| |  B2B + Linkedin + Marketing + Youtube |
| Page 1 of 4 | Previous | Next | B2B WEB STRATEGY FEBRUARY 26, 2013  Guidelines for Writing Your LinkedIn Company Page LinkedIn company pages are like a personal profile for your company. Your company page is a mini-website for your company, but it’s located on LinkedIn so it’s easy for LinkedIn members to find. Writing for LinkedIn is very different than writing your website. This is your chance to appeal to like-minded B2B professionals, and tout what you can offer them. | IT'S ALL ABOUT REVENUE NOVEMBER 12, 2012  Is YouTube Replacing the Printed Manual? [CHART] The number is a staggering 110 billion minutes per month, with the top four sites being Google, MSN (Windows Live/Bing), Facebook and YouTube. In April 2010 alone, visitors to YouTube accounted for 53% of world’s internet user population, spending an average of 110 minutes a month. Is YouTube Replacing the Printed Manual? So, how does this relate to documentation? | | | | | |
| WEBBIQUITY MARCH 21, 2012  Best LinkedIn Guides, Tips and Tactics of 2011 While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads. LinkedIn Tips, Tactics and Best Practices. | BIZNOLOGY APRIL 19, 2012 Can traditional marketers adjust to digital marketing? Sometimes I am making a speech and I realize that I am meeting a lot of traditional marketers–people my age (or even I admit, a little younger) who are trying to make the adjustment to digital. Many areas of life are affected, but marketing is the one I like to talk about most. In 2007, no one was marketing on Facebook. Or YouTube. Even B2B companies had not heard of LinkedIn. Don’t worry about whether you should be spending on paid search with Google or whether YouTube search grows even faster or whether Facebook does its own search. | DIGITAL B2B MARKETING JANUARY 16, 2012  B2B Social Media Opportunities [#B2Bchat Recap] In our most recent #B2Bchat discussion, we looked at a number of social networks and how B2B marketers can take advantage of them, and once again I was pleased to have the opportunity to moderate the lively discussion. B2B marketers need to stay on top of the market if they are to identify and take advantage of new opportunities. | SOCIAL MEDIA B2B JUNE 6, 2012  5 Ways to Generate Leads from a LinkedIn B2B Company Page Many B2B companies have been successful at generating leads from LinkedIn , but there are features of a company page that B2B marketers are just not aware of. Most B2B companies have company pages on LinkedIn where they include a keyword-stuffed paragraph or two of marketing-speak. This is the most basic option for LinkedIn. Free Banners. | | | | | | | |
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MODERN B2B MARKETING | WEDNESDAY, NOVEMBER 3, 2010  4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started
Have you seen the changes to the LinkedIn Company Pages? Here are four reasons why: Recommendations - Company specific recommendations on LinkedIn may become the Yelp of B2B Businesses, though you can’t benefit from this new feature until you create your Products and Services Page. Videos - While I agree posting videos to Youtube is an important part of your B2B marketing mix, the power of placing videos near product descriptions and product recommendations can be powerful. You may also want to check out some examples of what others have done. MORE >> -
HUBSPOT | FRIDAY, MARCH 2, 2012  SEO for YouTube: How to Search Optimize Video for B2B Marketing
Publishing a lot of content and optimizing that content so it gets found in search engines is an important part of inbound marketing. Videos are an important part of content, and given that YouTube is by far the most popular video website, you should be publishing videos there -- even if you are a B2B company. Before we dive into the 5 key elements of YouTube search engine optimization , watch our video below about how to upload video content to YouTube. And when we say "content," we don't just mean the written word. Title & Description. Popularity/Views. MORE >> -
SOCIAL MEDIA B2B | MONDAY, APRIL 18, 2011  Study: 93% of B2B Marketers Use Social Media Marketing
According to a recent study by BtoB Magazine , 93% of all B2B marketers are engaged in some form of social media marketing, with most putting their focus on the most popular channels ( LinkedIn, Facebook and Twitter). B2B marketers overwhelmingly favor “the big 3″ social media channels, with LinkedIn being the most-used channel (72%). Facebook (71%) and Twitter (67%) are close behind, with those three channels forming the core of most B2B social media marketing efforts. Related posts: What is Your B2B Company About? MORE >> -
INDUSTRIAL MARKETING TODAY | TUESDAY, AUGUST 16, 2011 Small Manufacturers Use Social Media Effectively
Social media still remains a mystery to many manufacturers and industrial companies even though there is an abundance of evidence of its success in general B2B marketing. ve read a few articles and blog posts about how some manufacturers are using Twitter, LinkedIn and Facebook to listen, engage and market to their customers. However, these have been from other industrial marketing consultants like me. And I don’t mean multinational behemoths that have deep pockets and can afford to experiment with marketing strategies. MORE >> -
B2B IDEAS @ WORK | MONDAY, NOVEMBER 7, 2011 LinkedIn Company Page Checklist for B2B Marketing
Your Company Page on LinkedIn is a powerful way to reach millions of professionals and reveal the human side of your company. million companies on LinkedIn. LinkedIn regularly informs members of Company Pages changes via email or network update. When LinkedIn members want to know about your company, they look to your Company Page. Assign Admins - LinkedIn wants to know who will administer your company page. Your company website URL link can go to your home page, to a services page, or specific landing page especially for LinkedIn visitors. MORE >>
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- Expert Tips for Optimizing LinkedIn for Lead Generation MODERN B2B MARKETING | MONDAY, OCTOBER 1, 2012
- Why I Won’t Endorse You on LinkedIn B2B MARKETING UNPLUGGED | THURSDAY, JANUARY 10, 2013
- B2B social media: Highlights from new benchmarking research THE B2B RESEARCH BLOG | WEDNESDAY, AUGUST 3, 2011
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- B2B Social Media Marketing –Is it relevant? LEAD VIEWS | TUESDAY, DECEMBER 21, 2010
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- How B2B Marketers Can do Social Media Lead Generation the Smart Way INBLURBS | FRIDAY, MARCH 23, 2012
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- 4 Reasons Why Google+ is a Killer B2B Social Media Platform SOCIAL MEDIA B2B | MONDAY, FEBRUARY 25, 2013
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- New Developments in B2B Loyalty Marketing BIZNOLOGY | WEDNESDAY, NOVEMBER 21, 2012
- How Marketers are Using Social Media for Business: New Report WEBBIQUITY | TUESDAY, APRIL 27, 2010
- Why Social Media Matters for B2B Vendors WEBBIQUITY | MONDAY, MARCH 28, 2011
- An End to B2B Social Media Madness MARKETING CRAFTMANSHIP | SATURDAY, MARCH 16, 2013
- Social Media Marketing: Where Do I Start? B2B MARKETING TRACTION | WEDNESDAY, JANUARY 30, 2013
- 3 factors in winning the social media horse race CHRIS KOCH | TUESDAY, AUGUST 23, 2011
- B2B Marketing: Where does the Funnel begin? LOOPFUSE | THURSDAY, NOVEMBER 4, 2010
- 57 Things You Can Do Right Now to Improve Your Website DIANNA HUFF - B2B MARCOM | MONDAY, MARCH 21, 2011
- 87 More Vital Social Media Marketing Facts and Stats for 2012 WEBBIQUITY | TUESDAY, OCTOBER 16, 2012
- SAP Brands B2B Social Media Profiles as Part of Global Campaign SOCIAL MEDIA B2B | TUESDAY, JULY 17, 2012
- 4 Tips for B2B Marketing on Facebook DELICIOUS B2BMARKETING | THURSDAY, DECEMBER 23, 2010
- 24 Full Service Tools to Manage B2B Social Media SOCIAL MEDIA B2B | THURSDAY, SEPTEMBER 30, 2010
- 5 Reasons Why Your Inbound Marketing Isn’t Working MODERN B2B MARKETING | FRIDAY, MARCH 22, 2013
- 5 Proven Strategies for B2B Social Media Marketing DELICIOUS B2BMARKETING | MONDAY, NOVEMBER 8, 2010
- What the Future Holds for B2B Social Media Marketing DELICIOUS B2BMARKETING | TUESDAY, NOVEMBER 2, 2010
- Social Media: The New Company Newsletter? [Infographic] PWB MARKETING BLOG | MONDAY, MAY 14, 2012
- Social Media: The New Company Newsletter? [Infographic] PWB MARKETING BLOG | MONDAY, MAY 14, 2012
- Embrace Social Media Marketing, While Keeping an Eye on Protecting Your Business MARKETRI | THURSDAY, APRIL 26, 2012
- SlideShare Basics – A B2B Marketing Cheat Sheet MODERN B2B MARKETING | WEDNESDAY, APRIL 20, 2011
- B2B Finally Embraces Social Media CONTENT MARKETING FOR BI | WEDNESDAY, APRIL 4, 2012
- 12 Marketing-Takeways from the B2B Marketing Manifesto FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 28, 2011
- B2B Blogging Gets Publishing Discipline PAUL GILLIN | THURSDAY, MARCH 24, 2011
- How IntraLinks Used Social Media to Generate Twice as Many Sales-ready Leads as Any Other Channel B2B LEAD GENERATION BLOG | SUNDAY, AUGUST 5, 2012
- VMAIL is the new EMAIL INBLURBS | TUESDAY, AUGUST 14, 2012
- How to Master Pinterest for B2B Marketing HUBSPOT | TUESDAY, FEBRUARY 21, 2012
- B2B Company Websites MI6 MARKETING AGENCY | MONDAY, MAY 23, 2011
- How To Market Internet Videos On Social Media Platforms B2BBLOGGERS | TUESDAY, OCTOBER 18, 2011
- 12 Social Media Tools for B2B Pre-Event Marketing SOCIAL MEDIA B2B | MONDAY, NOVEMBER 29, 2010
- Can B2Bs Use Social Media to Improve Marketing Effectiveness? MODERN B2B MARKETING | THURSDAY, JANUARY 19, 2012
- Online Marketing News in 2009: The Year’s Hottest Events MODERN B2B MARKETING | TUESDAY, DECEMBER 15, 2009
- 2012 Content Marketing Trends for Manufacturers and Industrial Companies INDUSTRIAL MARKETING TODAY | THURSDAY, DECEMBER 15, 2011
- B2B Social media- A case of drowning man clutching at the straw LEAD VIEWS | WEDNESDAY, NOVEMBER 3, 2010
- What is Web Presence Optimization, and Why Should I Care? WEBBIQUITY | TUESDAY, OCTOBER 11, 2011
- How B2B Marketers Can Succeed on the 6 Big Social Networks HUBSPOT | THURSDAY, MAY 10, 2012
- It’s Time to Audit Your Website’s Social Functionality (Checklist) MODERN B2B MARKETING | THURSDAY, JANUARY 24, 2013
- What is Your Biggest Content Marketing Challenge? MUTT GROUP | THURSDAY, MARCH 3, 2011
- Other Voices: A Discussion with Mark Ragan, CEO of Ragan Communications B2B VOICES | FRIDAY, APRIL 29, 2011
- 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report] FEARLESS COMPETITOR | SATURDAY, DECEMBER 10, 2011
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