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6 Reasons Your Marketing Video Isn’t Going Viral

Marketing Insider Group

B2B, B2C, enterprise level, start-up, mom and pop shop – video does not discriminate. The post 6 Reasons Your Marketing Video Isn’t Going Viral appeared first on Marketing Insider Group. Video marketing has become a sizable slice of the digital marketing pie. It works for everyone.

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The Day My LinkedIn Post Went Viral Because of Employee Advocacy

Oktopost

Let’s face it, finding out you went viral on LinkedIn is exciting. So imagine my delight as a B2B social media marketer when I found out that through the very same Employee Advocacy program that I manage, a post I scheduled actually did go viral! But what exactly does going viral even mean? Can only videos go viral?

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Your Marketing is Not Going to Go Viral – And it Doesn’t Matter

Biznology

Here are a few thoughts to keep in mind: Redefine Viral. Carrying that same notion a bit further, you don’t have to be a household name to be successful in B2B marketing. In fact, if the whole world is talking about you as a B2B marketer, chances are something’s gone very, very wrong. Micro Fame Works Wonders. That comes later.

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3 B2B Marketing Strategies to Double Down On

Marketing Insider Group

One question on the minds of many B2B Marketers right now is whether we should be funding new approaches like AI, VR, AR, or maybe even Tiktok (good god, no!) So let’s dive into 3 B2B Marketing strategies that you should double down on this year B2B decision makers are not easy to reach. Don’t worry.

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5 Hacks to Boost Your B2B Company’s Organic Social Media Reach

Marketing Insider Group

If you’re a B2B social media manager, you’ve probably noticed that organic social media reach has been on the decline in recent years. Not sure where to start, or even where to look for B2B best practices? Even worse, it’s easy for your posts to be buried in a flurry of updates, announcements, and news—unless they go viral.

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B2B Reads: Abandoned Carts, CCPA, and Going Viral

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. CCPA: What B2B Marketers Need to Know. The Value in Going Viral (And Five Steps to Improve Your Odds). Many Executives Are Afraid of Finance. Thanks, Rebecca White.

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Storytelling Gone Wild: The Key to Creating Viral Content

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Storytelling Gone Wild: The Key to Creating Viral Content. We discussed how to make your storytelling more viral by connecting with emotion. Anything that is liked by thousands and shared by millions.