The Point
OCTOBER 3, 2012
Most commonly, companies looking to clean up CRM data turn to database providers like ZoomInfo, Data.com , and InsideView to append and replace outdated contact information. And whereas these services have value, no one provider has 100% coverage (meaning some contact data will go stale, regardless).
The Point
SEPTEMBER 4, 2012
Consider data services like InsideView to append profile information like job title, company size, industry, or location. Require only the minimum amount of information (perhaps as little as name, company, email). Put in place a systematic process of lead qualification to filter, profile, and qualify leads.
The Point
DECEMBER 16, 2011
In recent years, a number of long-time business database companies ( InfoUSA , Hoovers , Dun & Bradstreet ) have been joined in the list market by so-called “crowd sourced” databases like Data.com (formerly Jigsaw), InsideView , and others.
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