Onalytica B2B

SEPTEMBER 12, 2017

The Zoellas of this world may well be popular but are they actually relevant to your B2B topic? Angela Lipscomb highlights the idea in her LinkedIn post that utlimately, every brand’s end goal is to evoke action- whether that’s downloaded content, visiting a webpage or considering your software.

Marketing Management 257

Marketing Management Peer-to-peer B2B Thought Leadership Advertising Agencies 257

Onalytica B2B

APRIL 3, 2018

Slowly, I started using LinkedIn for content posting and networking and Facebook page for content development and marketing. Email at nikhilchhajar@gmail.com , Message on LinkedIn or Twitter. Podcasts, Speaking Opportunities, White Paper, Product Ideation and Development, Branding and Growth Hacking, Social Media Business Strategies.

Startups 231

Startups Work Management Social Media Marketing Management 231

Onalytica B2B

JANUARY 18, 2018

I really like Ann Handley & MarketingProfs who focuses on B2B marketing in general, Rand Fishkin of Moz , who specializes in SEO, Neil Patel for general digital marketing tips, especially around demand generation, Kim Garst for social media tips and Gary Vaynerchuk for general business advice. OUTSIDE OF MARTECH WHO ELSE INFLUENCES YOU ?

Marketing AI 122

Marketing AI Eloqua Account Based Marketing Digital Marketing Funnels 122

Onalytica B2B

FEBRUARY 24, 2016

Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place offline at networking events and conferences. ” Jack Kosakowski – Global Head Of B2B Social Sales Strategy at Creation Agency.

Enterprise Management 0

Enterprise Management PointClear Brand Identity Branding 0

Onalytica B2B

NOVEMBER 22, 2017

According to a study by fortune.com, of the 39% of CEOs who are active on social networks, no one is active “on all six networks”—defined by the study as Facebook, Twitter, Google Plus, Instagram, LinkedIn, and YouTube. Check their LinkedIn profile. In fact, a massive 70% of CEOs engage on only one social network. GET IN TOUCH.

Social Media 84

Social Media Tips Peer-to-peer Media 84

Onalytica B2B

APRIL 26, 2018

Post event, keep hashtags alive, or set up Facebook/LinkedIn groups where influencers can continue to communicate, share content and discuss collaboration ideas. You can do this by activating event hashtags prior to your events to encourage influencers, their audiences and other attendees to get engaged and get excited.

Work Management 279

Work Management Lead Scoring Lead Ranking Budget Programs 279

Onalytica B2B

DECEMBER 8, 2016

Onalytica’s new Discovery platform mines over 200 billion posts a year into a curated database of over 150K global social media influencers, including data from Twitter, Blogs, Instagram, YouTube, Facebook, LinkedIn Profile Links + Demographic Data. These influencers are then ranked by Reach, Resonance, Relevance and Reference.

Curation 192

Curation Ideal Customer Profiles Demographics Validation 192

Onalytica B2B

OCTOBER 4, 2017

In addition to this we have the newly coined concept of dark social – how can you measure something being shared in private chats on LinkedIn, Facebook, Twitter or email? ” The currency of B2B influencer marketing is always the same: credibility.” How can you measure what people are doing offline in person?

ROI 222

ROI Work Management Peer-to-peer Cost Per Thousand 222

Onalytica B2B

FEBRUARY 20, 2017

Ask them who they regard as influential, from whatever source – who they watch out for in trade publications, who they keep seeing at conventions, who they follow on Twitter, or which blogs they read, who they’re linked to in LinkedIn – or just who they happen to know is a mover or shaker in their field. and the influencers you don’t.

PR 170

PR First-Mover Advantage Blogger Advertising Agencies 170

Onalytica B2B

SEPTEMBER 7, 2018

I regularly share tips and tricks for effective Personal Branding, creating business and product brand strategy, Digital Marketing, Social Media Marketing and technology integration via various social media like Twitter, LinkedIn and on my blog, jadirectives.com. . You can reach me via my Twitter , LinkedIn.

Marketing AI 189

Marketing AI Work Management Advertising Agencies Gartner 189

Onalytica B2B

MARCH 1, 2017

This is most certainly the case for social media platforms outside of LinkedIn. Understandably, the perceived value of LinkedIn seems to be more obvious to CEOs, as 70% of those with a social media presence, created themselves a profile on LinkedIn first- perhaps as the purpose of LinkedIn is to network and facilitate business opportunities.

Social Media 100

Social Media Media Ideal Customer Profiles Cold Calling 100

Onalytica B2B

JULY 18, 2018

Cited as Brand Ambassador for Informa’s Ovum TMT business unit, he reaches tens of thousands of followers as part of the Big on Data blogging team at ZDNet, along with his Twitter and LinkedIn blogging feeds. He is regularly ranked among the top influencers in big data, analytics, and AI.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Multi-Channel 100

Onalytica B2B

JULY 8, 2015

In 2003, LinkedIn launched with a more serious approach to social networking for professionals. Influencer relations is a truly essential part of modern PR (we also offer a B2B influencer relations platform for PR practitioners). We live in a connected, mobile first world which moves faster than ever. Edelman PR. PRNewswire.

PR 100

PR PageRank Brand Identity Branding 100

Onalytica B2B

JULY 17, 2018

Via LinkedIn (Message), via Twitter (Send me a tweet) or via www.growth-hackers.net/contact. IF A BRAND WANTED TO WORK WITH YOU, WHAT ACTIVITIES WOULD YOU BE MOST INTERESTED IN COLLABORATING ON? Business development, speaking opportunities and growth marketing services. WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU?

Marketing AI 139

Marketing AI Startups Network Marketing Marketing Automation Services 139

Onalytica B2B

APRIL 4, 2017

There were also many celebrities and thought leaders presenting individual tracks on specific topics such as copywriting, split testing, virtual reality, artificial intelligence, content marketing, influencer marketing as well as channel specific tracks on Facebook, Instagram, Twitter, LinkedIn, YouTube, podcasts, Pinterest, Snapchat and live video.

Lead Scoring 0

Lead Scoring Lead Ranking Marketing AI Marketing Management 0

Onalytica B2B

MAY 29, 2018

I’ve gone to LinkedIn Carpinteria studio to author data science courses for them. I really enjoyed creating interview coverage for professional videos, as well as doing go-lives between Ericsson’s product demonstrators and my Instagram audience. That was such a tremendous learning experience! I’m grateful!

Work Management 213

Work Management Marketing Management Peer-to-peer Training 213

Onalytica B2B

AUGUST 7, 2018

Bio: Top 3 LinkedIn Brand Ambassador / Brand Influencer w/ Verizon, Motorola and HTC. Key Topics: Influencer Marketing, Influencer Relations, Content Marketing, Digital Marketing, SMM, Strategy, Business Analytics, Blockchain Technology. Location: Hollywood, California. Talent Management / Promotions at TimSnowMGMT.com.

Word of Mouth 137

Word of Mouth Skype Advertising Agencies Work Management 137

Onalytica B2B

AUGUST 31, 2017

Connect with me on LinkedIn , Twitter , or email me on michael@marketinginsidergroup.com. I like helping brands to completely transform the way they think about marketing and activate their whole company to reach customers. WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU?

Thought Leadership 181

Thought Leadership CMO Startups Paid Search Agency 181

Onalytica B2B

MARCH 22, 2017

This post was first published by Felix at Livity, on LinkedIn. If you would like more information on Viewpoints or to come to our next event, please contact Viewpoints@onalytica.com. The post The 3 Biggest Things to Remember When it Comes to Influencer Marketing in 2017 appeared first on onalytica.

Planning 177

Planning API Advertising Agencies CTR 177

Onalytica B2B

APRIL 5, 2018

I’m very easy to connect with… LinkedIn and Twitter are my two best social networks. If I have time, I’ll reply with answers and we’ll soon have a nice piece of content like this one! It’s a great format… WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU? Email me podcast or interview requests: andy@orbitmedia.com.

Social Media 180

Social Media Network Marketing Conference Work Management 180

Onalytica B2B

OCTOBER 30, 2018

WHAT ARE THE DIFFERENCES BETWEEN THE B2B AND B2SMB SPACE? Feel free to reach out Twitter or LinkedIn or you can contact me through the website. So, it’s really our content arm if you want. It’s entirely different in so many different ways. First of all everybody in business is dealing with disruption and digitalisation.

SMB 157

SMB Small Business Marketing Custom Publishing CPA 157

Onalytica B2B

NOVEMBER 14, 2017

I dream of using whatever platform I’ve built on Twitter and LinkedIn to align with and amplify things like those I mentioned above – what cities are doing, what bikes can be, what a smarter approach to community and social impact could REALLY DO, especially around climate. In climate action, a rising tide HAS to lift all boats.

Thought Leadership 102

Thought Leadership Lead Ranking Communities Twitter 102

Onalytica B2B

SEPTEMBER 14, 2017

Ann is a speaker, author, and member of the LinkedIn Influencer program. ” A pioneer in digital marketing, Ann is the co-founder of ClickZ.com, which was one of the first sources of digital marketing news and commentary.

Webinar Metrics 186

Webinar Metrics Internet Marketing Custom Publishing Social Media 186

Onalytica B2B

MAY 25, 2018

In the era of Internet is difficult to pick up a couple of Big Data influencers, as we have blogs, articles in the traditional media, twitter, linkedin and so many sources where we share information. WHICH BIG DATA INFLUENCERS INFLUENCE YOU?

Work Management 138

Work Management Marketing Management Ethics Advertising Agencies 138

Onalytica B2B

JANUARY 18, 2017

Blog and B2B both received a 6% share of voice, followed finally by Trends and Tools which both received a 5% share of mentions among the top 100 MarTech influencers and brands. B2B Marketing. B2B Marketing. LinkedIn Marketing. Digital Marketing received an 8% share of all mentions, followed by SEO with 7%.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Onalytica B2B

MAY 25, 2018

In the era of Internet is difficult to pick up a couple of Big Data influencers, as we have blogs, articles in the traditional media, twitter, linkedin and so many sources where we share information. WHICH BIG DATA INFLUENCERS INFLUENCE YOU?

Work Management 100

Work Management Marketing Management Ethics Advertising Agencies 100

Onalytica B2B

JULY 16, 2018

B2B Ignite 2018 took place on 10th July at the Business Design Centre in Islington. This year was the biggest yet with 1200 people in attendance from Marketing Managers through to C-Suite and B2B leaders. Here’s my key takeaways from the 7 talks I attended this year: R ory Sutherland – Think You Understand B2B Buyers?

Top of Funnel 129

Top of Funnel Lead Ranking B2B Work Management 129

Onalytica B2B

MARCH 18, 2015

Paul Sonnier is the founder of the 30,000+ member Digital Health LinkedIn group and creator of The Story of Digital Health , a website containing resources for Digital Health professionals. Make sure you join his LinkedIn group and follow him on Twitter @Paul_Sonnier to stay up to date on everything digital health.

Brand Identity 100

Brand Identity Branding PageRank Marketing Management 100

Onalytica B2B

SEPTEMBER 20, 2017

While every brand is different, B2C brands tend to gravitate towards more image-centric social media platforms such as Instagram, as well as Blogs, Facebook YouTube and Twitter, whereas B2B brands favour Twitter, Blogs and LinkedIn. “Often marketers just look to where their audience’s attention is. Probably not.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207

Onalytica B2B

JANUARY 30, 2018

Devumi offers Twitter followers as well as views on YouTube, plays on SoundCloud and endorsements on LinkedIn. The New York Times recently published an article called: “The Follower Factory” exploring the growing demand for purchasing fake followers and engagement across social media platforms.

Buy 126

Buy Peer-to-peer Advertising Agencies Work Management 126

Onalytica B2B

FEBRUARY 17, 2016

It’s an incredibly exciting time and I thoroughly enjoy reporting on breaking news as it occurs in my 40,000+ member Digital Health group on LinkedIn and via Twitter, at @Paul_Sonnier “ Ian Moyse – Board Member Eurocloud (UK) , FAST & Governance Board Member Cloud Industry Forum . ” MAPPING THE COMMUNITY.

Lead Ranking 50

Lead Ranking Brand Identity Branding Lead Scoring 50

Onalytica B2B

FEBRUARY 28, 2018

Onalytica’s platform mines over 200 billion posts a year into a curated database of over 500K global social media influencers, analyzing data from Twitter, Blogs, Instagram, YouTube, Facebook, LinkedIn Profile Links + Demographic Data.

Conference 41

Conference Lead Scoring Lead Ranking Social Media 41

Onalytica B2B

SEPTEMBER 16, 2015

MySpace, Facebook, Google+, Twitter, Snapchat, Pinterest, Instagram, Reddit, Vine, LinkedIn – to name a few – each trying to do something different, each attracting particular audiences but ultimately, all with the possibility of being marketing tool.

Social Media 50

Social Media Social Marketing Work Management Marketing Management 50

Onalytica B2B

MAY 29, 2018

I’ve gone to LinkedIn Carpinteria studio to author data science courses for them. I really enjoyed creating interview coverage for professional videos, as well as doing go-lives between Ericsson’s product demonstrators and my Instagram audience. That was such a tremendous learning experience! I’m grateful!

Work Management 20

Work Management Marketing Management Peer-to-peer Training 20

Onalytica B2B

SEPTEMBER 27, 2017

” E.g. A B2B finance brand building a relationship with an influencer, and down the line paying the influencer to write a white paper. . ” Jason Miller , Global Content Marketing, LinkedIn. This could be paying for them to guest blog on your site, host a webinar or give a speech at your event.

Paid Content 219

Paid Content Planning Work Management Ad Exchange 219

Onalytica B2B

SEPTEMBER 5, 2017

Top 50 B2B Influencers. Onalytica’s new Discovery platform mines over 200 billion posts a year into a curated database of over 500K global social media influencers, including data from Twitter, Blogs, Instagram, YouTube, Facebook, LinkedIn Profile Links + Demographic Data. Digital Marketing. Social Media. Data-driven. Copywriting.

Lead Scoring 140

Lead Scoring Lead Ranking Content Marketing Marketing Management 140

Onalytica B2B

APRIL 20, 2016

Email Marketing , PPC , LinkedIn and Planning all received a 3% share of voice followed by Growth Hacking with 2%. Content Marketing was the 2nd most popular debate driver, followed by Branding. Facebook , SEO and Twitter all received an 8% share of voice, followed by Strategy , Advertising and Analytics. MAPPING THE COMMUNITY.

Paid Content 30

Paid Content Enterprise Management Lead Ranking Work Management 30