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The Point

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Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

OCTOBER 7, 2014

Increasingly, however, B2B marketers have other options when it comes to investing pay-per-click dollars. Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. Billion with Google in 2013.

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Paid Content PPC Twitter Linkedin 100
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9 Ideas (and 1 Big Lesson) from the Marketo Social Marketing Roadshow

The Point

AUGUST 6, 2012

Marketo bills the event as an opportunity to hear, learn, and share advice on B2B social media marketing strategy. Social media used to mean launching a blog, or designing a corporate Facebook page. The real opportunity is with the friends and networks of those contacts. Social sharing buttons (Like, +1, Tweet, etc.)

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Marketo Social Marketing Peer-to-peer Demand Generation Agencies 100
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