marketing-lead sales 
Webbiquity
MAY 20, 2010
&# Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? Discover the answers to these questions and many more here in the best miscellaneous marketing articles, lists and blog posts of the past year. ’ by Futurelab. Need Content?
NuSpark Consulting
DECEMBER 18, 2011
Long available within marketing automation, these programs complement sales and lead scoring efforts, by allowing you to capture intelligence and follow-up with firms visiting your digital destinations. Sales people can be alerted immediately when activity occurs. Here’s an example of Loopfuse Marketing Automation.
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WebMarketCentral
DECEMBER 8, 2008
With the economy now officially in a recession (as if we didn't know that), marketers are under increasing pressure to do more with less. On the interactive marketing side, few marketers will get budget increases enabling them to drive more clicks. One answer to this challenge is provided by "post-click marketing," a.k.a.
Online Marketing Institute
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. The technology appears useful at both ends of this spectrum. I’m sure I forgot a few.
Online Marketing Institute
MARCH 13, 2011
Are you investing enough in Sales Research? Garbage In Garbage Out: Why Focus Is Critical In Marketing Campaigns 2000+ Virtual Iron Customers Are Waiting For Help. Website lead capturing for building marketing data has been right at the forefront of most marketers strategy to build in inbound leads this year.
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