Televerde

OCTOBER 30, 2019

More than 50% of B2B marketers say they have created content based on original research in the past year (compared with only 35% of B2C marketers). trillion each year from competitors that don’t, according to Forrester. Podcast ads result in an average 14% lift in purchase intent for brands who advertise in business products.

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Directive Agency

SEPTEMBER 29, 2017

One study says that could account for around $18 billion dollars by 2018, accounting for up to 50% of all digital ad sales. Programmatic advertising is so promising for two reasons: It creates a real-time auction for display and banner ads, similar to how AdWords works. B2C gets all the attention online. Image Source ).

CTR 40

CTR Cost per Lead Lead Ranking CPC 40

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? And ‘give and get’ widgets are more engaging than traditional banner ads, but no more likely to produce an intent to purchase.&#. Blogging “increases Twitter reach by 113% for B2B companies and 30% for B2C companies.&#.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100