference Marketing AI Work Management Marketing Management 59

Martech Advisor

MARCH 11, 2020

Content marketing is defined as a marketing approach that pertains to the creation and distribution of valuable and relevant content with an intention to entertain, educate, inform, or inspire the target audience to guide them through the buyer's journey. Table of Contents. What Is Content Marketing? Let's begin!

Top of Funnel 107

Top of Funnel Paid Content Practices Examples 107

Heinz Marketing

FEBRUARY 5, 2018

We’ve already featured some great guests and have a line up of awesome content and special guests into 2016. Our guest this time was Ryan Bonnici , CMO at G2 Crowd. He is the new CMO at G2 Crowd. Our very first guest was Funnelholic author and Topo co-founder Craig Rosenberg. Today is no different.

Sales Management 47

Sales Management Top of Funnel Enterprise Management Work Management 47

Convert

SEPTEMBER 29, 2021

Case study results and previous clients’ testimonials are great, but what I’m looking for is an agency that can help me to create incremental results and plan ahead. Industries Served/Niche Expertise: E-commerce, SaaS, B2C, B2B. Industries Served/Niche Expertise: E-commerce, SaaS, New Publications, Travel, and other B2B/B2C.

Paid Search Agency 98

Paid Search Agency Advertising Agencies Ad Agencies Budget Programs 98

SnapApp

DECEMBER 12, 2017

Ex-Google and Facebook CMO consultant Andy Betts says all CMOs need to quickly get comfortable with using AI, or risk falling behind: . The CMO’s best play at this point is to prepare what you can and commit to staying on top of the news around AI applications in marketing as it breaks. Quality content. Ann Handley.

Marketing Automation Services 103

Marketing Automation Services Marketing AI Paid Content Marketing Automation 103

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100