Survey: 50% of B2B Marketing Leads with the Highest ROI Now Come from Email
KoMarketing Associates
FEBRUARY 11, 2020
As B2B marketers hunt for the tactic that will provide them with the most leads, new research suggests that email marketing may be the leading candidate. This is followed by search engine optimization (43%), content marketing (34%) and live events (32%). Lead Gen Remains a Top Priority Among Marketers.
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