Vidyard

JULY 31, 2015

That’s precisely why 95% of marketers (including those in B2B companies) report increasing investments in video content. But as you expand your use of video across marketing programs; such as web, email marketing, content campaigns, demand gen, social, and events; something not-so-entertaining starts to happen.

Marketing Automation Services 51

Marketing Automation Services Video Marketing CMS Development Work Management 51

Vidyard

MAY 11, 2016

We were doing it for ourselves — for the adrenaline rush of the MQL and the satisfaction of hitting our lead generation goals. In fact, more than 50% of those MQLs had been outright rejected due to being at companies that were not in our target market. And that’s when we discovered the newest drug on the marketing street: ABM.

Account Based Marketing 50

Account Based Marketing Marketing Qualified Leads Lead Ranking ABM 50

Vidyard

SEPTEMBER 22, 2014

Honeywell, (NYSE:HON), Fiberlink (an IBM company), Intralinks and SevOne have recently turned to Vidyard to maximize their ROI on video and become more strategic with their demand generation and content marketing programs. They are quickly becoming a leader in video marketing as well.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Honeywell, (NYSE:HON), Fiberlink (an IBM company), Intralinks and SevOne have recently turned to Vidyard to maximize their ROI on video and become more strategic with their demand generation and content marketing programs. They are quickly becoming a leader in video marketing as well.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Honeywell, (NYSE:HON), Fiberlink (an IBM company), Intralinks and SevOne have recently turned to Vidyard to maximize their ROI on video and become more strategic with their demand generation and content marketing programs. They are quickly becoming a leader in video marketing as well.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

JANUARY 14, 2015

The company will use the funds to fuel the growing global demand for Video Marketing Platform technology and to expand its product offerings for marketing and sales. “Video is becoming a game-changer for marketing and sales, and we will bet big on video enablement in the years ahead,” said Deeter.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

JANUARY 14, 2015

The company will use the funds to fuel the growing global demand for Video Marketing Platform technology and to expand its product offerings for marketing and sales. Vidyard goes beyond basic video hosting solutions by turning video content into an active tool for lead generation, qualification and customer insight.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

NOVEMBER 11, 2016

With the launch of the Lenovo ThinkPad Yoga 12 Ultrabook, an all in one laptop and tablet, the brand hoped to broaden its exposure to a larger audience than they had currently been marketing to and re-engage dormant customers. Lenovo also needed to ensure the results of this campaign made it into Eloqua, their Marketing Automation Platform.

Sales Management 111

Sales Management Top of Funnel Video Marketing Marketing Automation Services 111

Vidyard

SEPTEMBER 5, 2014

This is a great idea because the demand for video isn’t showing any signs of slowing down. You want to make video an avenue for lead generation After sharing your current videos, you’re likely using the amount of total views as a measure of your success, but this isn’t enough.

Marketing Automation Services 51

Marketing Automation Services Video Marketing Planning Work Management 51

Vidyard

JUNE 4, 2014

The Ideal Mutant Marketing Team With so much focus on content marketing, digital assets, demand generation as a science, and visual storytelling, today’s best marketing teams are now built with a focus on a diverse range of talent. Experience with Marketing Automation, CRM, and campaign management is a must.

Digital Asset Management 51

Digital Asset Management Top of Funnel Advertising Agencies Work Management 51

Vidyard

JUNE 25, 2015

Recently I sat down with Demand Gen Report to talk about the role of video in B2B marketing. I wanted to provide some additional commentary on the subject but frankly the more I thought about the topic I realized I really don’t like that pesky ‘B2B’ designation in front of the topic.

Video Marketing 52

Video Marketing Top of Funnel Paid Search Agency Best Practices 52

Vidyard

AUGUST 3, 2016

It’s no piece of cake — and it gets even harder when you’re marketing to … well … marketers. As the Inbound Marketing Manager at Uberflip, she works hard to create compelling email campaigns and demand generation programs that appeal to anyone using content in their marketing mix. In the “P.S.” we said “P.S.,

Sales Management 50

Sales Management Webinar Metrics Work Management Advertising Agencies 50

Vidyard

JANUARY 26, 2016

In B2B markets, over 90 percent of businesses say video is becoming more important, 69 percent are increasing investments in video this year, and 80 percent are now dedicating in-house resources to video production. Cisco predicts that number to rise to 80 percent by 2019. To learn more about Vidyard, please visit www.vidyard.com.

Marketing Automation Services 51

Marketing Automation Services Analytics Video Marketing Marketo 51

Vidyard

JANUARY 26, 2016

In B2B markets, over 90 percent of businesses say video is becoming more important, 69 percent are increasing investments in video this year, and 80 percent are now dedicating in-house resources to video production. Cisco predicts that number to rise to 80 percent by 2019. To learn more about Vidyard, please visit www.vidyard.com.

Marketing Automation Services 50

Marketing Automation Services Analytics Video Marketing Marketo 50

Vidyard

JANUARY 26, 2016

In B2B markets, over 90 percent of businesses say video is becoming more important, 69 percent are increasing investments in video this year, and 80 percent are now dedicating in-house resources to video production. More than 500 businesses using video analytics within marketing automation and sales clouds.

Marketing Automation Services 50

Marketing Automation Services Analytics Video Marketing Marketo 50