Webbiquity

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Other than Facebook, LinkedIn and Twitter are the most important social networks for B2B marketers, and are effective at driving web traffic.

Social Networks 294

Social Networks Stats Network Marketing Linkedin 294

BOP Design

DECEMBER 8, 2021

Are you considering a B2B content marketing strategy for next year? Are you looking to revamp your existing B2B content marketing program ? Of B2B consumers, 44% reported consuming three to five pieces of content before they get in touch with sales. Successful B2B marketers invest in content marketing. Let’s take a look.

Stats 117

Stats Marketing Budget Creation B2B Marketing Allocation 117

Marketing Insider Group

MAY 2, 2019

We like to keep a finger on the pulse of the B2B marketing funnels and sales pipelines world and thought we would share some interesting insights with you. The post 30 Sales and Marketing Stats You Need to Know for 2019 appeared first on Marketing Insider Group. It’s Q2 2019, do you know where your sales and marketing statistics are?

Stats 255

Stats Top of Funnel Statistics Marketing Funnels 255

PureB2B

APRIL 26, 2022

B2B technology, like any industry vertical, comes with its own set of unique challenges. To meet their goals, sales and marketing professionals within B2B tech companies must keep abreast of the latest developments within the space to ensure they’re meeting the expectations of the buyers they’re trying to win over.

Stats 62

Stats B2B Thought Leadership Campaigns B2B 62

Webbiquity

FEBRUARY 28, 2023

The spread of eCommerce has dramatically changed B2B marketing and distribution. While B2B vendors were initially slower to embrace eCommerce than consumer marketers, B2C actually represents a much smaller share of total online sales today. The B2B ecommerce market, however, accounted for $1.8 trillion during the same period.”

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Inbox Insight

DECEMBER 21, 2023

Understanding the behavior and preferences of potential buyers is pivotal for any successful B2B business. What are the greatest usages, benefits and challenges of B2B buyer intent data? This trend indicates a growing recognition of intent data’s potential benefits among B2B businesses. 3 key benefits of intent data 1.

Intent Data 52

Intent Data Intent Marketing AI Stats 52

KoMarketing Associates

SEPTEMBER 22, 2021

Why This Stat is Important: In the wake of COVID-19, many aspects of B2B marketing had to shift – this includes content. 2021 B2B Marketing Mix Report. Why This Stat is Important: Digital marketing and related initiatives are continuing to grow at a fast pace given the ever-evolving world of digital opportunities.

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

Webbiquity

MARCH 1, 2022

The way B2B buyers consume content has changed significantly in the past two years. But fascinating new research quantifies those changes, and points the way forward for B2B content marketers. B2B tech buyers most highly value product demos, factual product information, and free trials. No surprise there.

Research 350

Research B2B Marketing Marketing Automation Services Top of Funnel 350

Webbiquity

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. B2B messaging gets personal.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

PureB2B

NOVEMBER 11, 2022

The post 30 Need-to-Know B2B Content Marketing Stats for 2023 appeared first on DemandScience.

Stats 62

Stats B2B Marketing Content Marketing B2B 62

Webbiquity

OCTOBER 31, 2023

Those are among the many questions answered in 39 Email & SMS Marketing Stats to Benchmark Success , a new report from ecommerce personalization vendor Bloomreach. The 25-page report is packed with stats and facts about deliverability, consumer sentiment, best practices, and key benchmarks for SMS and email marketing.

SMS 299

SMS Advertising Benchmark Email Marketing eCommerce 299

BenchmarkONE

SEPTEMBER 17, 2020

An immensely competitive space in B2B and SaaS is customer relationship management (CRM) software. Check out these current CRM stats. General CRM Stats. Stats on the Advantages of a CRM. Consider some of these CRM stats: Eighty-seven percent of people say that the biggest benefit of a CRM is improved sales.

Stats 116

Stats CRM Marketing Management Top of Funnel 116

KoMarketing Associates

DECEMBER 8, 2021

The B2B buyer’s journey is evolving rapidly. In addition to incremental changes, such as the shift toward mobile devices, B2B marketers must also contend with a rapidly changing workplace and online world. Overcoming these challenges requires B2B marketers to pay closer attention to the buyer’s journey.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

ClearVoice

JUNE 19, 2023

Here are some important 2023 content marketing statistics related to ABM: 46% of B2B marketers are still experimenting with piloting, measuring, and refining their ABM approach. ( The post Content Marketing in 2023: 35 Stats You Should Know appeared first on ClearVoice.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

PureB2B

APRIL 6, 2022

In B2B sales, actionable contact and prospecting information might be the most important piece of the “success” or “failure” puzzle. Buyer intent data has become an effective and powerful analytical tool for B2B marketers. Intent data is used by over 40% of B2B sales leaders to enrich their CRM. The Challenges of Intent Data.

Intent Data 62

Intent Data Intent B2B Sales Stats 62

Hubspot

APRIL 5, 2023

You’ll also need a thorough knowledge of sales trends and stats to succeed. With a modest, go-get-'em attitude, you can learn the stats you need to know to anticipate what a career in sales has in store for you. Explore different salary stats (as of 2023) that different sales positions provide and what skills these roles require.

Stats 78

Stats Enterprise Management Work Management Marketing Management 78

KoMarketing Associates

NOVEMBER 6, 2014

One thing I love about the KoMarketing team is they keep me up to date on everything that’s happening in the online marketing and B2B space. Each week, multiple news stories are posted featuring the latest trends, reports, and statistics in the B2B world. 94% of B2B Buyers Conduct Research Before Spending ( link ).

Stats 120

Stats B2B Marketing B2B Lead Gen 120

LeanData

FEBRUARY 4, 2022

In an increasingly competitive B2B marketplace, speed is a differentiator. B2B buying journeys have changed. 10 Speed to Lead Stats All Revenue Teams Should Know. The post Top 10 Speed to Lead Stats All Revenue Teams Should Know appeared first on LeanData.

Stats 98

Stats Sales Qualified Leads Marketing Analytics Tools Leads 98

Visitor Queue

FEBRUARY 26, 2023

As industry professionals, we should always be adapting our approach to our customers in order to reach […] The post 30 Sales Stats You Need to Know for 2023 appeared first on Visitor Queue Blog | Identify Website Traffic. Honestly, that might not be such a bad thing.

Stats 77

Stats Tactics Traffic Order 77

Webbiquity

MARCH 8, 2016

With the near-universal embrace of content marketing— 93% of B2B marketers are using content marketing , and B2C marketers are close behind—the amount of brand content being produced has exploded. Here are three more key takeaways from the 22 content marketing stats and facts below: Words today, pictures tomorrow. Video is vital.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

NetLine

AUGUST 23, 2022

So, in taking our own research to heart and knowing that Cheat Sheet consumption was up 56% last year, we wanted to highlight some of the most important stats and takeaways from our sixth annual report. . Flagship Stats From the 2022 Report. B2B professionals, on the other hand, have a finite amount of time to dedicate to consumption.

Marketing Report 52

Marketing Report Stats B2B Marketing Work Management 52

Webbiquity

FEBRUARY 23, 2016

In addition, 96% of all B2C and 88% of B2B companies use Facebook for marketing. ” LinkedIn is tops for B2B marketing, but…not for advertising? 41% of B2B marketers say LinkedIn is the most important social network they use, and 81% say they use it to help launch new products. 18 Facebook Stats and Facts.

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Visitor Queue

DECEMBER 10, 2023

With stats like 72% of salespeople spending up to an hour every day on data entry, it’s easy to see why companies should take advantage of automation through CRM integrations. In this article, […] The post Mastering CRM Integrations: A Guide for B2B Marketing Managers appeared first on Visitor Queue Blog | Identify Website Traffic.

CRM 86

CRM B2B Marketing B2B Stats 86

Webbiquity

MARCH 1, 2016

The average B2B website gets 40% or more of all visits from organic search, and 81% of B2B purchase cycles start with a web search. Check out the facts and stats below for more revealing insights from recent research on search engine optimization and marketing. 1: A Winter Wonderland of Marketing Stats and Facts. #2:

SEM 100

SEM Paid Content Stats Paid Search Agency 100

Hubspot

NOVEMBER 18, 2020

Sales Leadership Stats. B2B Sales Leadership Stats. By 2025, 60% of B2B sales organizations will move from experience-based selling to data-based selling. 57% of B2B sales leaders plan to invest more in AI and automation tools in 2021. 57% of B2B sales leaders plan to invest more in AI and automation tools in 2021.

Stats 99

Stats Peer-to-peer Work Management B2B Sales 99

Webbiquity

FEBRUARY 16, 2021

The best part is that Instagram isn’t only a perfect place for consumer brands—it can work really well for B2B companies, too. Why Should B2B Companies Use Instagram Marketing? The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone.

Paid Search Agency 299

Paid Search Agency B2B Marketing Examples Enterprise Management 299

Kapost

NOVEMBER 3, 2017

When I was asked to review Kapost’s latest benchmark on B2B content operations strategy, I jumped at the chance. The post The Stats Your B2B Content Operations Strategy Needs appeared first on Kapost Content Marketing Blog. I’m admittedly a data hound. Content operations as a standard practice.

Stats 73

Stats Marketing & Strategy B2B Advertising Benchmark 73

Adobe Experience Cloud Blog

DECEMBER 19, 2018

The Sales Stats You Need to Know. Value is not only one of the 9 keys to B2B sales success , but also at the center of the sales competency wheel. The post 28 Remarkable Sales Stats Leaders Need to Know for 2019 appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

Stats 134

Stats B2B Thought Leadership Opinions Thought Leadership 134

Hubspot

MAY 28, 2020

Aside from LinkedIn's user growth, it's also continued to expand on advertising opportunities, which has helped make it the second most used platform of B2B marketers. To get you started on your LinkedIn research, here are 24 need-to-know stats about the platform's audience, growth, and most common marketing tactics. LinkedIn ).

Stats 101

Stats Linkedin B2B Thought Leadership Paid Search Agency 101

Sprout Social

MAY 10, 2019

As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own. 46% of B2B buyers purchase something after watching video. YouTube stats for marketers don’t just apply to the B2C industry.

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

PureB2B

MARCH 8, 2022

The median landing page conversion rate, for B2B marketing, is 2.35% - Wordstream 6. The median landing page conversion rate, for B2B marketing, is 2.35% - Wordstream. This may seem like a dismal stat, but keep in mind this encompasses every visit to your landing pages. Table of Contents 1.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

PureB2B

MARCH 8, 2022

The median landing page conversion rate, for B2B marketing, is 2.35% – Wordstream 6. The median landing page conversion rate, for B2B marketing, is 2.35% – Wordstream . This may seem like a dismal stat, but keep in mind this encompasses every visit to your landing pages. Table of Contents 1.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

Engagio

APRIL 12, 2024

Consider these two stats: A 5% increase in customer retention produces more than a 25% increase in profit ( Bain & Co. Remember that stat above? B2B customers value personalized experiences and solutions that precisely meet their business requirements. Additionally, the lifetime value of a retained customer is incredible.

Marketing Management 62

Marketing Management Allocation Lead Ranking DemandBase 62

Hubspot

MARCH 29, 2021

Here are some stats that give some perspective on why that's happening — facts and figures that make the case for sales automation. Sales Automation Stats. 77% of B2B buyers state that their last purchase was very complex or difficult. 61% of businesses leveraging automation reported exceeding revenue targets in 2020.

Stats 94

Stats Automation Forecasting Lead Scoring 94

Lake B2B

OCTOBER 29, 2021

The post 10 Email Marketing Stats to Keep You Ahead of the Curve appeared first on Blog. It’s not as exciting as social media or a new website, but it can be just as important for growing your business. According to the Data and Marketing Association (DMA), email generates more revenue than any other source of digital […].

Stats 98

Stats Email Marketing Social Media Marketing Prospects 98

Sword and the Script | B2B

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

B2B Thought Leadership 83

B2B Thought Leadership Thought Leadership Studies B2B 83

Webbiquity

FEBRUARY 2, 2016

Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow. That’s perhaps why the growth in B2B digital ad spending over the past two years has been due largely to increased spending on native ads, while display has become less important.

Stats 100

Stats Paid Content Banner Ads Marketing Budget 100