Writing on the Web

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The Pros of LinkedIn vs. Facebook for Professionals

Writing on the Web

LinkedIn , on the other hand, is great for B2B service providers looking for a more professional social media platform. You can also have a business page on LinkedIn, as Patsi does here for Content for Coaches.). No one uses Facebook to post their resume – that’s what LinkedIn is for. Keep your personal life personal.

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The B2B Manifesto: Trust Building Comes First

Writing on the Web

&# I just read this term in a new digital release: The B2B Manifesto , just published by Velocity Partners in the UK. The B2B Manifesto: 5 Imperatives and 6 Staples for Winning the Battle for Attention: page 19: “You need to leverage trust-builders into each step of the (buying) journey: case studies. Share this on LinkedIn.

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Click, Read, Learn: B2B Marketing Zone Is Fast Food for the Brain

Writing on the Web

Fast Food for the Brain" alt=" Click, Read, Learn: B2B Marketing Zone Is Fast Food for the Brain" />. B2B Marketing Zone is a collection of blog posts and articles all around B2B Marketing. Most users of B2B Marketing Zone are not regular subscribers to these blogs and other content sources. What d’cha think?

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Content Marketing Blues: the Battle for Attention

Writing on the Web

Doug Kessler and the boys over at VelocityPartnersUK ask this question in the B2B Manifesto. For example, they suggest 5 imperatives for B2B marketers. I think this is essential advice for anyone using a blog for business, not just B2B marketers. Share this on LinkedIn. You can get your copy here.) And they answer it.

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Content Marketing with Blogs: What Do You Believe?

Writing on the Web

They’ve just released their B2B Marketing Manifesto , and while this is key to professionals charged with marketing in the business world, it is especially crucial to entrepreneurs, solo professionals, and small businesses… anyone writing content marketing materials. Share this on LinkedIn. Expose your beliefs.

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Content Marketers Answer the $64,000 Question…

Writing on the Web

The B2B Manifesto , from VelocityPartners in the UK, makes this point as well, by encouraging content creators to share their world views and beliefs. Next, be sure to download the B2B Manifesto for a visual guide to what you need to pay attention to when writing content that engages readers. Share this on LinkedIn.

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Vote: What Makes You Read a Blog Post?

Writing on the Web

Share this on LinkedIn. Related posts: Click, Read, Learn: B2B Marketing Zone Is Fast Food for the Brain. Add this to Google Reader. Email this to a friend? Ping this on Ping.fm. Share this on Plaxo. Post this to Posterous. Share this on Reddit. Add to a lense on Squidoo. Stumble upon something good? Share it on StumbleUpon.

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